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09.02.2026 21:11
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just recorded an episode with Joe where we talk about how he actually got replaced by claude code :/
but do not fret! there are a lot of good things going on too!
hello friends! after taking a bit of a podcast hiatus, I'm baaack! and I'm starting a new podcast with @joemasilotti.com
listen as I try to (re)build my consulting business and figure out how to thrive as an independent developer/marketer/founder in the age of ai.
podcasts.apple.com/us/podcast/w...
only 7 weeks left until the SF Ruby conference! come for the incredible speakers, stay for the confusing SF weather
plus tickets get more expensive in 3 days, so now is the best time to join us luma.com/sfrubyconf20...
If you add your email here -> docs.google.com/forms/d/e/1F... we'll send you a (no pressure) email when we open enrollment for next cohort!
built a chrome extension that lets you virtually try on clothes w/ AI
giving away all the code so you can build your own (or even productize it).
stack: openai + replicate + simple file upload
Cohort 5 (so the one after this one) will start right after the new year.
saasmarketinggym.com
Only THREE spots left in the next cohort of SaaS Marketing Gym.
DM me for more info!
Real life testimonial 👇
“I’ve done more work on this company since starting SaaS Marketing Gym than I have since I acquired the company in 2021/2022. I love everything” - SMG member Kevin Miller
hi hello reviving this lil account to tell you that COHORT 4 of saas marketing gym runs sept 2- nov 21! get on the waitlist: www.saasmarketinggym.com
get your marketing sh*t together before thanksgiving so you can relax + coast into 2026 (we realize how insane it is to be saying that in august)
Pro tip if "engaging on LinkedIn" makes you want to hurl 🤢:
Use the 3 Cs!
- Commiseration ("Whew, been there before")
- Congratulation (Amazing work!")
- Curiosity ("What makes you say that?")
(Don't worry, it'll start to feel natural after a while and no one will know you're not a Real Boy)
Same, same
alright, upped my game today and built an MCP server to build outreach lists.
Then I have another tool (same server) to enrich the data with Linkedin profiles so I can direct outreach to these people.
okay but when I go to the gym and don't bring my watch I am sad about it
I built an MCP server to get Linkedin profiles from email address?
Why?
Because as soon as someone signs up for your site you should be connecting with them on Linkedin!
(and mostly b/c it was fun)
Last month, I shut down the business I spent 3 years building.
The entrepreneurship journey has been quite exciting—from winning six-figure deals to raising money to breaking up with a cofounder, I've experienced it all.
Not sure what's next, but I'm confident I'll be starting something new soon!
I kinda love it tbh.
the most interesting thing about telling the truth behind my startup journey on Startups for the Rest of Us is that people who appear incredibly successful online are coming out of the woodwork to tell me how much they are struggling.
Have you heard that Linkedin is the place to be but don't know how to get started?
Quick tip -> let your Linkedin header tell your story.
Don't forget to repurpose that content you spent ages on bruh.
🔹 5 tweets/skeets (opinion, education, proof)
🔹 3-5 key points → LinkedIn carousel
🔹 Excerpt → newsletter
🔹 Summarized → podcast pitch
(pssst this is literally what we teach you how to do at saasmarketinggym.com)
Great so far! Just getting started so haven't run into anything too complicated yet....
built our new website with React + Rails + Inertiajs just because I like to make my life complicated 😆
saasmarketinggym.com
but look at those components tho (shadcn baby)
like many channels it will probably work for a while until it doesn't. (personally) I think the demise of twitter + randomness of bsky put more people on Linkedin.
lol thanks?? Yeah, now battle tested with 15ish founders, it turns out Linkedin works. Even for the ones who hate Linkedin 🤷♀️
Yup, and it's guaranteed to connect you with your ICP (b/c they're literally your customers). Really helpful when trying to grow the right kind of Linkedin connections.
🤔 LinkedIn tip for SaaS founders:
Before creating content, connect with your existing customers (b/c they're guaranteed to be your ICP).
1. Export customer emails
2. Enrich to find LinkedIn profiles
3. Send connection requests
🔥 Stop winging LinkedIn. Join the Gym: saasmarketinggym.com
new website - new spots open 🎉
The only personal coaching + live edit copywriting + you're guaranteed to laugh every day + daily accountability group out there for founders who are serious about growing their business.
hit me up to learn more
saasmarketinggym.com
If you're not listening to my series on Tiny Seed Tales you should go back to the beginning and listen!
It's definitely the most entertaining season and it (unfortunately for me?) takes a lot of twists and turns.
www.startupsfortherestofus.com/episodes/epi...
aw thanks! I wish it was a little more uplifting sometimes but whatchagonnado?
I had a (VC backed) startup founder friend who used to say "the only people who love success stories are those who haven't started yet". Point being no one talks about being in the muck.
