Does communicating the scientific consensus on climate change inspire support for action? In a new meta-analysis of the GBM (n = 12,975) we find that scientific consensus increases support for climate action directly & indirectly across the political spectrum!
www.sciencedirect.com/science/arti...
11.04.2025 07:57
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Does moralizing messaging about renewable energy increase how durable message effects are? π¨ Our new paper is now out: Testing the Durability of Persuasion From Moral Appeals About Renewable Energy
A growing literature suggests that framing issues in moral terms can make attitudes more durable. 1/x
20.02.2025 15:15
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Excited about the first publication from my time at @yaleclimatecomm.bsky.social! π
Much research on the drivers of climate engagement relies on participants self-reporting their intentions to act - but are peopleβs intentions reflective of their actual behaviour?
More details in Matt's thread π
07.02.2025 18:43
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Critical comms about climate change is increasingly happening on social media. But it is challenging to study climate comms on popular social media platforms, so researchers often rely on survey research. How much do survey responses tell us how things will play out on social media? Thread π§΅
06.02.2025 15:05
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Thanks for making this! Could I be added please?
26.11.2024 20:03
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Thanks for making this! Could I be added please?
21.11.2024 00:49
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Do persuasive messages convince more people, or do they convince people to a larger degree?
In our new working paper, we examine this question with 14 experiments, 94 messages tested, and 41,265 participants.
Paper: osf.io/preprints/os...
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18.11.2024 22:52
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Climate #inequality in three sentences:
1οΈβ£ Inequality in who causes climate change
2οΈβ£ Inequality in who suffers the worst consequences
3οΈβ£ Inequality in who influences climate action (or inaction)
Sadly, those who suffer most have done little to cause the problem and have limited power to address it.
15.11.2024 09:17
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