This week's StoryFinder Session was inspired by three words I heard a U.S. Senator say to a Cabinet member.
Personalities in the Digital Age can survive beyond the brands they represent.
But content directors are challenged to balance the main brand's messaging.
tr.ee/h8iw7f4oQx
If you didn’t know the songs, you knew what was happening based on the visual storytelling.
Taking a moment to mourn with my fellow SCTV fans.
#catherineohara
Content (programming) throughout the year fuels generosity during fundraising. Another slide from last week's webinar with Vidare Creative.
Product first. Sales and donations will follow.
I was a guest on a webinar yesterday, where I shared the importance of content alignment and product clarity in fundraising.
I'm sharing one of my slides with you because the three points apply to any business or brand seeking donations or sales.
Our complicated, highly-developed, in-depth, well-researched and algorithmic-boosted New Year’s message to our group is this: Start.
May your personal and professional goals and ideas be met with the courage to step out and start the process. Now, or 21 days from now. Just start.
One of my favorite concerts in the last decade.
Merry Christmas and Happy Holidays!
This week's StoryFinder moments involve a stalker revelation, forgotten dentures, and the most popular smoothie.
Each story provides a life-hack moment of curiosity and application.
Take a ride with me!
tr.ee/StoryFinder_...
“Save a Horse, Ride a Cowboy.” He told me he never needs to hear that song again.
This StoryFinder moment is about looking for talent—everywhere. 😉
#leadership #recruitment
It’s been a while since I’ve heard the radio edit. They Ginsued that one!
“Algorithms. Creating monolithic thinkers since 2009.” - Harrell
(Of course, I had to look up the start date of algorithms in social media.)
This song sounded so good on 80s radio processing.
Despite government’s big font decision this week, Harrell Media Group will hold the line on its commitment to clarity.
Read our latest press release!
Running out of time to meet goals, and complete tasks?
1. ☝️ Give Up Excuses: Time isn’t the enemy. Indecision is.
2. ☕️ Renew a Relationship: Have a conversation with a vendor who doesn’t have time to talk.
3. 👏 Empower Your People: Chaos is an opportunity to learn from your team.
#leadership
Indiana scored first in the #Big10Championship. Bumper music going into the break was “R.O.C.K. in the USA” by John Mellencamp. Nice touch, @foxsports.com.web.brid.gy
Bumper music is off to a good start. “Won’t Get Fooled Again,” The Who. #SECchampionship
*Grandpa is gearing up for fatherhood again with his much younger wife.
*A woman questioning why it took so long to realize the marriage was over.
*How many kids did you have at age 32?
These and other stories are in the Thanksgiving Edition of this week's StoryFinder!
tr.ee/StoryFinder_...
Rivalry Weekend: one game can erase years of disappointment. Brands face the same challenge. How do we create passionate bonds beyond discounts and rewards?
Audio, video, words, & images spark loyalty transcending transactions. But it starts with human interaction. Good luck this weekend!
This is my Black Friday.
We adapt to trends and lead our audiences to success.
Following the herd is often survival and success.
But remember to define your brand’s meaning through its differences.
It takes courage and discernment.
Dark Roast. No Room. Porcelain Mug.
Yes!
Jack White performing Seven Nation Army at the end of his halftime performance.
A large number of viewers thinking, “Oh, that’s where that stadium chant comes from.” 🧐 #DETvsGB
I just heard it on @1075theriver.bsky.social
You still sound great, comrade. Did those Sennheiser headphones belong to the radio station? Community headphones were in the studios of my first station.
I love the look of the tie! A forgotten era.
This show is so good because you get to hear iconic songs in their infancy. #33. All those songs around it that wouldn’t survive.
The Big Story gets 24-72 hours before it moves on to the next shiny object.
When the story is “over,” there’s an opportunity to create what I call Sustainable Community Content based on needs, not headlines.
Thank you for reading and thinking!
tr.ee/hunger
I listen to “Who Are You” anytime it airs. However, in my professional experience, there has never been a time when I heard it on the radio that I didn’t listen to the entire song to make sure it wasn’t the “F” version.
Also, I forgot how much they butchered the radio version in ‘78. #AT40
“Strange Way,” Firefall. Love this one on #AT40. Did this song get AOR airplay or were they pegged as pop?
