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Aitkens Media - Marketing & Copywriting

@aitkensmedia

Copywriting for Healthcare, Science & Technology Sectors. We transform complex topics into engaging, results-driven content - super friendly, experienced, and a safe pair of hands for your next marketing project 😊✍️ www.aitkensmedia.com - Joanna & George

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18.11.2024
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Latest posts by Aitkens Media - Marketing & Copywriting @aitkensmedia

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What is a Fractional CMO? - Aitkens Media Ltd. What is a Fractional CMO and how can you boost your brand awareness and profits with outsourced marketing services?

πŸ”Ž Discover how you can hire a highly experienced Chief Marketing Officer (CMO) for your business for a fraction of the price!

08.03.2026 08:03 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Is it Time to Increase Your Marketing Budget? - Aitkens Media Ltd. Discover whether your marketing budget is larger or smaller than average! How to get the best value by outsourcing to experts.

πŸ› οΈΒ  Marketing budgets are the fuel for your business growth. Don't underestimate this crucial tool!

08.03.2026 08:02 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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The Power of Storytelling - Aitkens Media Ltd. Learn how storytelling has become one of the most effective ways to build your brand and connect with your customers.

πŸͺ„ This is why you need storytelling in your business!

08.03.2026 08:02 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Supercharge Your Social Media Marketing - Aitkens Media Ltd. Struggling to get results from social media marketing? Discover actionable insights & easy-to-follow tasks to elevate your business today!

πŸ˜₯ Struggling to see results from your marketing? Overwhelmed by the volume of work?
✨ I have the perfect solution for you! πŸ‘Β 

08.03.2026 08:02 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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How to Write a Job Advert That Actually Works Stop writing vague job ads that attract the wrong people. Learn how to use copywriting and candidate personas to create job adverts that save time and find better candidates.

🚨 Reading time: 8 minutes The Advert Nobody Thinks About Here’s a strange thing. Companies will spend thousands on brand guidelines,...
The post Job Specs Need Copywriters Too appeared first on Aitkens Media Ltd..

08.03.2026 08:02 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Why Political Hyperbole Kills Trust (And Your Copy) - Aitkens Media Ltd. The most powerful copy isn't the loudest - it's the most believable. Avoid political hyperbole and learn these copywriting lessons.

🚨 Can we PLEASE stop using hyperbolic phrases in politics and business? 
- Why Political Hyperbole Kills Trust (And Your Copy)Β 

08.03.2026 08:02 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Does Your Brand Need a Professional Copywriter? - Aitkens Media Ltd. Learn how hiring a professional copywriter can boost your sales and improve your brand with this helpful guide.

🎸🎀  Huey Lewis sang β€˜The power of love is a curious thing', but what's it got to do with copywriting?

08.03.2026 08:02 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Client feedback that truly makes our day!Β 

#Copywriting
#Marketing

07.03.2026 20:48 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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⚠️ 83% of small business websites are missing at least 2 out of 5 essential website components

Don't keep losing customers to poorly written copy

πŸ‘ Grab "The Small Business Guide to Writing Powerful Website Copy" today: https://f.mtr.cool/pomfbxdszg

#Website #Sales #SmallBusiness

07.03.2026 11:32 πŸ‘ 2 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Most websites lose sales because the copy makes people work too hard. My 3-minute newsletter shows you how to fix it. Subscribe here. https://f.mtr.cool/nlxcpqgtcx πŸ‘ˆ

#marketing #copywriting #businessΒ 

05.03.2026 08:16 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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πŸ“£ Website copy failing to convert visitors into customers?Β 

πŸ‘ Learn how to transform bland text into words that SELL.
βœ…Β Small changes in your words = BIG changes in your results.
πŸ‘‰ Grab it now on Amazon: https://f.mtr.cool/bpheevapyl

#Website #SmallBusiness #Copywriting

04.03.2026 11:34 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Can AI Replace Human Creativity in Copywriting? - Aitkens Media Ltd. Are you churning out AI generated content for your website? STOP - read this first and find out why Google would prefer you didn't!

πŸ‘Ύ Last year, AI was worth a mind-blowing $37 billion but how good is it at generating copy for your business?

01.03.2026 08:04 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Healthcare Copywriting: Why Your Brilliant Product Deserves Better Marketing Copy A senior healthcare copywriter explains why medtech and healthcare marketing copy so often misses the mark, and how to fix it.

🚨 Reading time: 8 minutes The Brochure That Killed the Excitement I was at a medical simulation trade show a few...
The post Healthcare Copywriting: Why Your Brilliant Product Deserves Better Marketing Copy appeared fir...

01.03.2026 08:04 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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The Evolution of Healthcare Marketing - Aitkens Media Ltd. Discover the benefits of healthcare marketing for your clinic and how to get expert help growing your practice.

🩺 Healthcare marketing has often relied on traditional channels such as billboards, TV commercials & newspaper advertisements. But what about now?   

01.03.2026 08:04 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Is Your Website Written by AI? - Aitkens Media Ltd. Has AI website copy made you sound like everyone else. Discover 5 signs of AI writing and how to create copy that actually sounds like you.

