Dr Moira Nicolson's Avatar

Dr Moira Nicolson

@moiranics

#SocialScientist and Public #Climate Comms and Engagement Honorary Research Fellow @UCL *Sharing research and views in a personal capacity*

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Latest posts by Dr Moira Nicolson @moiranics

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Why Are Oil Benchmark Prices so Subdued? And a few things to watch/read on the continuing conflict.

Rachel Ziemba in this post / interview discusses the effects.
rziemba.substack.com/p/why-are-oi...

11.03.2026 04:34 πŸ‘ 0 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0

Assuming here that you’re more likely to see content from people you follow and which are popular / moderate

10.03.2026 19:30 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Thanks for sharing! What’s your take on why social media still feels polarising even though they found that the most popular accounts tend to be more moderate and closer to public opinion? Is it just that extreme content is more salient / memorable?

10.03.2026 19:27 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
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The more active users are on social media, the more polarized they are!

The opinions of the these extreme users are filling your newsfeed, but they are not representative of most citizens or even most social media users--which are far less polarized! arxiv.org/pdf/2603.021...

09.03.2026 14:36 πŸ‘ 28 πŸ” 16 πŸ’¬ 2 πŸ“Œ 1
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An analysis of over 14 million social media posts from accounts in Canada found that 87% of conspiratorial claims come from just 100 influencers.

This minority of users impacts politics, influencing what people view as normal and leads to self-censoring to avoid attacks from conspiracy theorists.

08.03.2026 12:48 πŸ‘ 538 πŸ” 245 πŸ’¬ 8 πŸ“Œ 26

Could it just be a trend started by Dawkins in the selfish gene? He coined the term meme I believe.

08.03.2026 11:29 πŸ‘ 2 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

I think it’s really hard to do these kinds of analyses - aside from embedded energy, I think another key point anyone would need to know before interpreting the data is how many times a day someone does the task. Nobody is concerned about a single prompt on an LLM when it comes to energy use.

03.03.2026 18:56 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
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Fascinating

25.02.2026 23:08 πŸ‘ 1 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0
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Fascinating

25.02.2026 23:08 πŸ‘ 1 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0
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Inside the funhouse mirror factory: How social media distorts perceptions of norms The current paper explains how modern technology interacts with human psychology to create a funhouse mirror version of social norms. We argue that no…

@aoc.bsky.social journalists shouldn’t use any social media platform as a measure of public sentiment as it’s very skewed by a vocal minority who post a lot. β€œ97 % of political posts from Twitter/X come from just 10 % of the most active users on social media” www.sciencedirect.com/science/arti...

25.02.2026 22:56 πŸ‘ 0 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0
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Inside the funhouse mirror factory: How social media distorts perceptions of norms The current paper explains how modern technology interacts with human psychology to create a funhouse mirror version of social norms. We argue that no…

@aoc.bsky.social journalists shouldn’t use any social media platform as a measure of public sentiment as it’s very skewed by a vocal minority who post a lot. β€œ97 % of political posts from Twitter/X come from just 10 % of the most active users on social media” www.sciencedirect.com/science/arti...

25.02.2026 22:56 πŸ‘ 0 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0
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A.I. Isn't People How many Reddit posts does it take to learn to read?

"Does 200 lines of Python code understand anything? My siblings in Christ I hope it’s clear how utterly bizarre this question is." www.todayintabs.com/p/a-i-isn-t-...

25.02.2026 00:09 πŸ‘ 20 πŸ” 6 πŸ’¬ 0 πŸ“Œ 0

Excited to be finally giving a talk at TransformGov! πŸ‘πŸ‘‡

22.02.2026 19:27 πŸ‘ 9 πŸ” 5 πŸ’¬ 1 πŸ“Œ 0
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If 90s and 00s girls magazines gave women body dysmorphia, LinkedIn is giving people career and life dysmorphia. Social media bias works in both directions it seems. 😒

18.02.2026 09:20 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

I've lots of complaints about analytic philosophy (c.f. my blog posts about it being a failing research programme!) but I always need to be clear that my objections to it are absolutely not in the "be clear about your argument structure and the conditions under which your claims would be true" part.

16.02.2026 08:05 πŸ‘ 55 πŸ” 4 πŸ’¬ 2 πŸ“Œ 0
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Job Opportunity at the University of Kent: Lecturer in Psychology The School of Psychology is seeking to appoint a Lecturer in Psychology and a Lecturer in Psychology focusing on Cognition and Neuroscience Β to join a collegial, supportive, and intellectually vibrant...

