Stefana Z πŸ¦‹'s Avatar

Stefana Z πŸ¦‹

@interlunarna

Content & Email Marketing Strategist πŸ‘©πŸΌβ€πŸ’» Your favorite neurodivergent introvert writing about #newsletters and #contentmarketing strategy for SaaS businesses.

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Latest posts by Stefana Z πŸ¦‹ @interlunarna

WTF is wrong with subscription businesses where you have to reach out to the support team via email to cancel your subscription??? Plus, they don't send a reminder email before your trial ends... very bad experience.

02.09.2025 23:02 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

No one is as cute as my husband when I have a call with a potential client.

"Why do they interrogate you about your experience??? You're a pro. What would they ask you so many questions about SEO and content???"

Um, babe, I appreciate your support, but... It's called an interview?

01.09.2025 12:29 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Discover Freemius on Uneed Discover Freemius on Uneed - MoR for selling micro-SaaS. Made for makers. Built to sell software. Together. | Money, Software, AI in Business (Free)

Hey friends! A quick favor: Freemius is now live on Uneed (like ProductHunt for indie hackers), and I want to ensure we get the #1 spot to win the β€œProduct of the Month” πŸ†

It would be amazing if you could take 10 seconds to upvote:
www.uneed.best/tool/freemius

Thank you!

15.08.2025 04:53 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Something about me...

22.05.2025 13:00 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Watching calendar pages fall away until June 5th... each one bringing us closer to @wceurope.bsky.social in Basel! ✨

Who else is joining us for coffee, conversation, and connecting with fellow software makers?

Let's build something amazing together in Switzerland! πŸ‡¨πŸ‡­

13.05.2025 09:22 πŸ‘ 1 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0

New episode drops on Wednesday!

12.05.2025 17:40 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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How to Build a Minimum Viable Product (MVP) Launch with less risk & more impact. A minimum viable product (MVP) helps attract users, validate ideas, & grow your software business.

Stuck in development hell with your software? Here's a reality check:

One maker spent 13 years perfecting a product without launching. Meanwhile, others shipped, failed, learned and grew.

We unpack how to ship fast and stay focused on building what users really need:

freemius.com/blog/how-to-...

12.05.2025 14:48 πŸ‘ 1 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0

See you all at #WordCampEurope in Basel? :)

06.05.2025 15:00 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Using Cohort Analysis to Increase Customer LTV See how software makers can use cohort analysis to identify revenue leaks, optimize pricing, & boost customer LTV without neglecting product development.

Picture this: turns out, your highest-paying customers barely use the feature you spent ALL last quarter building! πŸ˜…
This is why you should make cohort analysis a monthly ritual NOW β€” discover surprising patterns in your user data to boost customer LTV and reduce churn:
freemius.com/blog/how-coh...

07.04.2025 14:23 πŸ‘ 1 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0
From Zero to 13K Contributors: Tamara Omerovic on Mastering User-Generated Content
From Zero to 13K Contributors: Tamara Omerovic on Mastering User-Generated Content YouTube video by Freemius - Selling Software

Our latest #pluginfm episode features Tamara Omerovic sharing how she scaled Databox content with 13K contributors doing the heavy lifting. You’ll be rethinking your entire content strategy after this one!

Listen on your favorite platform. πŸŽ™οΈ

www.youtube.com/watch?v=DO41...

16.04.2025 14:06 πŸ‘ 2 πŸ” 1 πŸ’¬ 0 πŸ“Œ 1
Inside Freemius: Building Connections, Not Just Software – with Vova Feldman, Founder of Freemius
Inside Freemius: Building Connections, Not Just Software – with Vova Feldman, Founder of Freemius YouTube video by Churnkey

Our founder @vovafeldman.com shares how community-building + product strategy helps software makers monetize while coding what matters.

From MVP to helping 1000+ software makers focus on building, not billing. #WordPress #SaaS

Watch now: πŸ‘‡
www.youtube.com/watch?v=b-mx...

