online businesses should tackle as many growth channels as they can handle
...without being overworked
...without spreading themselves too thin
online businesses should tackle as many growth channels as they can handle
...without being overworked
...without spreading themselves too thin
how many SEOs does it take to change a lightbulb?
it depends
published 4 new landing pages today
service offering = expanded
let the games begin
doesnβt matter if youβre a large corporation or a local gem:
you need SEO.
the better your clients understand the work you do for them, the more they'll recommend you to their friends.
normalize posting GSC screenshots instead of ahrefs / SEMrush to show off SEO performance
startups are uniquely positioned to earn backlinks through PR
because you can leverage tech press to share milestones
the biggest mistake you can make in #SEO is not getting started when you have the resources to do so
don't sell #SEO
sell conversions from organic search traffic
βThe Time Cost of Publishing (Guest Blog) Content β
web admins value their time, so publishing your "free" content is costly
what can you do to reduce the amount of time it takes for webmasters to publish your content?
πΈ be direct with ALL info they need
πΈ follow on-page SEO principles
#SEO takes time and patience for significant results
but that doesn't mean you can't measure progress week to week
if your impressions are rising
if your clicks are rising
if your rankings are even -slightly- improving
that's progress
the irony of SEO agencies / freelancers stuffing as many hashtags as they can into social media posts
it's like they're outing themselves as clueless when it comes to winning against algorithms
#SEO is far from dead
search is still the primary form of finding information online
we're just getting started
π imagine an app that lets you scan products to see if they're made in Canada π
well, MapleScan.ca does exactly that
if a product is American, it gives Canadian alternatives as suggestions
it also gives insights into tariffs and if that product will be impacted π€―
#CanadaStrong
but why tho
the more SOPs you produce, the more of your agencyβs work is outsourceable
the more detailed your SOPs are, the more efficient your VAs will be
question for those that do SEO:
when you're looking for a restaurant, do you trust GBP reviews?
the most important #SEO KPIs to track:
1. conversions
2. conversions
3. conversions
500 high quality backlinks from real businesses
OR
dinner with Jay-Z
what you choosing?
if you want to index a page on Google FAST...
post it on a high karma reddit profile
popular reddit profiles get recrawled often π
when you sign off an email with "thanks in advance"
chasing clients for payments has always been an awkward problem
but I find myself having to chase less as an agency than I did as a freelancer
there's a lesson in that
SEOs after building 1 backlink
SEO is easier to sell when people understand it, from my experience
month 1 of #SEO for a new B2B SaaS client:
β’ citation building on software review sites
β’ 2 backlinks
β’ 6 blogs
π₯ signups from search traffic are already flowingπ₯
putting the social in social media!
oh yeah sign me tf up
MILLIONS of new SEO clients?!
hello world