Kent Psychology is hiring πŸŽ“We have two posts: 1) open area and 2) cog neuro. More details can be found here: jobs.kent.ac.uk/vacancy.aspx... Feel free to reach out with questions!

16.02.2026 10:10 πŸ‘ 21 πŸ” 19 πŸ’¬ 0 πŸ“Œ 0
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Four minutes of air conditioning Billions of people have access to far less electricity per day than is required to run an air conditioner for just one hour.

'Four minutes of air conditioning'

The new, excellent essay by my colleague @hannahritchie.bsky.social on energy poverty.

ourworldindata.org/four-minutes...

16.02.2026 22:02 πŸ‘ 31 πŸ” 11 πŸ’¬ 0 πŸ“Œ 0
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The disruptive climate crisis makes hot weather hotter and cold, colder. This year, our overheated planet has been making some of our weather much colder and in Washington much snowier.

16.02.2026 17:11 πŸ‘ 679 πŸ” 175 πŸ’¬ 40 πŸ“Œ 6

Ah no I hadn’t! Thank you for sharing.

16.02.2026 21:37 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Greener and Cleaner gets green light for first Community Sustainability Support Network - Greener and Cleaner Greener and Cleaner celebrates first Community Sustainability Support Network following financial boost from Benefact Group Movement for Good

www.greenerandcleaner.co.uk/greener-and-...

16.02.2026 08:40 πŸ‘ 2 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0

Great thread on what it takes to inspire climate action - especially this point on why people often need help with the basics - who do I speak to? How do I convene a group?

@parisawright.bsky.social has started a new network to help people set up their own community sustainability initiatives.

16.02.2026 08:39 πŸ‘ 11 πŸ” 2 πŸ’¬ 2 πŸ“Œ 0

I’ve wanted to go to Arizona ever since I watched Boyhood.

15.02.2026 18:43 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
Sunrise in SE Arizona- shot on iPhone

Sunrise in SE Arizona- shot on iPhone

Good Morning β˜€οΈ 🏜️ Growing up in Michigan, this is NOT what I thought the desert looked like…

15.02.2026 13:11 πŸ‘ 948 πŸ” 137 πŸ’¬ 38 πŸ“Œ 7

AI makes it much easier to produce fake news and disinformation- but I feel it’s massively under appreciated how much AI chatbots have removed one of the simplest rules of thumb everyone has for whether an article or piece of content is likely to be good or not - which is, how well it’s written.

15.02.2026 14:26 πŸ‘ 1 πŸ” 2 πŸ’¬ 2 πŸ“Œ 0

Now, I’m not saying we should be using writing style as a good benchmark for whether something is accurate, but I don’t think it’s unreasonable for people to take it as at least some kind of marker of quality.

15.02.2026 14:27 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

AI makes it much easier to produce fake news and disinformation- but I feel it’s massively under appreciated how much AI chatbots have removed one of the simplest rules of thumb everyone has for whether an article or piece of content is likely to be good or not - which is, how well it’s written.

15.02.2026 14:26 πŸ‘ 1 πŸ” 2 πŸ’¬ 2 πŸ“Œ 0
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Beliefs serve at least two core functions.

1) they help us navigate the world
2) they serve as signals to manipulate others

Philosophers & psychologists have focused on the first while largely overlooking the second
www.tandfonline.com/doi/full/10....

14.02.2026 17:51 πŸ‘ 46 πŸ” 14 πŸ’¬ 3 πŸ“Œ 3
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A new article in Nature Medicine found that social connections were a surprisingly powerful predictor of a long life.

Living with a partner was roughly as beneficial as exercise.
www.powerofusnewsletter.com/p/debunking-...

14.02.2026 18:00 πŸ‘ 42 πŸ” 15 πŸ’¬ 3 πŸ“Œ 4
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Are you applying for one of our @cam.ac.uk summer schools? Don't forget that applications for all University of Cambridge programmes close tomorrow. 🚨

summerschools.suttontrust.com/university-p...

11.02.2026 09:01 πŸ‘ 0 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0

This makes me think of Carol from Pluribus who didn’t look very happy about being the only smart person left alive.

08.02.2026 15:29 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0