'Give us an ad break’ asks the Federal Government to step up and shield our community from this onslaught of marketing from harmful industries – so our community’s health comes first.
Are you onboard with less ads for gambling, alcohol and unhealthy food?
Show your support: giveusanadbreak.org.au
Right now, gambling, alcohol and unhealthy food ads feel like they are everywhere because these companies are largely left to make their own rules on where, when and how they advertise.
They prioritise profits, which means our community's wellbeing comes second. But it doesn’t have to be this way!
Yesterday, we’re launching ‘give us an ad break’.
Can you imagine an Australia where your feeds are free of alcohol ads.
Where sport is about the game, not the odds.
Where your children can catch the bus without seeing a barrage of fast-food brands.
giveusanadbreak.org.au
As we prepare to dive in to 2026, we’re looking back at the change we – and our community – fostered.
If you would like to be a part of our story next year, visit fare.org.au/get-involved/
Throughout 2025, advocates, researchers, fundraisers and other community members have raised their voices, told their lived experiences, and shared valuable knowledge to support this key goal.
Every day, we’re getting closer to our vision of an Australia free from alcohol harms.
- Suicide Call Back Service (1300 659 467)
- Kids Helpline (1800 55 1800)
- 1800RESPECT (1800 737 732)
If you or someone you know requires support, you can contact these 24-hour hotlines:
- The National Alcohol and Other Drug Hotline (1800 250 015)
- Counselling Online, run by Turning Point (counsellingonline.org.au)
- Lifeline (13 11 14)
At any time of day, on any day of the year, help is always here – and the festive season is no exception.
Our call is to keep VicHealth independent and well-funded, for the health of our whole community.
Read FARE's media release: fare.org.au/vichealth-in...
VicHealth has consistently stood against the harms caused by alcohol and been a vocal champion for the health of our communities.
Now more than ever we need strong health advocates who will support the research that matters, and amplify sound health information.
Its independence is critical to its impact – existing beyond four-year political terms, it has the ability to build enduring community partnerships, inform long-term strategy, and deliver programs that help more Victorians lead longer, healthier lives.
FARE stands with the organisations, community and health leaders calling for VicHealth to retain its independent role.
A world-leading health promotion agency, it has been at the forefront of campaigns and programs that have improved the health of people across the state and saved countless lives.
Out now – In our new report, we detail how data-driven marketing can be particularly harmful when applied to harmful and addictive products. Common sense measures can be implemented to minismise these risks in Australia. Read more here: fare.org.au/data-driven-...
We need a strong regulatory response to address the harms associated with the data-driven marketing of harmful and addictive products.
This report outlines some steps to get there.
Watch our short introductory explainer and head to our website to read the full report.
fare.org.au/data-driven-...
This type of marketing can be particularly harmful when it comes to addictive products like alcohol.
When people experiencing alcohol dependence or gambling addiction want to seek support, it can undermine their efforts to get well.
fare.org.au/data-driven-...
Today, we’ve launched a new report alongside VicHealth that explores how companies harvest and draw on millions of pieces of personal data to track, profile and target people with hyper-personalised online ads.
fare.org.au/data-driven-...
#DataDrivenMarketing #auspol #onlineprivacy
Measures including a two-hour safety pause, a 10am-10pm delivery window and making community health and safety the top priority of alcohol laws will make a tangible difference in Victoria.
These were encouraging conversations, and we're excited at the opportunity to progress these talks further.
Earlier this month, FARE met with Vic Gov MPs to discuss the impact of rapid home delivery of alcohol.
FARE Lived Experience Advisor Kym Valentine and Policy & Research Director Matt Georgeson explained how common-sense, evidence-based measures can help reduce rates of family & domestic violence.
Want to learn more? Stay tuned to FARE's social media channels for the official launch!
Facebook: www.facebook.com/FAREAustralia
Instagram: www.instagram.com/fare.austral...
LinkedIn: au.linkedin.com/company/fare...
Thinking of cutting back or cutting out alcohol? Next time you're offered an alcoholic drink, try saying "I'm good!"
Because your decision doesn't need a big explanation.
Next week, we're launching a brand-new digital campaign that explores the positives - big and small - of making a change.
There were 1,765 Australians who died because of alcohol in 2024, each of them someone's child, parent, partner or friend.
Read our full media release: fare.org.au/abs-alcohol-...
We're calling on federal, state and territory governments to spring into action after new Australian Bureau of Statistics data showed that alcohol-induced deaths in Australia are increasing.
fare.org.au/abs-alcohol-...
When alcohol becomes more available and accessible in the community through the spread of rapid home delivery and targeted online marketing, harms increase.
fare.org.au/abs-alcohol-...
#auspol #alcoholharms
Kym said these changes would make a real difference to many people experiencing family and domestic violence.
"There are lots of different contributing factors that fan the flames of family violence. Alcohol is one of the most prevalent fans we have an opportunity right now to turn down," she said.
"These are vital common-sense reforms that will affect a lot of people experiencing domestic & family violence."
Kym Valentine to ABC News about why SA Premier Peter Malinauskas must stick to his word and expedite changes to alcohol delivery laws before the election.
www.abc.net.au/news/2025-11...
This report contains a powerful call to action for leaders across the country to do more to empower young boys and men to reject traditional masculine norms, to help reduce domestic and family violence, mental ill-health and other harms.
Read the full study here: jss.org.au/programs/the...
FARE was proud to attend the launch of the Adolescent Man Box study, by Executive Director of The Men's Project at Jesuit Social Services, Matt Tyler, and international expert in domestic and family violence, Professor Kate Fitz-Gibbon, at the National Press Club of Australia.
Today, a new Australian study of teenagers' attitudes has found the more strongly teenage boys hold rigid views about masculinity, the more likely they are to have consumed alcohol within the last 12 months.
jss.org.au/programs/the...
Every boy should feel confident to grow up without feeling confined by narrow stereotypes of masculinity, including norms around alcohol.
When boys feel pressured to act tough, strong and stoic, this has potential to cause harm to themselves and others.
These harms are preventable.
#NPC #auspol
