Paul do Forno ๐Ÿ›’ ๐Ÿ‡บ๐Ÿ‡ธ๐Ÿ‡จ๐Ÿ‡ฆ๐Ÿ‡ต๐Ÿ‡น's Avatar

Paul do Forno ๐Ÿ›’ ๐Ÿ‡บ๐Ÿ‡ธ๐Ÿ‡จ๐Ÿ‡ฆ๐Ÿ‡ต๐Ÿ‡น

@dofornop

Global Commerce Practice Lead Partner/Managing Director Deloitte Digital B2B Commerce Leader B2C Commerce SME Keynote Speaker / Digital Transformation Alum: University of Waterloo https://linktr.ee/dofornop

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20.05.2023
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Latest posts by Paul do Forno ๐Ÿ›’ ๐Ÿ‡บ๐Ÿ‡ธ๐Ÿ‡จ๐Ÿ‡ฆ๐Ÿ‡ต๐Ÿ‡น @dofornop

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"UPS' future is less e-commerce, more SMB, B2B and healthcare"
๐Ÿ“ฆ UPS is shedding ~$5B in Amazon revenue and ~2M daily package volumes as Amazon insources short-distance shipments
๐Ÿ“ˆ UPS expects revenue per package to increase 6.5% in 2026, building on an 8.3% YoY jump in Q4

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09.03.2026 19:01 ๐Ÿ‘ 1 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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Looking forward to connecting at Shoptalk at the end of the month in Las Vegas. Be sure to stop by and say 'Hi'. ๐Ÿ‘‹ our whole Deloitte Digital team will be out there all things commerce : Agentic / Personalization / B2C /B2B and more

09.03.2026 14:27 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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"OpenAI drops plan for direct checkout inside ChatGPT"
๐Ÿ›‘ OpenAI is halting direct in-chat purchases - users will now be redirected to third-party retailer
๐Ÿ“‰ Internal findings showed users browsed & compared products in ChatGPT but rarely completed purchases

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07.03.2026 12:22 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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"The End of the Endless Aisle: The Paradox of Choice in Ecommerce"
๐Ÿ›’ 74% of consumers abandoned carts because they felt overwhelmed by too much choice and content
๐Ÿค– AI-driven recommendation engines are projected to influence up to 35% of total ecommerce revenue by 2025

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06.03.2026 17:06 ๐Ÿ‘ 2 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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"Amazon Haul Has Over 3,000 Sellers"
๐Ÿ›’ 3,287 sellers now participate in Amazon Haul in the U.S., with 97.5% of low-price sellers operating from China or Hong Kong
๐Ÿ’ฒ 994 sellers average under $10 per item, 636 average $10โ€“$15, & 424 average $15โ€“$20
๐Ÿ’ฐ Amazon Haul generates ~$2B GMV/yr
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05.03.2026 20:30 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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"Lio raises $30M from Andreessen Horowitz and others to automate enterprise procurement"
๐Ÿค– Lio deploys AI agents that execute the entire procurement workflow from reading documents to negotiating terms to transactions
โฑ๏ธ Processes that previously took weeks are now completed in mins
buff.ly/wQmP49L

05.03.2026 16:57 ๐Ÿ‘ 1 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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"Middle East war poses deepening risks for U.S. B2B ecommerce"
๐Ÿ›ซ Major Gulf airports shut down, grounding thousands of flights and air cargo capacity
๐Ÿšข The Strait of Hormuz carries 25% of global seaborne oil and 20% of LNG
๐Ÿ’ฐ Emergency surcharges hitting $4,000 per 40-foot container
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04.03.2026 19:38 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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Amazonโ€™s new AI experience helps sellers visualize and grow their business in real timeโ€”here's how it works

๐Ÿค– Sellers can create custom lifestyle backgrounds, enhanced product shots, and marketing visuals without traditional photo shoots

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04.03.2026 13:49 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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โ€œTons of goods are stuck around the Middle East amid shipping and air chaosโ€

