The art direction in simple terms?
🌮 Core: personal, food-first, handcrafted
🌮 Context: street food culture, local, fast service
🌮 Character: fresh, confident, imperfect
#graphcdesign #logodesign #brandidentitydesign #foodbrand #coolartistictalent
Together, they imply something important without spelling it out. Strong branding isn’t decoration, it’s strategic decision-making. The overlap is where brands stop being pretty & start being believable.
#graphicdesign #logodesign #brandidentitydesign #freelance #coolartistictalent
✅️ Core: Define what will not change; purpose, values & promise a brand makes.
✅️ Context: Design with awareness of where the brand lives; audience, culture, platform & competitors
✅️ Character: Give the brand a recognisable personality through tone, visuals & behaviour
3 Easy Steps To Branding ⚡️
Use these 3 easy steps to guide your brand design project & keep the process simple, not just for yourself but also your client.
Don't worry, I understand the issues surrounding AI use! I ONLY use it to create custom mockups for the designs I've completely created myself ⚡️
Jeff's Tacos was in need of a simple refresh & a selection of collateral design. What we now have is a fresh & vibrant brand with a clear visual strategy that really connects with where the business is located.
#graphicdesign #logodesign #brandidentitydesign #portfolio #coolartistictalent
This year has been all about development & falling in love with design again. I challenged myself to learn new creative software, completed 5 portfolio projects & used AI to revisit & craft completely custom brand mockups.
#graphicdesign #logodesign #branding #brandingdesign #logofolio
Keep a diary to help track how often it happens. I do this with my endometriosis symptoms & found I suffer acute brain fog at specific times!
I joined Yakuza with the Like A Dragon titles but I understand the jist of everyone's history, it's an incredible series ⚡️
Any plans yourself? I'm working on a Yakuza fanart project ⚡️
This is beautiful, I'm hoping to explore concept prop art as I develop my gaming portfolio 🙏🏻
This exact thing happened to me following my endometriosis journey, I write monthly blogposts to help creatives of all levels develop healthy habits & positivity toward their own journey ⚡️
Hey, I'm @thegrafixcat 👋🏻 I specialise in brand identity but have recently been developing a new portfolio to reflect my passion for the gaming industry. I'm looking to explore critical analyisis, narrative & design ⚡️
#graphicdesign #gaming #portfolio #intropost
I think I've played with my branding at least 5 times before arriving where I am today! When you get it right, you can feel it ⚡️
Love the colour and energy of the text! ⚡️
Really?
Of course not! 🍕
Pizza & learning Adobe Illustrator by trying out 3D effects on text ⚡️
TheGrafixCat is a space to bring ideas to life, push creative boundaries & make design as exciting as it should be. Design is about taking ideas & turning them from dreams to reality⚡️
#coolartistictalent #art #graphicdesigner #rebrand #intro #meettheartist
