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10.02.2025 21:11
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For a moment, let’s acknowledge that whatever the opinion is, all of these ads were created during a bloodbath year for the industry and under added amount of stress. #plannerbowl
Thanks to everyone who joined #plannerbowl. I missed all of the #adnerd insight and love. Happy to be on bluesky -- it feels like the good days of the internet.
Big ups to @brianwaka.bsky.social, @meggatron.bsky.social and @grantawalters.bsky.social for planning it all!
See you in year 11!
Totally agree and it's way difficult. Previewing the ads set up pretend context that all viewers have seen the ads beforehand (which I don't think they do). Tough brief, tough media environment so kudos for everyone for giving it the best
I, for one, would love Statler and Waldorf at my bachelor party. #plannerbowl
Now that's the Chrysler manifesto spot I've been waiting for. (Harrison Ford line delivery is all time great) #plannerbowl
"Why is Matthew McConaughey in every ad" just said outloud by 3 people at my party. Tells you everything #PlannerBowl
The year is 2025 and AI creates all the ads, but it was only trained on Matthew McConaughey movies. #plannerbowl #adbowl
wait is this on tv, twitter...?
Matthew Mcconaughey is the 'bad guy' in Salesforce spots and the 'good guy' in Uber Eats spots. Are brands still allowed to have exclusivity clauses in talent deals? (legit question) #plannerbowl
Wow hims & hers going for it. Love that they are taking a stand and have a POV. #plannerbowl
They must be selling these. Final spot in the break (Bud Light) leading to some in-game integration (Peyton loading up a cooler). #plannerbowl
Häagen-Dazs licensed Fast and the Furious for that? #plannerbowl
Lays and Taco Bell using photos from real farmers/fans. I think Taco Bell did it better but that's probably due to brand guidelines / the brief. #plannerbowl
Wait, Salesforce AI helps Heathrow be better. But Matthew McConaughey can't navigate Heathrow? (to be fair I may have missed this...but is that a problem?) #plannerbowl
ah i knew it looked familiar
The folks who liked/reposted this is a good start!
bsky.app/profile/iamb...
I liked Uber Eats, Nike, and breast cancer awareness too
Jason Alexander getting PAID. Do you think he gets $$ for each character? 😂 #plannerbowl
Just got this from Adweek. 7-minute version of Dunkin's spot...who's watching?! #plannerbowl
Big agree. Think it'll get a lot of replays post-SB too
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Nike niking. A great manifesto turned into a great spot. #plannerbowl
Deepseek's spot is coming in postgame for $400K 😂
Well done @dubose.bsky.social !
Ps: I wrote a Substack post when the first spot by this org debuted during the superbowl 2 years ago if anyone is interested in learning more: open.substack.com/pub/unexpect...
"NOOO NOT ANOTHER FLYING MOSTACHE AD?!" - my 10-year-old #plannerbowl
