@saasmarketinggym
SMG is your dedicated daily time to make progress on your marketing. We tell founders what to do & make you do it—with plenty of guidance and support. Led by @leenyburger.bsky.social & @punchlinecopy.com! more info: www.saasmarketinggym.com
Want to do cold outbound that actually works?
2 tips:
✅ Ask - how can you make their life better?
✅ Let yourself have a personality
If this seems like an oversimplification, it's because it is. But we can help.
Sign up for SMG to do cold outbound without hating yourself 😉
saasmarketinggym.com
Colleen and Lianna here (hiiii) - we started SMG to help close the delta between amazing SaaS products and their absolutely *terrible* (or nonexistent) marketing.
The next cohort starts soon! Join at www.saasmarketinggym.com.
This is the kind of cool stuff we'll teach you how to do in SaaS Marketing Gym:
Auto-connect + DM new customers on LinkedIn with Pipedream, Apollo, and PhantomBuster.
Cohort 4 is open -> saasmarketinggym.com
SMG founders tell us it's such a relief to know they've put in the daily work to market their businesses, all before lunch.
Want to feel better about getting your marketing sh*t done? Join us in Cohort 4 of SaaS Marketing Gym from Sept 2 - Nov 21.
Sign up here: www.saasmarketinggym.com
“There's just no substitute for just diving in and doing the work, and I really appreciate how you helped make it approachable and, dare I say, kind of fun.” - SMG member Nick Zadrozny
Want to feel this good about your marketing? Join our next cohort (starting Sept. 2): www.saasmarketinggym.com
Spray and pray doesn't work for outbound. You need your list to be dialed in.
One quick tip - in Sales Nav you can add negative filters to your list.
Want to learn more? Join the waitlist for SMG - starting Sept 2nd. 🪄
Want to do cold outbound that actually works?
2 tips:
✅ Ask - how can you make their life better?
✅ Let yourself have a personality
If this seems like an oversimplification, it's because it is. But we can help.
Sign up for SMG to do cold outbound without hating yourself 😉
saasmarketinggym.com
“I’ve done more work on this company since starting SaaS Marketing Gym than I have since I acquired the company in 2021/2022. I love everything” - Kevin Miller
Cohort 4 of SaaS Marketing Gym runs from Sept 2 - Nov 21! Get first dibs: www.saasmarketinggym.com
One big question a lot of SMG founders come in with:
"How much or how little should I depend on AI to write my copy?"
We have *thoughts*. Get them in person, live on Zoom, during Cohort 4! Save your spot at www.saasmarketinggym.com.
Want to make meaningful progress on your marketing this year (and actually have fun and learn things in the process)?
Cohort 4 of SaaS Marketing Gym runs from Sept 2 - Nov 21. Join the waitlist: www.saasmarketinggym.com
A content tip that will never, ever get old: Repurpose what you make! (‼️)
Here's a quick and dirty graphic we made for SaaS Marketing Gym founders to help them wring all the juice out of their hard content work:
hi hello reviving this lil account to tell you that COHORT 4 of saas marketing gym runs sept 2- nov 21! get on the waitlist: www.saasmarketinggym.com
get your marketing sh*t together before thanksgiving so you can relax + coast into 2026 (we realize how insane it is to be saying that in august)
Something founders really suck at (sorry) is sharing customer reviews and success stories. If it's been a while since you posted a rave review, consider this your sign ;)
We know people come here for the hard truths
Pro tip if "engaging on LinkedIn" makes you want to hurl 🤢:
Use the 3 Cs!
- Commiseration ("Whew, been there before")
- Congratulation (Amazing work!")
- Curiosity ("What makes you say that?")
(Don't worry, it'll start to feel natural after a while and no one will know you're not a Real Boy)
Real screenshot of a founder getting a lead from being visible on social media
SaaS founders: Marketing doesn't work
Your customers:
(btw this is a real screenshot of a message @briansierakowski.com got from a prospect)
FOUNDERS. iffffff we ran a one-day content intensive that helped you write actually-good social media content for a MONTH in just 4-5 hours... would you be into that?
Free social post idea for our #SaaS pals who would rather write 100 tests than publish 1 post to bring you new customers! Fill in the blanks:
Hot take: just doing [thing your ideal customer does] is NOT enough to get [desired outcome]. Here's what to do instead: [advice or link to your product]
UNO draw 25 meme. the card says "post on LinkedIn or draw 25". SaaS founders have a giant handful of cards
(we're still here btw)
ahem. @leenyburger.bsky.social and i have ONE spot left in the third cohort of @saasmarketinggym.bsky.social.
cohort runs april 28-july 18. go get it: www.saasmarketinggym.com
a colorful 80s-esque illustration of a white man with a beard, glasses, and curly brown hair looking a bit lost and confused as he holds a tablet
ding ding ding: we're moving to rolling admissions and we've got 2 spots open for #saas founders like yourself who want to (gasp!) have fun and get your marketing sh*t done. behold: www.saasmarketinggym.com
hey here are 2 cool things unrelated to the dissolution of democracy we're all witnessing:
@leenyburger.bsky.social and i made a FANCY NEW WEBSITE for @saasmarketinggym.bsky.social...
AND there are 2 spots open in the gym! check it out and snag one for yourself: www.saasmarketinggym.com
(or just go with what you have and take out the comma!)
def "what if you knew" with a couple grammar tweaks: "What if you knew your SaaS would make money even before you built it?"
OH HI HELLO! Lianna here. Cohort 2 of SaaS Marketing Gym starts Jan 20th — and half the spots are already claimed. Want to come see inside the Gym? Join us on Zoom on Mon, Jan 13 for a lil open house! DM for the Zoom link!
www.saasmarketinggym.com
