Sue Unerman

Experience matters sueunerman.com/2026/03/why-...

A Year of Creativity A Year of Creativity demystifies what it means to be creative, showing how all of us need to exercise our creativity muscles if we are to meet the challenges of…

Summer holidays reading www.bloomsbury.com/uk/year-of-c...

To Jumpstart Creativity, Try These 8 Prompts In the age of generative artificial intelligence, human creativity matters more than ever. Indeed, most people in business agree that unlocking creativity is critical to economic growth and valuable t...

Start 2025 creatively. Our point of view amplified by HBR hbr.org/2025/01/to-j...

A Year of Creativity: 52 smart ideas for boosting creativity, innovation and inspiration at work Buy A Year of Creativity: 52 smart ideas for boosting creativity, innovation and inspiration at work by Jacob, Kathryn, Unerman, Sue (ISBN: 9781399413251) from Amazon's Book Store. Everyday low prices and free delivery on eligible orders.

www.amazon.co.uk/Year-Creativ... here you go

A Year of Creativity: 52 smart ideas for boosting creativity, innovation and inspiration at work Buy A Year of Creativity: 52 smart ideas for boosting creativity, innovation and inspiration at work by Jacob, Kathryn, Unerman, Sue (ISBN: 9781399413251) from Amazon's Book Store. Everyday low prices and free delivery on eligible orders.

Still time to order for the perfect Xmas present amzn.eu/d/3oSrm2B

A dozen things I learned in 2024 The lessons range from data to making friends and everything in between.

www.campaignlive.co.uk/article/doze... happy holidays everyone

Sue Unerman on LinkedIn: 2024 in review: The Media Leader’s most popular podcasts Top 5 podcasts https://lnkd.in/eKqqxwTw

www.linkedin.com/posts/sue-un...

Are businesses thinking creatively enough? You do the 'math' Just as many people are disparaging of their mathematical ability, not enough of us are confident enough in our creative potential.

I feel really strongly about this. 3 out 4 people feel they’re not living up to their creative potential. This means businesses and individuals are missing out. What do you think? www.campaignlive.co.uk/article/busi...

Number 35 is particularly salient. What with that and the height disadvantage it is a wonder I have got anywhere in life

I think that the best advertising strategists know when to break the rules, and which ones to break. Here I argue, don't be more pirate, be more Rockford
sueunerman.com/2024/12/watc...

Stepping into the Spotlight: Prioritising progress | Creativebrief The IPA Stepping into the Spotlight event offered a moment of reflection as well as practical insights on how to shape a better workforce.

www.creativebrief.com/bite/thought... great write up of a cool event

Lots of fun to record and some great insights - thanks Sue and Kathryn

Why Creativity is a Business Superpower, with Sue Unerman and Kathryn Jacob Think with Google Firestarters · Episode

You wait ages for a podcast and then two land on the same day
Google FIRESTARTERS @neilperkin.bsky.social
This was such fun

open.spotify.com/episode/4kM5...

We’re on the HBR podcast today talking about creativity at work www.google.com/url?rct=j&sa...

52 Tips for Boosting Creativity, Innovation, and Inspiration at Work YouTube video by Adwanted UK

Speaking with Kathryn about our new book at Adwanted's Future of Media conference a few weeks ago. www.youtube.com/watch?v=a_Ev...
New book out now www.amazon.co.uk/Year-Creativ...

Congratulations... is the prize a year's worth of icecream ?

Everyone needs licence to be creative and challenge boundaries Leadership that enables creativity throughout an organisation is essential to breaking free of self-limiting beliefs.

Want to read an extract of our new book? Available here: www.marketingweek.com/creative-cha...

I started in a new company a few months ago after 34 years continuous employment at my previous company. This is how it’s going sueunerman.com/2024/09/new-...

Ever wondered why transformation is so tough to deliver? I think it’s because none of the training in new skills tells you what to stop doing. There’s a better way sueunerman.com/2024/11/stop...

Sounds like it depends on your childhood! I guess some people had no comfort whether they followed rules or not if their background was chaotic ? Deep!

Watching the (maverick) detectives Just like the best fictional detectives, who never follow the establishment rules, sometimes it pays to go rogue, and in our industry, it's the media strategist's role to decide when that should be.

The world of media is in flux. If you follow the rules of yesterday you might inhibit growth. Latest blog www.campaignlive.co.uk/article/watc...

A Year of Creativity: 52 smart ideas for boosting creativity, innovation and inspiration at work: Amazon.co.uk: Jacob, Kathryn, Unerman, Sue: 9781399413251: Books Buy A Year of Creativity: 52 smart ideas for boosting creativity, innovation and inspiration at work by Jacob, Kathryn, Unerman, Sue (ISBN: 9781399413251) from Amazon's Book Store. Everyday low prices and free delivery on eligible orders.

New book, out now in UK, out on Nov 26 in US. www.amazon.co.uk/Year-Creativ...