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Matthew Grizzard

@mattgrizz

"Scarlet & Gray" Associate Professor in the School of Communication at OSU. I study narratives, characters, and moral judgment processes as they relate to the consumption of media. My opinions are my own.

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12.09.2023
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Latest posts by Matthew Grizzard @mattgrizz

Quite proud of being a part of this research that replicated/extended a previous study with a pre-registered design and df = 98 path model.

23.02.2026 14:57 πŸ‘ 5 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

The arithmetic mean is a communist idea: It takes the total summation and divides it equally amongst all individuals.

Sarcasm but also true.

16.02.2026 01:57 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Introducing Mind Games - Opinion Science I'm excited to share a preview of a new podcast I think you’d enjoy: Mind Games.What if you could hypnotize yourself into a better you? Or.... secretly hypnotize others into giving you anything you wa...

This week on Opinion Science, I shared a preview of another podcast I think you'd enjoy: Mind Games.

It traces the wild story behind a so-called "persuasion technology" built on hypnosis that's been at the center of all kinds of questionable movements.

opinionscipod.buzzsprout.com/981667/episo...

12.02.2026 15:42 πŸ‘ 2 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0
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Super Bowl Visitors Find San Francisco Better Than Its Apocalyptic Image

BREAKING: SF not a shithole after all www.nytimes.com/2026/02/06/u...

07.02.2026 16:17 πŸ‘ 7 πŸ” 5 πŸ’¬ 1 πŸ“Œ 0
Ian Malcolm from Jurassic Park saying "Your scientists were so preoccupied with whether or not they could, they never stopped to think if they should."

Ian Malcolm from Jurassic Park saying "Your scientists were so preoccupied with whether or not they could, they never stopped to think if they should."

Non-bitter grapefruit just sounds like terrible grapefruit.

02.02.2026 18:17 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
Image of Sarah Jessica Parker in Sex and the City writing ""And as our country entered World War III, I couldn't help but wonder... is it time to focus on World War Me?"

Image of Sarah Jessica Parker in Sex and the City writing ""And as our country entered World War III, I couldn't help but wonder... is it time to focus on World War Me?"

What it's like being on faculty professional leave right now.

23.01.2026 02:31 πŸ‘ 2 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
Screenshot from a Death Cab for Cutie video where the correct lyrics of "If Heaven and Hell decide that they both are satisfied," have been incorrectly captioned as "If Evan and Al decide that they both are satisfied."

Screenshot from a Death Cab for Cutie video where the correct lyrics of "If Heaven and Hell decide that they both are satisfied," have been incorrectly captioned as "If Evan and Al decide that they both are satisfied."

Correct Death Cab lyrics finally dropped.

05.01.2026 02:55 πŸ‘ 2 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Happy New Year.

01.01.2026 05:36 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
Michigan Stadium covered in light snow. Brutus has stomped out script Ohio in the snow and an X over the Michigan M.

Michigan Stadium covered in light snow. Brutus has stomped out script Ohio in the snow and an X over the Michigan M.

30.11.2025 02:52 πŸ‘ 224 πŸ” 23 πŸ’¬ 10 πŸ“Œ 3
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ChatGPT does not replicate human moral judgments: the importance of examining metrics beyond correlation to assess agreement - Scientific Reports Scientific Reports - ChatGPT does not replicate human moral judgments: the importance of examining metrics beyond correlation to assess agreement

Out now in Scientific Reports! Despite high correlations, ChatGPT models failed to replicate human moral judgments. We propose tests beyond correlation to compare LLM data and human data.

With @mattgrizz.bsky.social @andyluttrell.bsky.social @chasmonge.bsky.social

www.nature.com/articles/s41...

24.11.2025 15:51 πŸ‘ 24 πŸ” 9 πŸ’¬ 0 πŸ“Œ 1
A presentation title slide with the heading β€œCharacter Profiles: Broadening Theoretical Conceptualizations of Character Schemas” in large red text. Below, in black text, it reads β€œMatthew Grizzard, Scarlet and Gray Associate Professor.” Two columns list collaborators: Lucy Brown, Rebecca Frazer (with a small University of Florida UF logo), Charles K. Monge (with a small Texas Tech University double-T logo), and Sebastian Lubert on the left; Violet Musser, Samantha Flanagan, and C. Joseph Francemone on the right. At the bottom left is The Ohio State University logo with the university name.

