The Strategy Files

Youthforia failed not because of cancel culture, not because of bad reviews. It failed for the same reason that every brand fails. #youthforia #makeup

Ignore the yes men! Start listening to the No men. I love Law Roach; I’m gonna have to start watching project runway again #ProjectRunway #LawRoach. 

The Ralph Lauren Oak Bluffs Collection #ralphlauren #oakbluffs #marthasvineyard

The Gilded Age: a day in the life of a society lady. #thegildedage # hbomax #history

The Gilded Age #thegildedage #hbomax

Eartha Kitt is proof that you put in the work you can change your life. 

Old brands and pop culture.

Connie Chung versus some guy named Jim

I’ve never heard of her either!

The Widow Clicquot 🍾 #femalefounders # founders #womeninbusiness #history

The Girlboss era is alive and well

This might be one of the most *fascinating* founders. I’ve read about all year. The Widow Clicquot #thewidowclicquot #businesssky #femalefounders

Tennis legend Althea Gibson almost quit tennis to join the army. But thankfully, she had a friend who set her down and made her realize it was the dumbest thing she could possibly do. Who is that friend that stopped you from making dumb decisions? #strategy #ambition #altheagibson #tennis #history

Althea Gibson, Josephine Baker, and Cristobal Balenciaga all understood the art of the pivot.

Building an AI agent for my newsletter. But I need your help. #aiagent #newsletter #ai

Where is the Dapper Dan movie? #dapperdan #metgala #fashion

What Founders Can Learn From The Ambition of Diana Ross File N°34.

thestrategyfiles.beehiiv.com/p/diana-ross-1
The Ambition of Diana Ross (part one)

#dianaross #ambition #themetgala #womeninbusiness #motown #thesupremes

part two: The Ambition of Diana Ross #dianaross #ambition #themetgala #womeninbusiness ##greenscreen

Part one: The Ambition of Diana Ross #dianaross #ambition #themetgala #womeninbusiness #greenscreen

7 lessons from Diana Ross: Secrets of A Sparrow #dianaross #thesupremes #motown #greenscreen #memoire #booktok #businesstok #lessons #womeninbusiness

omg THANK YOU !!!

Who should I write about next ? May is for the Met Gala, so I need to choose between Anna Wintour or Dapper Dan. #fashiontok #annawintour #dapperdan #biographies #booktok #themetgala #ambition #strategy #metgala2025 #Vogue #nyc

Oh I am using this

I just ordered a book of her essays and speeches!

And the link is where ?!?

When someone signs up through the embed, they get put into this automation, which sends them this email. The email contains a link to the subscribe form.

I finished at 11:10 - so about 40 minutes - not bad for a Saturday!

Thanks! I've got the embed up

My comments and DM's are FULL of founders who want to be featured. I'm feeling a little overwhelmed. I'm at the point where I have two options:

1. Hire a VA
2. Put my paid @beehiiv.com subscription to work

I've only done two so far, but the engagement has been incredible. I get to highlight startups, coffee shops, hot sauce companies, and they get more eyes on their products.

Here's where the automation comes in.

Waves loudly 💅🏾