Ben Davies-Romano

Designing and Optimising Content for LLMs Get a feel for what using content as knowledge within an AI project means in terms of how it’s structured and written.

We've had a lot of projects recently where we need to use content as knowledge for LLMs. As a content designer, it's been important to learn how this differs from designing content for humans. I've put together our process and principles for any teams working on the same: medium.com/@bendaviesro...

Sharing a stream of consciousness on the whole "seat at a table" thing in Content Design and where I'd love to see the discourse evolve… (I know, another thought piece)

medium.com/@bendaviesro...

Crafting global UX: Your localizability checklist for images and icons Designing icons, illustrations, and other imagery for a global product? Here are some things to keep in mind to ensure your visuals…

Everything you need to consider when it comes to designing icons and imagery for a global product, from animals and food to symbols and gestures…

medium.com/@bendaviesro...

AI workshop: Reflecting on how you write, how AI writes, and tone in the age of generated text Here’s a workshop to get you and your team reflecting on how tone impacts generated text, through the lens of your own unique voice

Here's an hour long workshop you and your team can try out to learn about AI tools, reflect on how you write, and discuss the difference between human written text and generated text.

medium.com/@bendaviesro...

Stuck with terrible generated copy? You need to use AI like a content designer No more robotic AI content. Learn to apply a content designer’s mindset to how you use AI for better text, even if you’re a PM or engineer.

Yes, I'm biased, but I've seen plenty of evidence that content designers are among the most successful folks in using AI. Why? We understand context. Here's a content design review to help you learn to use AI more successfully, like a content designer.

bendaviesromano.medium.com/stuck-with-t...

As a writer, I don’t care if you write with AI AI isn’t killing writing. People writing without perspective or intention are the real issue. We need to shift the discourse from em dashes.

On Mondays, we post hot takes asking folks to please, for the love of our craft, take the discourse deeper than em dashes and semi colons.

➡️ medium.com/@bendaviesro...

Senior Content Designer, Getting Help (Support)

Fancy joining us in helping all of our customers get quick and efficient help and get the most out of Wise? Love finding ways to use AI as part of your work and to have a positive impact?

Good news – I'm looking for you! Check out our new Senior Content Designer role.

wise.jobs/job/senior-c...

100-Point AI Skills Framework for UX Content Designers Here’s a comprehensive framework to help you track your development, identify skill gaps, and take control of your learning.

Hi friends, sharing this 100-point AI skills framework for UX folk and content designers that I'm using with my team.

For those who feel like you've been thrown onto the AI train without any guidance. Hope it's useful.

medium.com/@bendaviesro...

Judging the Machine Dezeen has partnered with Ustwo to host a talk on 16 September in London, exploring the growing role of artificial intelligence (AI) in the design industry.

Looking forward to judging AI tomorrow (because it’s long overdue) with a superb panel as part of London Design Festival with Ustwo and Dezeen. Hope to see any London-based folks there!

www.dezeen.com/eventsguide/...

AI is driving innoflation, not innovation AI is fueling profits for companies, but are users seeing the benefit? Learn why this trend, called “innoflation,” isn’t true innovation.

Why AI is driving innoflation, not innovation, in which I try articulating (one of) my issues with a lot of the AI discourse right now.

➡️ bendaviesromano.medium.com/ai-is-drivin...

You’re very welcome, I’m glad to hear it!

Designing systems, not prompts: A complete guide to making AI actually work with systems thinking By breaking tasks into scope, inputs, process, rules, output, and evaluation, turn fuzzy requests into reliable, consistent system prompts.

A long, but hopefully very useful guide to approaching AI with a system design mindset to get more reliable and consistent output, featuring a bunch of examples.

➡️ medium.com/@bendaviesro...

“You’re doing amazing, sweetie” — except in ChatGPT How Kris Jenner broke AI, or at least my ChatGPT session.

"AI isn't here to give you everything you want. It's here to give you what it can." – loved this piece from Ilinca Apolzan, feat Kris Jenner

medium.com/@fluturelle/...

From playtime to practice: Designing AI with the Prompt Coach How Wise’s new AI Prompt Coach is helping our designers infuse their crafts into their prompts.

Sharing some of what we've been doing with our superb Design team at Wise to get hands-on with AI, featuring an educational (and slightly sassy) Prompt Coach.

➡️ medium.com/@bendaviesro...

I'm glad this resonated! I'm not familiar with the RCA method – going to dive in based on what you've shared. Thanks for reading, Ian 💚

Is AI the right solution? A 5-gate framework to help decide. Use this 5-gate framework to evaluate if AI is the right solution for your product. Learn how to weigh the risks, costs, and benefits of AI…

After several conversations with product teams over the past few weeks, I needed a framework to guide discussion on when AI is a suitable technology for a user-facing product or feature.

