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Jack Kessler

@jackkessler

I write the newsletter, Lines To Take, bringing you one big story of the day, every day. Sign up for free: https://www.linestotake.com/ I like human rights and French cuisine.

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Latest posts by Jack Kessler @jackkessler

In which I refer to em dashes as manspreading hyphens (complimentary).

06.03.2026 13:35 πŸ‘ 3 πŸ” 1 πŸ’¬ 1 πŸ“Œ 0

That rhythm is so distinctive - I think it’s a certain kind of US journalese mixed with mildly dated ad copy. Makes sense considering what it’s hoovered up. Of course soon humans will write like that because they read so much of it

06.03.2026 09:06 πŸ‘ 3 πŸ” 2 πŸ’¬ 0 πŸ“Œ 0

I taught English as a Foreign Language for about ten years. AI texts sound like very advanced foreign language learners. They have all the right words, but they just don't sound exactly right.

06.03.2026 09:02 πŸ‘ 3 πŸ” 2 πŸ’¬ 0 πŸ“Œ 0

So true - you can hear AI voice if you read something aloud, almost more easily than you can see it . It’s the rhythm

06.03.2026 08:54 πŸ‘ 32 πŸ” 2 πŸ’¬ 2 πŸ“Œ 2

Been years since I wore one and still find myself reflexively placing a hand to my chest when I sit down to prevent phantom lanyard swings.

06.03.2026 09:36 πŸ‘ 3 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

Yes! There are so many YouTube channels on geeky subjects (aviation, infrastructure etc) I used to really enjoy that now all sound the same and it's like brain rot.

06.03.2026 09:08 πŸ‘ 2 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Or, in ChatGPT-speak:

"Ultimately, this not only highlights the complex and evolving relationship between artificial intelligence and human expression β€” it also quietly underscores the broader systemic importance of maintaining authenticity in an increasingly digital world."

06.03.2026 09:04 πŸ‘ 2 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

I now actively avoid words, phrases and rhythms that sound generative, even if I might have used them in prelapsarian times.

But I draw the line at dropping em dashes, which I will continue to deploy at scale until the robots pry them from my cold, arthritic index fingers.

06.03.2026 09:03 πŸ‘ 4 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

5. The reflective rhythm (often deployed mid-paragraph)

"At its core, the debate was about power."

6. The conclusion rhythm

"Ultimately, the incident revealed the complexity of the system."

06.03.2026 09:01 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

3. The tripartite* rhythm

"The reform had economic, political and social consequences."

4. The cause–effect rhythm

"This shift reflects deeper changes in society."

*AI obviously didn't invent the rule of three, but it sure as heck loves it.

06.03.2026 08:59 πŸ‘ 2 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

A quick and dirty list of red flags:

1. The contrast rhythm

"The decision seemed simple, but its consequences were far-reaching."

2. The β€œnot only… but also” rhythm

"The law not only affected businesses but also influenced everyday citizens."

06.03.2026 08:57 πŸ‘ 2 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

The problem isn't so much AI slop, which can still be swerved. It's the YouTube channels *I actually like* but can no longer watch because they all exhibit the same, generative verbal cadence.

06.03.2026 08:54 πŸ‘ 2 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

As an em dash user of longstanding, I have learned to marvel at its sheer versatility. The em dash can make space for additional information, mark a sudden break and emphasise a conclusion β€” it truly is the Meryl Streep of punctuation!

06.03.2026 08:51 πŸ‘ 6 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
Preview
How to spot AI writing It's not just em dashes β€” it's the rhythm

"They weren’t just sneakers β€” they were a signal."

Forget em dashes and the sudden ubiquity of "quietly" as a modifier. The real giveaway a text is AI-assisted? Cadence.

My newsletter, out now.

06.03.2026 08:46 πŸ‘ 14 πŸ” 3 πŸ’¬ 2 πŸ“Œ 5
Preview
Now We Are One Lessons from a year on Substack

Q: What's more bloke-coded than starting a Substack?
A: Writing about what you've learned one year on.