๐Ÿšข Military strikes on Iran have disrupted shipping through critical corridors like the Strait of Hormuz

โœˆ๏ธ About 18% of global air freight capacity has been removed due to Middle East airspace closures

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02.03.2026 16:22 ๐Ÿ‘ 1 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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Enjoyed sitting down with Mark Brohan of @DC360_Official about our new b2b Commerce research:
"Deloitte Digital: B2B suppliers lag on agentic AI as ERP upgrades slow adoption"

โžก๏ธ Above is just one of the issues but historically b2b companies have always been behind in technology

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27.02.2026 13:14 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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Great @DeloitteDigital B2B Commerce success:
โ€œFrom time-consuming to value-adding: Transforming B2B commerce processesโ€

โฑ๏ธ A global B2B organization reduced manual processing time by up to 40% after modernizing its commerce
๐Ÿ“Š The transformation improved order accuracy double-digit
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25.02.2026 16:47 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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"New Report: By 2030, US B2C e-commerce sales will reach $1.8 trillion, accounting for 29% of total retail sales"
U.S. ecommerce will reach ~30% of total retail sales by 2030, continuing expansion
๐Ÿฌ Stores remain critical for pickup, returns, and fulfillment, supporting omnichannel
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24.02.2026 16:37 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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"TikTok Shop halts plan to end independent shipping for U.S. sellers after backlash"

๐Ÿ”„ Policy Reversal: TikTok has officially halted its plan to end independent "seller-fulfilled" shipping in the U.S.

๐Ÿ›‘ Deadlines Cancelled

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23.02.2026 19:22 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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โ€œReddit is testing a new AI search feature for shoppingโ€

๐Ÿค– Reddit is testing an AI-powered shopping search tool that surfaces product recommendations directly from community conversations

๐Ÿ›’ The feature pulls insights from Reddit threads to deliver summarized recommendations

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23.02.2026 13:44 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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thanks to @Digital Commerce 360 for covering our B2B Commerce Research:
โ€œDeloitte: Digital maturity separates B2B ecommerce leaders from laggardsโ€

๐Ÿ“Š Only about 30% of B2B suppliers are considered digitally mature
๐Ÿ’ฐ Digitally mature suppliers generate 2X faster
link to story: buff.ly/jU5mfbE

22.02.2026 14:29 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0

link to story: buff.ly/1DDtk2Z

21.02.2026 20:46 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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โ€œSupreme Court decision spurs rally in Amazon, Etsy and broader marketsโ€

โš–๏ธ The U.S. Supreme Court struck down President Trumpโ€™s sweeping tariffs,

๐Ÿ“Š Amazonโ€™s stock extended its winning streak with a ~2% gain, leading tech performance

๐Ÿ›๏ธ Etsy and eBay stocks benefited

#SupremeCourt #Ecommerce

21.02.2026 20:46 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 1 ๐Ÿ“Œ 0
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Amazon and Shopify Are Now Half of U.S. E-Commerce
๐Ÿ›’ Amazon alone represents roughly 40%+ of U.S. online retail, maintaining its dominant marketplace position

๐Ÿช Shopify merchants collectively now drive 10%+ of U.S. ecommerce, rivaling major retail chains

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19.02.2026 16:35 ๐Ÿ‘ 1 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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"Amazon and OpenAI have discussed custom AI models for shopping"
๐Ÿค Strategic Talks: Amazon has been in discussions with OpenAI regarding custom AI models designed to influence what shoppers ultimately add to their carts.
๐Ÿ›๏ธ Amazonโ€™s native AI assistant, Rufus, reportedly powered $12B
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19.02.2026 14:07 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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The top shopping app of 2025 isโ€ฆ
๐Ÿฅ‡ Whatnot ranked #1 among shopping apps in 2025
๐Ÿ“ˆ 541% year-over-year download growth for Whatnot
๐Ÿ’ฐ Whatnot recorded $6 billion in GMV, up from $3 billion in 2024
๐Ÿ“ฅ 1.61M installs in November 2025 alone
โฑ๏ธ Users spend ~80 minutes a day on Whatnot
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18.02.2026 20:28 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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True Fit Launches Agentic AI Shopping Experience Powered by 20 Years of Fit Data"

๐Ÿ“Š Massive Data Scale: Powered by nearly 20 years of purchase and returns data, analyzing over $616 billion in transactions.

