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Sara Rosinsky

@sararosinsky

Autonomous advertising copywriter. Author of Unflubbify Your Writing. Logophile. Skeptic. Podcast/audiobook fiend. Fan of design, player of racquetball.

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16.11.2024
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Latest posts by Sara Rosinsky @sararosinsky

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Jiminy. It's been more than two years since I've posted this one.

09.03.2026 14:47 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Look up "2007 Boston Mooninite panic" on Wikipedia to see how a guerrilla marketing campaign can have unintended consequences.
#marketing

07.03.2026 17:36 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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A fun one for a Friday. πŸ‚ ↩️

06.03.2026 13:59 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Recently, I've learned that in Spanish, whereas "problema" is masculine (despite its final "a"), "crisis" is feminine. Make of that what you will.

My point is that languages are not simple. English included.

05.03.2026 18:34 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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You'll find this lesson in the book, available on Amazon and at Unflubbify.com.

04.03.2026 17:37 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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I will never feel relaxed when I use either of these words.

03.03.2026 13:57 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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I got bitten by a dog a few weeks ago. Would not recommend.

It so happens that my sister was also bitten by a dog in recent years, so we compared notes by text. I was impressed by my sister's ability to spell "vise" correctlyβ€”I think it's counterintuitive. If you agree, here's a little mnemonic.

01.03.2026 14:19 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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As the Bible says: "_________* precedes a fall."

*Looking at your phone while walking

28.02.2026 19:56 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Have a ball this weekend.

27.02.2026 18:03 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Two different words. #flair #spelling #TIL

26.02.2026 16:42 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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25.02.2026 14:56 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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I walked by this place yesterday. And not for the first time, I wondered: Are they talking about the metal lead (Pb for the Latin "plumbum")? Or are they talking about leading an effort?

24.02.2026 17:18 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Don't whelp unintentionally.

23.02.2026 16:00 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Yes, 'Welp' Is a Real Word 'Welp' is over 70 years old

Say, @merriam-webster.com? How come in this article, you cite an instance of "welp" being used in 1946, but your definition says the first use was in 1987? www.merriam-webster.com/wordplay/wel...

23.02.2026 13:48 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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I love Fort Collins, and I love speaking at Founded in FoCo. If you're anywhere nearby, you should definitely grab a very affordable ticket to attend March 10–12. Check out FoundedInFoCo.com. #Colorado #Boulder #Longmont #FortCollins #Greeley

22.02.2026 16:23 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Just a few of the goodies you'll find in the Shiny Red Store. shinyredcopy.com/store

20.02.2026 21:35 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Speaking of etymology, today I learned that one way to say "polite" in Spanish is "educada" (or "educado"). In other words, if you're polite, your parents *educated* you about polite behavior. This made me wonder about the English word "polite." Turns out, it fundamentally means "polished."

19.02.2026 18:40 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Ways to end a word with a long "o" sound:

whoa
go
sew
faux
toe
apropos
grow
beau
though
oh

(As in: "Oh, wowβ€”English is tough.")

PS: Yes, I know a lot of the troublemakers are French. But we "borrowed" them, so here we are.

18.02.2026 17:24 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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I've also included a photo of a polecat, which is not a cat at all, but a weaselly* critter.

*Crazy spelling, but correct.

17.02.2026 18:40 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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The concept of essential/restrictive clauses is intimidating, but once you get it, you get it. When I give talks, I use fun animations to make the concept super-duper clear. shinyredcopy.com/speaking

PS: In British English, people will sometimes use "which" with essential/restrictive clauses.

16.02.2026 15:29 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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The Shiny Red events compilation just dropped! So much good stuff to do, both online and in Colorado. #graphicdesign #typography #marketing #design

15.02.2026 18:22 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Happy Valentine's Day, Galentine's Day, or Saturdayβ€”whatever you're into. #valentinesday

14.02.2026 19:20 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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I sent my friend a voice memo the other night, and I got a kick out of the transcription. "Loaf" should be "loath." ("False staff" = "Falstaff," a bear character in #Duolingo.)

13.02.2026 15:17 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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I can't take credit for it, but there's an analogy of throwing and catching a ball. "Throw" is to "catch" what "imply" is to "infer."

(This lesson is in the book, btw: Unflubbify Your Writing: Bite-Sized Lessons to Improve Your Spelling, Punctuation, and Grammar.)

#writingcommunity

12.02.2026 18:59 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Anyhoo ...

11.02.2026 18:27 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Four months ago, my husband was driving our new-to-us Mazda to the DMV to get license plates. On his way there, a woman drove out of a parking lot directly into the side of our pristine car, rendering it quite un-pristine. Below is some relevant vocabulary.

10.02.2026 14:17 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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"If I Were a Rich Man": youtu.be/W3Z-8U5mb7M?....

09.02.2026 19:57 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Sure, a restaurant's spelling has no effect on the quality of its food. But it never hurts to demonstrate your attention to detail and commitment to quality with a well-written menu. (If you own a restaurant, let me know if I can help you out.)

08.02.2026 17:48 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Diabolical fraternal twins. Fortunately, this lesson is in the book: Unflubbify Your Writing: Bite-Sized Lessons to Improve Your Spelling, Punctuation, and Grammar (unflubbify.com).

07.02.2026 15:33 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Thanks a bunch, English.

06.02.2026 14:19 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0