So, if it's helpful for you, here's the 5-gate framework I'm trying.

bendaviesromano.medium.com/is-ai-the-ri...

Mum, we need to talk about AI Your mum’s Instagram feed isn’t ‘social’ anymore. It’s engineered for engagement. Here’s how to explain AI on socials without falling out.

Just a not-at-all-heavy and super-duper-casual Sunday evening post about how I'm talking to my mum about AI after seeing the state of her Facebook and Instagram feeds, in case you need it for your folks too.

medium.com/@bendaviesro...

Prompting is designing. And designers need to lead. Forget “prompt hacks.” Designers have the skills to turn AI from a gimmick into a powerful, human-centred tool if we take the lead.

Are there too many hot takes and thought pieces on AI and UX out there already? Absolutely.

Can I stop myself from sharing my own thoughts on the topic, regardless? Absolutely not.

Here's another for you.

bendaviesromano.medium.com/prompting-is...

Claude Code as a Data Analyst: From Zero to First Report Here’s the master prompt I used to turn Claude Code into a junior analyst

Really enjoyed Freddie's exploration on using Claude Code for Analytics. As a designer who *needs* access to data, this makes it feel extremely accessible if you're in an environment with limited analytics resources. Check it out ➡️

medium.com/@freddierobi...

Choosing chaos every weekday between 9-6 keeps me young

My new favourite thing is on video calls with folks who spend the whole meeting on Slack or Figma (or that one time, vibe coding Pac-Man), I turn off any AI meeting companions, inform them at the end that they're sending over the action points and notes, and then leave before they object. ❤️

Only reading your post now did I realise the same thing 😂

AI workshop: Investigating, discussing, and prompting against bias in GenAI Explore inherent biases in AI text and image models. This workshop provides exercises and insights to understand and mitigate inherent…

Sharing a full outline and exercises for an hour-long workshop on bias in AI, with an example run-through. This is intended to educate others about the inherent bias in AI, and to get the discussion going in your teams about what you can do to combat it.

bendaviesromano.medium.com/ai-workshop-...

Prompt hacks: Hype, helpful, or harmful for writing with AI? Let’s test popular AI prompt hacks to determine their actual effectiveness and impact on AI performance. Discover the truth behind the…

Tired of seeing prompt hacks? Same. So I did a little test to see whether "take a deep breath", "do it or else", and "write the best text ever" work, or if they sabotage output.

➡️ medium.com/generative-a...

From zero to app with AI: Lessons from a UX designer A UX content designer without any technical knowledge puts all their prompting skills to the test to see what’s possible…

I (unsuccessfully) tried to build a language learning game with Lovable, and wanted to share a few things I learned as a UX person. In case it’s interesting: uxdesign.cc/from-zero-to...

Why Non-Native Content Designers Improve Global UX — Smashing Magazine Ensuring your product communicates clearly to a global audience is not just about localisation. Even for products that have a proper localisation process, English often remains the default language fo...

This is ESSENTIAL reading for any content design org. If you’re building a product for more than just you and your friend who has the same background as you, you need the perspective of folks in the field like Oleksii.

www.smashingmagazine.com/2025/07/why-...

Breaking in a new AI model (like a pair of Doc Martens) How to figure out what ChatGPT, Claude, or Gemini are actually good at before trusting them with your work

I LOVE this Content Design-first approach to testing out the capabilities of a new language model. A must-save checklist from Ilinca Apolzan 💡

medium.com/@fluturelle/...

Can’t find the time for learning? Use NotebookLM to create custom educational podcasts. Catch up on your reading and learning by generating personal podcasts to listen to on the go with the help of Google’s NotebookLM.

Sharing a nice little way I've been using NotebookLM to help generate podcasts on topics I want to learn about. Helpful if it's impossible to find time to dedicate to your learning and development.

bendaviesromano.medium.com/cant-find-th...

Tired of bad prompts and inconsistent output? Use this template. A tried-and-tested format to write prompts that generate reliably consistent output from AI tools. ChatGPT, Gemini, Claude and more.

Here’s a template for writing some strong system prompts that’ll help you get more reliable, useful output while guiding you through the context necessary. Infused with alllll the good content design thinking.

medium.com/@bendaviesro...

Here’s a prompt to make your writing clear, concise, and simple to understand From the brain of a writer who has been editing text for 15+ years. Use with ChatGPT, Gemini, Claude, or other AI writing tools.

Sharing a prompt that I’ve shared with my team to help make written text clear, concise, and easy to understand by a broad audience. Infused with some good old fashioned content design thinking.

bendaviesromano.medium.com/heres-a-prom...