17.04.2025 09:06 πŸ‘ 6 πŸ” 3 πŸ’¬ 0 πŸ“Œ 0

Do you guys know what's currently happening in Serbia?

17.03.2025 17:29 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Empowered women empower women. ❀️ Happy International Women's Day! πŸ’

08.03.2025 12:14 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

These younger generations are doing things differently and they'll always have my unwavering support.

After all, it's our duty to help them in any way possible to do better than we did.

27.02.2025 21:35 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

When properly nurtured, this mindset develops into robust critical thinking skills, which is exactly what the world needs right now.

My generation was taught to respect people "because they're older/have a title/are a doctor/are the president" but that didn't do much for us.

27.02.2025 21:35 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

They won't accept "because I said so" explanations and will question your reasoning if it doesn't make sense.

This instinct to question and the insistence on "earned" rather than "assumed" authority reflects a healthy skepticism.

27.02.2025 21:35 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

These generations will require you to demonstrate your authority through your demeanor and integrity rather than granting you respect simply because you have credentials or a title.

At the same time, they'll demand to be heard and respected, too.

27.02.2025 21:35 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

Before I started working in marketing, I had spent around 9 years teaching. I taught kids and young people who may be university students today – at least they're this age now.

And my classroom experience has deepened my faith in them.

27.02.2025 21:35 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

I just read a comment on Twitter that got me thinking about the younger generations today. It's in Serbian, but I'll try to translate its essence for everyone to understand, and add my perspective.

Some of you may not know, but I'm a teacher by formal education.

27.02.2025 21:35 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

I'm quite proud of this piece πŸ₯°

26.02.2025 13:19 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

We're traveling back from WordCamp Asia and wow, what a journey!
Some behind-the-scenes moments that made this event so special: 🧡 #WCAsia

24.02.2025 19:49 πŸ‘ 2 πŸ” 1 πŸ’¬ 1 πŸ“Œ 0
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"Every single thing in business is made up!”

As we approach International Women's Day, we're challenging the status quo with Devin Bramhall, who shares how she navigated tech as a woman "when no one gave any mind to DEI."

New plugin.fm drops Monday β€” rules are meant to be broken! πŸ’ͺ

25.02.2025 17:54 πŸ‘ 1 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0
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So it's gonna be a retainer
Or it's gonna be project-based
You can tell me when it's over
If the result was worth the rate
Got a long list of ex-clients
They'll tell you I'm insane
But I've got a blank brief, baby
And I'll write your name

24.02.2025 14:36 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

I found a solution that works for me. I let myself get my revenge me-time and stay up longer than I should twice a week. But on other nights, I say: f*ck TikTok, retinol, and group chat with my besties (they listen and they don't judge!), I need my sleep. 😴

It's all a matter of balance. βš–οΈ

17.02.2025 20:08 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Of course, revenge bedtime procrastination isn't doable in the long run. You can survive a few days on 3-4 hrs of sleep per night. Then you start crashing in the middle of a meeting or find yourself reading the same sentence 9 times before you understand it. The quality of your work suffers. πŸ€•

17.02.2025 20:08 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

I'm constantly overwhelmed β€”Β I'm the sole provider for my family, have a child, a sick husband, struggle with my own illness. I don't have a lot of me-time during the day. But when the night comes and everyone's asleep, it's time for me to catch up on social media or just sit and stare at the wall.

17.02.2025 20:08 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

For a long time, I wasn't aware that this was actually a thing. That it had an actual name in psychology.

But it's always been very real for me.

17.02.2025 20:08 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

β€œRevenge bedtime procrastination describes the decision to sacrifice sleep for leisure time that is driven by a daily schedule lacking in free time.” 😬

17.02.2025 20:05 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

I need a week without social media, talking to people, and having to run errands. Then, maybe, just maybe, I'd finally recover from this flu.

17.02.2025 01:52 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

Roses are red
Violets are blue
I can see you've used AI
And haven't edited a single word

Happy Valentine's Day 🩷

14.02.2025 14:36 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0