05.03.2026 09:32 πŸ‘ 5 πŸ” 2 πŸ’¬ 1 πŸ“Œ 1

Newsletters can be such a personal medium. I'm always conscious that one of mine can land in a reader's inbox between an email from their sibling and a bill from a utility company. It's super important not to be a dick.

05.03.2026 10:01 πŸ‘ 3 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
β€˜What PLANET are you on?!’ | Mel Stride calls for Rachel Reeves to RESIGN after Spring statement
β€˜What PLANET are you on?!’ | Mel Stride calls for Rachel Reeves to RESIGN after Spring statement YouTube video by Manchester Evening News

4. Copyright

I don't miss writing leader columns but I do miss having licensing agreements with photo wire services. YouTube embeds can at a pinch make for decent thumbnails but most look like this.

05.03.2026 09:53 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

I try to remind myself that β€˜If you build it, they will come’ is a business model about as successful as Kevin Costner’s film career post-1993.

05.03.2026 09:47 πŸ‘ 3 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

3. Promotion anxiety

I haven’t asked anyone out on a date in about a decade. Instead, I get my fill of potential humiliation every weekday, when I promote the newsletter on Bluesky.

05.03.2026 09:45 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

2. The difference between having an idea and not is wider than a mile.

I keep a rolling iPhone Notes app in which I jot down little thoughts, often after several jolts of caffeine. They seem inspired at the time, but when I actually refer to them, they're completely unusable.

05.03.2026 09:42 πŸ‘ 2 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
That 'why are you doing this now' meme from the 2017 general election

That 'why are you doing this now' meme from the 2017 general election

1. I'd written a daily newsletter for several years at The Standard, but still underestimated how hard this would be.

When you have an employer, there's a readymade excuse for why you're doing a thing. But Lines To Take somehow needs to justify itself. No one is forcing me to do this!

05.03.2026 09:39 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
Preview
Now We Are One Lessons from a year on Substack

Q: What's more bloke-coded than starting a Substack?
A: Writing about what you've learned one year on.

05.03.2026 09:32 πŸ‘ 5 πŸ” 2 πŸ’¬ 1 πŸ“Œ 1
Preview
Forecast vs Reality An energy shock threatens Rachel Reeves's entire growth strategy

Forecast vs Reality

An energy shock threatens Rachel Reeves's entire growth strategy.

My newsletter, out now.

04.03.2026 07:57 πŸ‘ 6 πŸ” 3 πŸ’¬ 3 πŸ“Œ 2

Now that we have all the boxing metaphors, do we really need to keep doing the sport?

04.03.2026 10:57 πŸ‘ 6 πŸ” 1 πŸ’¬ 1 πŸ“Œ 0

Such as buying First Division football clubs?

04.03.2026 09:55 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
Preview
Britain Slashes Budget, Abandons Growth Policy (Published 1973)

Incredible opening par here:

LONDON, Dec. 17β€”The British Government abandoned its goal of economic growth today and chose instead a policy aimed solely at economic survival.

04.03.2026 08:40 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

Also, quite funny to use the Spring Statement as promo for your Mais Lecture.

04.03.2026 08:35 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Today's statement felt a lot more like Sunak's March 2020 Budget, when his announcement to allocate Β£30bn felt like a substantial response to Covid-19 (before UKG went on to spend a further Β£300bn).

04.03.2026 08:29 πŸ‘ 2 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

This is a government that β€” pre-energy shock β€” had pencilled in spending cuts for an election year. Presumably Reeves was banking on lower borrowing costs to fund higher spending when the time came. She may no longer have that option.

04.03.2026 08:22 πŸ‘ 3 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

A Β£500 jump in the energy price cap is obviously bad for households, but it's truly toxic for the government.

Higher energy prices = higher inflation = higher interest rate expectations = higher gilt prices.

04.03.2026 08:07 πŸ‘ 4 πŸ” 0 πŸ’¬ 2 πŸ“Œ 0