🚨 Don’t Let Your Business Sound Like Everyone Else’s Try this experiment. Visit five different B2B websites. I’ll bet you a...
The post Is Your Website Written by AI? appeared first on Aitkens Media Ltd..

01.03.2026 08:03 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Conquer Your Marketing with AIDA! - Aitkens Media Ltd. Learn more about how the AIDA marketing model can help you increase enquiries, attract new customers and grow your businesses.

🚨 Capturing and keeping the attention of your target audience can be ridiculously challenging at times. This proven method can help your marketing,

01.03.2026 08:03 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Top Marketing Mistakes Tech Startups Make - Aitkens Media Ltd. Avoid making critical marketing mistakes that can hold back your startup's growth and sustainability. Get in touch today!

🚨 In recent years, the UK has seen a remarkable surge in entrepreneurial activity but what's going to happen now?

01.03.2026 08:03 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Why Expertise Matters in Medical and Technology Marketing - Aitkens Media Ltd. Learn why expertise & specialised strategies are essential in medical and technology marketing for healthcare and tech businesses.

πŸ“ The reason specialist marketing and copywriting experts are good for your business... [Read More]

01.03.2026 08:03 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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An absolute privilege to work with a charity that means so much to meΒ Β 

28.02.2026 20:48 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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πŸ“Š FACT: Changing just your headline can improve conversion rates by up to 50%.

In my new eBook I give you practical techniques you can implement TODAY.

πŸ›οΈ Available on Amazon: https://f.mtr.cool/foqcgqsmch
+ FREE bonus material and worksheets!

#copywriting #websiteΒ 

28.02.2026 11:32 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Want plain-English copy tips that actually convert? My monthly newsletter shares 1 quick fix you can test straight away. No jargon. No spam. Sign up here.
Sign up today. https://f.mtr.cool/kxofmipcds πŸ‘ˆ

#marketing #copywriting #businessΒ 

26.02.2026 08:15 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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⚠️ 83% of small business websites are missing at least 2 out of 5 essential website components

Don't keep losing customers to poorly written copy

πŸ‘ Grab "The Small Business Guide to Writing Powerful Website Copy" today: https://f.mtr.cool/rufutkykti

#Website #Sales #SmallBusiness

25.02.2026 11:32 πŸ‘ 2 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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I've just written a piece about the three forces that make healthcare marketing copy so difficult and what you can do about it right now.Β 

https://aitkensmedia.com/healthcare-copywriting-why-your-brilliant-product-deserves-better-marketing-copy/

#healthcareΒ #supplements #marketing #medicaldevice

23.02.2026 17:04 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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2026: A Survival Guide for Stressed Marketers & Business Owners Overwhelmed, stretched too thin, and wondering if you're at risk of losing your sanity? Honest advice for navigating marketing in 2026

🚨 Reading time: 6 minutes January Blues and the Weight of a New Year There’s something about the first week of...
The post 2026: A Survival Guide for Stressed Marketers appeared first on Aitkens Media Ltd..

22.02.2026 08:03 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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The Hidden Cost of Marketing Project Delays - Aitkens Media Ltd. Why waiting for approval costs more than starting. The hidden price of delayed decisions – and how to break the cycle.

🚨 Why the biggest threat to your marketing budget isn’t the budget itself – it’s the delay in spending it. That...
The post The Hidden Cost of Marketing Project Delays appeared first on Aitkens Media Ltd..

22.02.2026 08:03 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Is it Time to Increase Your Marketing Budget? - Aitkens Media Ltd. Discover whether your marketing budget is larger or smaller than average! How to get the best value by outsourcing to experts.

πŸ“£ Cutting this one vital resource will damage your business growth but many think it's a price worth paying 😱

22.02.2026 08:02 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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What's a Marketing Audit & Why Do I Need One? - Aitkens Media Ltd. Without a Marketing Audit you're just guessing at how far you've come and where you're headed. Gain clarity & success in 2024, read this now!

πŸš€ Get your marketing off to a flying start with a professional review of what's working and what's not!

22.02.2026 08:02 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Why Regulated Industries Need Better Content for AI - Aitkens Media Ltd. This is why you need to produce a lot more high-quality content: great copywriting protects consumers and enhances AI outputs.

🚨 Will your brand create more or less high-quality content in the months ahead? 

22.02.2026 08:02 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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What is a Fractional CMO? - Aitkens Media Ltd. What is a Fractional CMO and how can you boost your brand awareness and profits with outsourced marketing services?

πŸ‘‰ Business agility and expertise are more crucial than ever, particularly in sectors like medical, healthcare & biotech. So how can a Fractional CMO help your business?

22.02.2026 08:02 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Does Your Brand Need a Professional Copywriter? - Aitkens Media Ltd. Learn how hiring a professional copywriter can boost your sales and improve your brand with this helpful guide.

🎸 Huey Lewis sang β€˜The power of love is a curious thing' but what's that got to do with copywriting?Β 

22.02.2026 08:02 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0