Content decay is killing your old blog posts.
Traffic slips. Ranking drops. Search intent changes.
You can dig through your GSC data or Ahrefs dashboards to find it, but that takes time.
There is a faster way:
SEOTesting's Content Decay Report.
Screenshot from Elon's shithole of a social media platform demonstrating an agency website which displays their Google Partner badge alongside their SEO services.
I've got many examples you can add @nikkipilkington.bsky.social 🙃. Interestingly, despite it being against their rules, Google Ads team will never seemingly enforce their policies on this.
Don't want to upset the cash cows I guess 🐄
Holy crap. Remember when YouTubers exposed the Honey app for injecting/overwriting affiliate links on unsuspecting users?
Google just updated Chrome policies to address this.
PayPal paid $4 billion for Honey. This doesn't kill Honey, but it does (rightly) hurt its business model
Me throwing out my Windows PC last week and switching to MacBook once and for all:
Time to get rid of WiFi as well. Bring back the cable and put an ethernet port in my iPhone.
Ik some might disagree but this is my personal experience as someone who wouldn’t have thought of switching from Windows till 2 weeks ago.
Not that anyone cares but after 10-11 years of loyalty to Microsoft I’ve finally switched to a MacBook and let me tell you, Windows has lost the plot.
Mac is way ahead of the game when it comes to functionality, UX, battery timing, features, simplicity, you name it.
its time to start over computers got too dumb. new hardware new os new internet lets get going
What actually moves the needle in SEO? 🤔
I analyzed 131 SEO tests from the SEOTesting site. Some tactics drove traffic growth. Others didn’t. Here’s what worked (and what backfired). 🧵👇
Fair
Background removal tool?
… have I really got dumberer or smarterer 🤔
Idk much about code but let’s take an example of me today vs my 8th grade version. I knew how to solve math equations that I can’t today but that’s mainly due to two reasons:
1. I don’t actively need those equations
2. There are better ways to solve it rather than using my brain capacity
So…
Neil Patel
Found this developers.google.com/search/docs/...
Interesting! Thanks for making me curious and learning something new lol.
@bsky.app, A save or bookmark button would be nice 🙂↕️
If it’s a country wouldn’t it make sense for it to be ccTLD? Just curious.
Google Search testing new grid/boxed design www.seroundtable.com/google-searc...
#google #googleuserinterface
My memory saver will be saving a lot of memory now
There’s a new update for Windows 11 every single day. I have a beast of a laptop but I’m honestly considering switching from windows.
Its not a shortcut, but the correct answer here is:
1) there has to be a high probability that every page google crawls, will be "crawled, indexed" not "crawled, not currently indexed". If your GSC report is heavy as a percentage on the latter you're toast.
(continued below)
Btw, I got this by continuing the conversation from where he left off lol.
chatgpt.com/share/67b3d2...
The study to prove the claim is not true:
thehill.com/policy/techn...
This is flawed. The prompt contains biased queries which of course would result in the answer you’d have gotten.
I’m a big fan of yours but your initial claim unfortunately has no basis.
Here’s a study showing the “outperforming” part in reality is a fallacy: thehill.com/policy/techn...
That’s a bit of a stretch…
That plus survival skills. Men are spending too much time indoors. We need men that know how to build actual stuff.
Trade is a skill that’ll never die and with more and more people shifting towards digital skills, it’s only going to het more expensive to hire trade workers.
Social worker to educate children in high crime rate areas so they can break the chain. Idk what the job is called but yeah.
Oh I’m not just subscribed to it, I have an organized folder for it and refer back to them whenever I’m stuck. They’re super helpful!
Preview of SEO updates news. You can get the full-text version on the LinkedIn link
SEO updates you ✨NEED✨ to know [17 Feb]: www.linkedin.com/posts/markse...
