NEW: Ipsos Almanac features the Gen Z Gender Gap, one of our public opinion trends of the year. 48% of young men (across 50 countries) say “the main role of women in society is to be good mothers and wives”. For women it’s 34% ipsos-insight-llc.foleon.com/ipsos-almana...
Stats of the Month. Don't miss our polling round-up in latest edition of Ipsos Update. Among the findings: 29% of Norwegians aged under 30 say Donald Trump will contribute to a safer world. Among the over 60s, it's 5% www.ipsos.com/en/ipsos-upd...
Enjoying being a #MiddleClassWomanofaCertainAge today. Have seen with own eyes how talent in the industry has been protected at (almost) all costs it will be interesting to see if culture change can stick
Two queens dressed as Princess Diana lip-syncing to Time Warp is something UNIQUE that only #DragRaceUK could give us.
Bluesky already delivering more referral traffic than X for some publishers
The Boston Globe and Guardian have both reported seeing more traffic from Bluesky than Threads. Spread the word
pressgazette.co.uk/platforms/bl...
"On Tuesday, a group of Sora testers released a version of the tool publicly alongside a manifesto decrying OpenAI’s program as exploitative and 'more about PR and advertisement.'”
variety.com/2024/digital...
NEW: Mega poll by Ipsos on world security. 76% across 30 countries say spread of disinformation is a real threat to the world today. Some good news for a Monday, though: worry about another world war is down slightly www.ipsos.com/en/halifax-r...
Our Global Cost of Living Monitor is out today and it’s tough reading - inflation rates may be falling, but people aren’t feeling it resources.ipsos.com/rs/297-CXJ-7...
… than those who get their news primarily from messaging apps, social media or from friends and family. The more time people spend on SM daily, the more likely they are to regard these topics with suspicion. I’m sure BlueSky-ers might have some theories on which platforms are most to blame… 😉
(45% on average across 30 countries citing it as the biggest reason why people are wrong about key social realities.) People who report getting their news primarily via tv, radio or newspapers are more likely to trust scientists, elites and elections…
Always my favourite read of the year - Ipsos Perils of Perception. People (still!) tend to overestimate the scale of issues that matter to them. Most interestingly social media now receives the most blame for these misperceptions #socialweb
www.ipsos.com/en/perils/pe...
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An interesting example of AI not doing what the owner wants it to! fortune.com/2024/11/14/g...
Lots of reasons why increased polarisation is bad - a key one is that trust in institutions is harder to achieve, because "benevolence" is an element of trust, but much harder to convince on if "the other side" is in power. US an outlier, but GB not in great place @policyatkings.bsky.social
⚠️ 52% v 48% Klaxon ⚠️ NEW Brand Britain report by Ipsos UK finds 52% of us saying “we’d rather be a citizen of Britain than any other country in the world”. 48% have a different perspective… More here www.ipsos.com/en-uk/be-dis...
Really important report on class in the creative industries - this idea that we’re not tapping into working class talent has been discussed for some time, but really hope this prompts some action www.theguardian.com/inequality/2...
NEW: 84% in Asia Pacific say we’re heading for environmental disaster unless we change our habits quickly www.ipsos.com/sites/defaul...
How do you put people at the heart of Gen AI decision making? We worked with the BBC to find out! Read more about the cultural blueprint for AI, where audiences are more/less comfortable and expectations for humanity, transparency and value here: www.ipsos.com/en-uk/embedd... #AI #insight #Ipsos
Considering we found 60% of the public would support a ban on social media for under 18s and only 17% opposed a ban; a ban on under 16s is likely to be even more popular. The public mood has turner strongly in favour of a series of tougher measures to keep kids off social media.
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Talking at a workshop on polarisation this week - always worth remembering the UK is NOT the US: we've always had more liberal attitudes on average; US has gone through extraordinary polarisation/party sorting since 1990; BUT some signs of smaller/emerging gap in UK...
@policyatkings.bsky.social
After this week, I'm not sure if this should make us feel better, or worse...
I think I'm going to try and create a bit more steam for UK journalists to head over here and ditch X. Let me know if you have any ideas how best to do it and I'll try my best
(I'm not the only UK journo heading over here of course but I think it needs some organisation)
