Mike Shaw

Go Addressable Certification Program | Substack Certification course from the trade association focused on the growth of Addressable TV Advertising and the use of deterministic identity. Click to read Go Addressable Certification Program, a Substac...

New, free #CTV training course from trade assocation Go Addressable featuring experts including @eshap.bsky.social now live at goaddressable.substack.com

Punch the monkey is now in Roku City! Everybody welcome here little guy #CTV #Punch #Roku
www.newsweek.com/where-find-p...

Netflix Technology Blog – Medium Read writing from Netflix Technology Blog on Medium. Learn more about how Netflix designs, builds, and operates our systems and engineering organizations

Do love the @netflix.com Technology Blog, going into the strategy for how personalised streaming at massive scale is actually delivered #CTV #streaming
netflixtechblog.medium.com

Leading Questions with Marko Johns - Seedtag Seedtag's UK MD and international head of agency, Marko Johns, is next up to answer our probing and quick-fire Leading Questions.

Fun interview series from #MediaLeader featuring Marko Johns from #Seedtag #advertising #leadership
uk.themedialeader.com/318709-2

Streamers to come under stricter regulation in UK - but does it go far enough? Netflix, Disney+ and Prime Video will be subject to the same Ofcom scrutiny as traditional broadcasters such as the BBC and ITV.

Is #YouTube TV? Not according to UK media regulator @ofcom.bsky.social and the 2024 Media Act where the platform is not subject to the same obligations as 'Tier 1' services with audiences >500K viewers #CTV #advertising

uk.themedialeader.com/streamers-to...

Roku Roku provides the simplest way to stream entertainment to your TV. On your terms. With thousands of available channels to choose from.

Whilst #data is great, it carries a non-trivial and increasing cost. Insight from #Roku on how partition semantics is generating significant savings from the tech budget:
engineering.roku.com/reducing-sto...

Beyond the numbers: Has media planning forgotten the consumer? In our pursuit of ever more granular data, have we truly improved consumer understanding, or merely swapped one set of acronyms for another?

A timely reminder of what it means to do media planning properly. Expensive to do when AI & platform-led alternatives abound, but too expensive not to for brands that still want to be here in 20 years
#advertising #planning #CTV

uk.themedialeader.com/beyond-the-n...

Roku has announced Patrick Harris as its new SVP of global media revenue, starting March 9.

Harris, who will report to President Charlie Collier, brings over 25 years of experience, most recently as President of Americas at Snap Inc. and 12 years at Meta. https://bit.ly/3OlrUII

How Roku’s New Head of Content Thinks About Originals, the Growth of FAST Lisa Holme on the trajectory of the Roku Channel and trends on the new low-cost service Howdy.

The Head of Content at #Roku talking to @thr.com about streaming content segmentation strategies, sports and originals #CTV #AVOD www.hollywoodreporter.com/business/bus...

Great to see Akash from #Roku on stage at #StreamTVShow in April highlighting how designing for #CTV peronalisation facilitates content discovery and drives engagement
europe.streamtvshow.com/europestream...

Roku CEO Anthony Wood: Strong earnings driven by investments we've made over the last few years CNBC's Julia Boorstin and Roku CEO Anthony Wood join 'Squawk on the Street' to discuss Roku's latest earnings, the streaming landscape, and more.

A good example of the 4-minute 'made for TV' summary of your business for investors from #Roku CEO on @cnbc.com:
www.cnbc.com/video/2026/0...

The full year 2025 results are in for #Roku, demonstrating the opportunity that exists for #CTV platforms

Anthropic AI safety researcher quits with 'world in peril' warning It comes in the same week an OpenAI researcher resigned amid concerns about its decision to start testing ChatGPT ads.

This doesn't feel great #AI
www.bbc.co.uk/news/article...

IPA Census: headcount drops 14.3% at creative agencies Biggest falls in staff numbers among men and those who were under the age of 25.

IPA Census: headcount drops 14.3% at creative agencies...

#advertising #media #marketing

Choosing the future of TV audience measurement - Barb Should we continue to choose a shared currency of truth? Or do we allow confidence to erode and truth to become negotiable? Barb's CEO responds to Google's cease-and-desist.

CEO of #BARB outlines the choices facing TV measurement in UK as Google effectively pulls some YouTube transparency #CTV #AVOD uk.themedialeader.com/choosing-the...

