It's going out tomorrow morning, link in the usual place, and inside you'll find a formula that works for every genre, every creative thing you create, and every business, so you don't want to miss it!
@zoeleawriter
Probably drinking tea right now and ready for a natter about books. Closer Than She Thinks digital book is out and paperback next year. Visit me at www.zoelea.com Sign up to the newsletter https://zoelea.substack.com/
It's going out tomorrow morning, link in the usual place, and inside you'll find a formula that works for every genre, every creative thing you create, and every business, so you don't want to miss it!
Subscribe to The Writer's Guide To... which has a free Wednesday Win all about how to solve the problem of subject lines and make it so your emails actually get opened, read and people start looking forward to them.
I can almost guarantee that it's the subject line that's killing your email and Substack open rates.
So what can you do?
See also: 'Author Update,' 'From the desk of...' and just plain old 'Newsletter.'
You're a writer, and a bloody good one at that, so why, for the love of all that's holy, are you giving your brilliant emails the subject line of 'September Newsletter?'
Delighted to be in the Daily Express, annnnnd they put it up in the 'celebrity section' so, technically, we're now celebs and trust me, I will be acting accordingly.
Thanks to @MattNixson and @daily_express, and my besties, @Lauren_C_North @Mrssmithmunday @LauraPAuthor
But then I met these wonderful people, and we've been chatting daily ever since.
This weekend, we're back where it all began, armed with our new books! As, for the first time in six years, we all have books out around the same time, how amazing is that?
I went to the @HarrogateFest Crime Writing Festival in 2019. It was my first time there as an author with my psychological thriller, The Secretary, just published, and it was my first time going there alone.
I was terrified.
I've been lucky enough to know Keris for years and she's one of the nicest people, so if you've yet to discover her - go now!Β Β
PS. I used an en dash and feel like I have to say it's me writing this! Me! Not Chat GPT, I just like an en dash.
Chatting to the amazing @kerisfox on Substack today and if you've signed up it just hit your inbox. She talks about the best advice for writing, setting up a Substack and all things books and bookish.
Oscarβs Journal: Part 4
I never meant to lie.
But you canβt tell someone the truth when theyβre not ready to hear it.
Besides, people only ever believe what they want to believe.
And Louise?
She wanted the fantasy.
I just gave it to her.
β O.
Louiseβs Diary β Part 4
Oscar asked if I ever wanted to disappear.
I laughed. But the kind of laugh that hides a scream.
βNo,β I said.
I lied.
β L.
Oscarβs Journal: Part 3
She started asking questions.
About me. About us.
About her.
Thatβs when I knew Iβd have to be careful.
People only dig when theyβre looking for something they donβt want to find.
β O.
Louiseβs Diary β Part 3
I saw someone today.
Or maybe I didnβt.
A flash of a face I didnβt know, or one I didnβt want to recognise.
They were standing across the street.
Watching.
I told myself it was nothing.
Iβm still telling myself that.
β L.
Oscarβs Journal: Part 2
Everyone thinks they know what a mistake looks like.
But it doesnβt always come with flashing lights and sirens.
Sometimes it walks into your life married and bored.
β O.
Louiseβs Diary β Part 2
I told Paul I was at Spanish lessons.
Instead, I was doing something bad with someone else.
I didnβt even flinch when I lied. Thatβs what scared me most.
It felt⦠easy.
β L.
Friend: βHow do you sleep after reading something that dark?β
Me: tucks book under pillow
Like a baby.
Some people read thrillers to solve the mystery.
I read them to judge everyoneβs life choices with a snack in hand, like a suspenseful little goblin.
Oscarβs Journal: Part 1
She looked at me like she wasnβt sure she was allowed to.
Like no one had looked at her that way in a long time.
I didnβt touch her hand.
I didnβt have to.
The spark was already lit.
β O.
My brain while reading a thriller:
βHe did it. Wait, no β she did. No wait β OH MY GOD WHAT IF I DID??β
Louiseβs Diary: Part 1
I shouldnβt have looked at him that long.
I watched him, transfixed and I became someone else.
Someone curious. Someone reckless. Someone alive.
I didnβt plan to see him again. But plans are funny things, arenβt they?
β L.
Sometimes I write relatable posts.
Sometimes I write about affairs, surveillance, and psychological collapse.
Today, Iβm doing both.
Because nothing says βauthentic author brandβ like emotional whiplash and a book launch.
My newsletter, imaginatively titled, 'Not even sure how to title this tbh' because it's a personal one, and I literally had no idea, has just gone out! Have a read here:
https://f.mtr.cool/cewqrqhtqn
You say red flag.
I say plot development.
If youβve ever:
β Spied on a partnerβs phone
β Overheard something in a cafΓ© and built an entire backstory
β Said βI wouldnβt, but I get itβ¦β
Then youβll vibe with Closer Than She Thinks.
Read it. Judge no one.
Reading thrillers has prepared me for:
β watching people too closely in cafΓ©s
β over-analyzing vague texts
β knowing where the exits are at all times
If a man ever says, βYou can trust me,β and the book is a thrillerβ¦ YOU RUN. YOU SPRINT. YOU DO NOT LOOK BACK.
People: How do you write thrillers and parent at the same time?
Me: Easy. Iβm always sleep-deprived, suspicious, and terrified someoneβs behind me.
Also me: launches a book
You: reads it with the lights on
My book has:
βοΈ An affair
βοΈ A woman whoβs lying
βοΈ A man whoβs definitely lying
βοΈ A third party watching everything
βοΈ A twist you wonβt see coming
You know, just your classic βromance-meets-creepy-camβ energy.Β
Reading a thriller is 20% plot, 80% yelling βBABE NOOOOβ at the main character like they can hear me through the pages.