A presentation title slide with the heading β€œCharacter Profiles: Broadening Theoretical Conceptualizations of Character Schemas” in large red text. Below, in black text, it reads β€œMatthew Grizzard, Scarlet and Gray Associate Professor.” Two columns list collaborators: Lucy Brown, Rebecca Frazer (with a small University of Florida UF logo), Charles K. Monge (with a small Texas Tech University double-T logo), and Sebastian Lubert on the left; Violet Musser, Samantha Flanagan, and C. Joseph Francemone on the right. At the bottom left is The Ohio State University logo with the university name.

Excited to present our project β€œCharacter Profiles: Broadening Theoretical Conceptualizations of Character Schemas” at #NCA2025!

This work examines character and person perception processes of distinct character types (e.g., pirates, cowboys, mad scientists).

Thurs Nov 20 - 2:30PM - Maple 05

18.11.2025 16:36 πŸ‘ 9 πŸ” 2 πŸ’¬ 0 πŸ“Œ 0

This appears to be the greatest failure in all of journalism.

13.11.2025 02:41 πŸ‘ 2 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Diabolical.

23.10.2025 13:35 πŸ‘ 5 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
Image of Schrodinger's cat. One cat says, "Your effect sizes are too small to be meaningful." The other cat says, "Your study likely suffers from Type II errors and wasn't powered enough to detect small effects."

Image of Schrodinger's cat. One cat says, "Your effect sizes are too small to be meaningful." The other cat says, "Your study likely suffers from Type II errors and wasn't powered enough to detect small effects."

This is a true story. Schrodinger's peer review.

11.10.2025 22:22 πŸ‘ 9 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0
Sopranos Quote, Uncle Junior: "I f*ckin' knew it" No you didn't f*cking know it, I just told you!
Sopranos Quote, Uncle Junior: "I f*ckin' knew it" No you didn't f*cking know it, I just told you! YouTube video by chrissy, the loyle capo

Me when reviewers tell me my findings were obvious and didn't need to be empirically tested.

youtu.be/zSDep01i19M?...

08.10.2025 21:03 πŸ‘ 8 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Mob mentality: Social norms affect the approval and perceived morality of unjustified police violence Research indicates that people's responses to violenceβ€”and the way media portrays said violenceβ€”are influenced by intuitive moral judgments shaped by …

A cool article applying my favorite theory (ADT) to explain how norms expressed in online comments can alter moral judgment processes of unjustified violence.

www.sciencedirect.com/science/arti...

02.10.2025 03:29 πŸ‘ 5 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0

"And I didn't die of preventable diseases. Which was the style at the time."

23.09.2025 00:56 πŸ‘ 2 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

It's notable that Democrats think men face greater discrimination than Republicans think atheists face.

21.09.2025 17:36 πŸ‘ 3 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
A large, black dog with scruffy fur and sweet eyes.

A large, black dog with scruffy fur and sweet eyes.

Happy Tuesday.

09.09.2025 11:31 πŸ‘ 7 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Associate Professor or Professor in Journalism - School of Communication Screen reader users may encounter difficulty with this site. For assistance with applying, please contact hr-accessibleapplication@osu.edu. If you have questions while submitting an application, pleas...

#OhioState is hiring -- can you help us find an established journalism scholar? Deadline is 10/1 osu.wd1.myworkdayjobs.com/OSUCareers/j... #commjobs #ICA26

08.09.2025 18:11 πŸ‘ 4 πŸ” 2 πŸ’¬ 1 πŸ“Œ 0
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Associate Professor or Professor in Journalism - School of Communication Screen reader users may encounter difficulty with this site. For assistance with applying, please contact hr-accessibleapplication@osu.edu. If you have questions while submitting an application, pleas...