The Muppet Show revival brings nostalgia and naughtiness, critics say The one-off special features fan favourites Kermit and Miss Piggy, with guest stars Sabrina Carpenter and Seth Rogen.

The #Muppets are back on #Disney+ in the UK and I'm here for it: www.bbc.co.uk/news/article...

Speaking at next week's 'See TV, Differently' event with the Google Ad Manager team in London #CTV #AVOD #FAST

UK adspend expected to surpass £50bn for first time in 2026 The latest Expenditure Report betrays a polarised growth picture for the industry, with search and online display formats accounting for 83% of total adspend.

UK ad spend to surpass £50bn for the first time, with #CTV as the fastest-growing media: uk.themedialeader.com/uk-adspend-e...

13 Questions for Netflix’s Q4 2025 Earnings Tonight Listen (6:27) Here are our 13 key questions for Netflix management on tonight’s Q4 2025 earnings discussion (our Q3 2025 questions can be found here). 1) Why so confident in regulatory approva…

Recommend the #LightShed team's insight and coverage for anybody involved in #media/#CTV. Latest release are their questions ahead of @netflix.com earnings this evening lightshedtmt.com/2026/01/20/1...

The Roku Rewind: 2025 Streaming Trends and TV Insights The Roku Rewind: 2025 Streaming Trends and TV Insights

The #Roku Year in Review for US streaming activity #CTV advertising.roku.com/learn/resour...

Year end #MediaMind quiz score: 80% not terrible, but it is also my actual job... See media-mind.co.uk for more info on this great UK initiative and how to get involved next year

What will define the future of TV advertising? With Roku's Mike Shaw Roku's director of EMEA ad sales discusses how the TV market is becoming more data-led and programmatic, and where Roku sits within a growing CTV ecosystem.

Caught up with #MediaLeader around #Roku and the UK future of #CTV #advertising uk.themedialeader.com/what-will-de...

Oscars 2026: How to watch this year's awards-tipped films from Hamnet to Marty Supreme. Hamnet, Avatar and Marty Supreme will face one battle after another as the awards race heats up.

Nearly #Oscars season and a great #BBC guide to where to watch the contenders
www.bbc.co.uk/news/article...

Why TV? Discover why TV advertising is so brilliant at creating success for brands, both overnight and over the long-term

I was today years old when I discovered that November 21st was World #TV Day. Happy TVD to all who celebrate
www.thinkbox.tv/why-tv

Justin Sampson to step down as Barb CEO Sampson intends to step down at an unspecified date next year. Barb has begun its search for a new chief executive.

Search begins for a new CEO at UK TV measurement JIC #BARB as Justin Sampson announces intention to leave after 14 years in post UK #CTV #advertising uk.themedialeader.com/justin-samps...

Agentic RTB Framework (ARTF) | IAB Tech Lab The Agentic RTB Framework (ARTF) represents the evolution of real-time bidding into a high-speed, agentic environment

New Agentic #RTB framework from #IAB Tech Lab, designed to streamline #programmatic #advertising auction processes and reduce latency in #ad delivery: iabtechlab.com/standards/ar...

Every Sport Will Have a FAST Channel Predicts Roku in UK FAST Launch Last month, Roku entered the UK free ad-supported streaming TV

Good discussion with @videoweek.bsky.social on the take-up of #FAST channels in the UK #CTV #AVOD #Roku

videoweek.com/2025/11/10/e...

Celebrity Traitors to return for a second series in 2026 The first celebrity series was a big ratings hit, with the winner collecting £87,500 for charity.

Excellent news.

BBC News - Celebrity Traitors to return for a second series in 2026
www.bbc.com/news/article...

Disney is fighting an uphill battle against Google's YouTube TV — but has its own advantages Disney's fight with YouTube TV could hurt the Mouse House in a way it doesn't harm Google. But ESPN is a prize asset.

As the #YouTube and #Disney stand-off continues, an excellent review of the relative positions by @businessinsider.com

www.businessinsider.com/disney-vs-yo...

Positive change for Adland | Who Cares

The future of a viable, effective UK #advertising industry depends on addressing the issues highlighted by the #AdvertisingWhoCares group. Get involved.

www.advertisingwhocares.org/events/awc-2...