๐Ÿ‘ฅ Built on profiles from hundreds of millions of shoppers and 60M unique
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17.02.2026 19:56 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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"ATRI Releases Annual List of Top 100 Truck Bottlenecks in the U.S."
๐Ÿš› ATRIโ€™s 2026 list is based on 325M+ truck GPS data points, tracking congestion nationwide

๐Ÿ† The top bottlenecks include major freight hubs in Chicago, Houston, Atlanta, Nashville, and Los Angeles

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17.02.2026 14:41 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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"January 2026 ecommerce trends: Early signals for 2026โ€

๐Ÿ‘ข Boots (winter, work, fashion, etc) made up 16% of all categorized purchases in January

๐Ÿ‘š Womenโ€™s tops and blouses captured 3%, meaning those two categories are nearly 1 in 5 items sold

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16.02.2026 19:38 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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"E-commerce Conversion Rate Statistics 2026: Latest Benchmarks"
๐Ÿ“Š The average global ecommerce conversion rate ranges between 2%โ€“4% across industries

๐Ÿ“ฑ Mobile conversion rates are typically 30%โ€“50% lower than desktop, despite higher traffic share

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16.02.2026 13:49 ๐Ÿ‘ 1 ๐Ÿ” 1 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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โ€œUS Foods says AI ordering tools boost digital sales in Q4 2025โ€

๐Ÿ“ˆ US Foods reported double-digit digital sales growth in Q4 2025, with digital representing over 60% of total sales

๐Ÿค– Its AI-powered ordering tools are now used by tens of thousands of restaurant customers

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14.02.2026 13:28 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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โ€œFedEx narrows e-commerce delivery focus to โ€˜specializedโ€™ shipmentsโ€

๐Ÿ“ฆ FedEx will dial back general B2C volume growth to low single-digits through 2029 to prioritize profitability

๐Ÿฅ The carrier is targeting specialized, higher-margin verticals

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13.02.2026 20:23 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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โ€œAB InBev grows B2B marketplace BEES to massive scaleโ€

๐Ÿ“ˆ BEES generated $52.5B in gross merchandise value in 2025, up 12% YoY

๐Ÿ“ˆ BEES Marketplace, enables retailers to purchase 3rd-party products , reached $3.5 billion in gross merchandise value, up 61% from 2024.

๐Ÿช
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13.02.2026 15:09 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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Top 1.6% of Sellers Drive 50% of Amazonโ€™s 3P GMVโ€

๐Ÿ“Š The top 1.6% of Amazonโ€™s active U.S. seller base generates 50% of third-party GMV

๐Ÿงฎ Thatโ€™s 7,760 sellers producing half of Amazonโ€™s estimated $300B in U.S. third-party GMV

๐Ÿ“ˆ U.S. third-party GMV is about 68% of total U.S. GMV

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12.02.2026 19:39 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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โ€œGoogle makes Etsy and Wayfair items shoppable within agentic AI searchโ€

๐Ÿ›’ Product listings now appear inside agentic AI results, shortening the path from discovery to checkout

๐Ÿ” The integration blends search, comparison, and purchase into a single conversational flow

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11.02.2026 17:17 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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AI commerce move:
โ€œSalesforce Signs Definitive Agreement to Acquire Cimulateโ€

๐Ÿค Salesforce has signed a definitive agreement to acquire Cimulate, an AI-powered personalization and merchandising platform

๐Ÿค– Cimulate uses AI to help retailers deliver 1:1 product recommendations
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11.02.2026 13:49 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0