OSU Comm is hiring an Assoc. or Full Prof. We are seeking someone to provide leadership for our undergrad journ program. The research focus includes journ, public opinion, audience analytics, science comm, or media economics, or other related topics.

osu.wd1.myworkdayjobs.com/OSUCareers/j...

29.08.2025 14:27 πŸ‘ 1 πŸ” 2 πŸ’¬ 0 πŸ“Œ 0
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26.08.2025 12:28 πŸ‘ 8 πŸ” 1 πŸ’¬ 1 πŸ“Œ 0
News story that reads, "Man set on fire for Pink Floyd album dies in Missouri."

News story that reads, "Man set on fire for Pink Floyd album dies in Missouri."

Someone has to stop Pink Floyd. He can't keep getting away with this!

19.08.2025 16:06 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Can't believe this flagged as adult content.

11.08.2025 17:48 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
Prometheus' liver being eaten by an eagle which is an eternal punishment meted out by the gods.

Prometheus' liver being eaten by an eagle which is an eternal punishment meted out by the gods.

Sisyphus pushing a rock up a hill which is an eternal punishment meted out by the gods.

Sisyphus pushing a rock up a hill which is an eternal punishment meted out by the gods.

Ixion on a burning wheel that spins forever which is an eternal punishment meted out by the gods.

Ixion on a burning wheel that spins forever which is an eternal punishment meted out by the gods.

The DanaΓ―des filling a pot that has a hole in it which is an eternal punishment meted out by the gods.

The DanaΓ―des filling a pot that has a hole in it which is an eternal punishment meted out by the gods.

"Just gotta get through this week."

11.08.2025 17:43 πŸ‘ 2 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
Albert Bandura on the jumbotron with a Bobo Doll.

Albert Bandura on the jumbotron with a Bobo Doll.

A Coldplay-affair meme for the social psychologists

21.07.2025 13:57 πŸ‘ 3 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
A four-panel "clown makeup" meme humorously depicting the stages of overestimating time saved by scripting in R.

Panel 1: A man begins applying clown makeup. Caption: "I'm going to have to copy the results from the same analysis conducted on 4 datasets."

Panel 2: He applies more makeup. Caption: "I'll write an R script."

Panel 3: He puts on a rainbow wig. Caption: "It'll output the results for me in a clear and ready to edit format."

Panel 4: Fully dressed as a clown. Caption: "I'm going to save so much time as compared to copying and pasting."

A four-panel "clown makeup" meme humorously depicting the stages of overestimating time saved by scripting in R. Panel 1: A man begins applying clown makeup. Caption: "I'm going to have to copy the results from the same analysis conducted on 4 datasets." Panel 2: He applies more makeup. Caption: "I'll write an R script." Panel 3: He puts on a rainbow wig. Caption: "It'll output the results for me in a clear and ready to edit format." Panel 4: Fully dressed as a clown. Caption: "I'm going to save so much time as compared to copying and pasting."

Maybe I'm just terrible at R but I don't think it has ever saved me time.

16.07.2025 23:59 πŸ‘ 3 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Evidence of balance theory as a predictive framework for character interdependence Abstract. Across three studies, we examined how balance theory can be used to predict interdependent character evaluations. Leveraging the propositions of

From Joe Francemone and me: Moral information about one character doesn’t just shape how we see themβ€”it reshapes how we see others around them. In social networks, moral judgments spread through contrast or assimilation depending on how the network is structured.

academic.oup.com/joc/advance-...

20.06.2025 15:24 πŸ‘ 14 πŸ” 4 πŸ’¬ 0 πŸ“Œ 2
Ohio State reception tonight 7:30-9:30 in the Hyatt Regency, Level 3, Mineral D.

Ohio State reception tonight 7:30-9:30 in the Hyatt Regency, Level 3, Mineral D.

If you're at #ICA25, would love to see you at our Ohio State reception tonight 7:30-9:30 in the Hyatt Regency, Level 3, Mineral D.

13.06.2025 20:36 πŸ‘ 11 πŸ” 4 πŸ’¬ 0 πŸ“Œ 0

Have you seen "The Studio" on Apple TV? It seems to encapsulate today's industry in serial format.

08.06.2025 18:46 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0