Tressa Robbins

Max was an all-time bad rebrand Max, formerly HBO Max, is now HBO Max.

A marketing faux pas... the rebrand that didn't need to happen — and is now being reversed. (TBH, I never stopped calling it HBO Max.)

6 issues to watch in the early days of the second Trump administration - Ragan Communications A flurry of executive actions illuminate the hot-button issues that will challenge communicators as President Trump takes office.

6 issues to watch for #communications and #PRPros; here's one:

► Communications shutdown at CDC, FDA and NIH
Trump officials 'paused' ALL external communications at U.S. health agencies. Don’t expect updated health advisories, scientific reports, or website and social media updates anytime soon.

Want a little less Donald Trump in your brain? Vox has a new newsletter that dials down the franticness "A daily newsletter that helps you stay informed about the Trump administration without letting political news take over your life."

What a brilliant idea! 👏 Just signed up for the Logoff Newsletter from @vox.com!

#MLK

Martin Luther King’s work is not done. It was a blueprint and a battle cry • Missouri Independent Today is a day of reckoning. Today, resurgent white supremacy takes the oath of office on a day meant to commemorate a Black man who, 61 years before, stood at the other end of the National Mall and d...

An outstanding essay from Mike Milton at @missouriindependent.com on Dr. King's work and legacy!

How brands and agencies are approaching Bluesky—and how Meta’s new policies could impact the platform Bluesky has emerged as an increasingly appealing alternative to X for advertisers, but most have yet to meaningfully invest in the platform.

👀 Brands eye Bluesky amid Meta's controversial moderation changes...

Power Up Your PR with Truescope: Reflecting on 2024 - Truescope As 2024 comes to a close, we're taking a moment to reflect on all the ways we've enhanced your Truescope experience this year. From introducing new content sources and advanced metrics to launching en...

12 ways we (at Truescope) have improved our CX this year to help PR, comms and marketing pros with streamlined monitoring and AI-enhanced insight tools!

The Scoop: Omnicom’s acquisition of Interpublic Group will change the PR industry - PR Daily Plus: TikTok faces major setback in U.S.; Eras tour ends, leaving a cultural void.

🤯🫨 Omnicom agrees to buy IPG effectively creating the world's largest ad agency, but it's more than that.

Omnicom’s acquisition of Interpublic Group will change the #PR industry (by @allisonlcarter.bsky.social)

Journalists flock to Bluesky as X becomes increasingly 'toxic' Journalists are finding more readers and less hate on Bluesky than on the platform they used to know as Twitter.

AMEN! 👏 "Journalists are finding more readers and less hate on Bluesky than on the platform they used to know as Twitter." ~@kattenbarge.bsky.social

‘Brain Rot’ is Oxford’s Word of the Year See the shortlist—and what other dictionaries chose as their terms of 2024.

This explains SO much ... 😅

The Oxford Dictionary chose "brain rot" as the word of the year. In Australia, Macquarie Dictionary chose "enshittification" as the 2024 word of the year.

Why are we still talking about return to office? Bosses have been trying to make employees return to the office for years now. Why are we still having the same conversation?

🤯 "...recently, companies including the Washington Post, Amazon, and Apple have said that even a few days of #RemoteWork stifles innovation.

Yet, research doesn’t support their claims..." by @kathleenedavis.bsky.social

Oy vey! 🤦‍♀️ SMH.

👀 This. Your Thanksgiving communication guide from @newslitproject.bsky.social 👇

Transform Your Workflow with AI Media Intelligence Our advanced AI media monitoring technology streamlines workflows, enhances insights, & keeps you ahead in a rapidly changing media landscape. Learn more here.

The future of PR is tech-driven! Explore AI, deeper media insights, data analytics, and more with Truescope media monitoring and intelligence. #AIinPR #PublicRelations #PRpros

I will either find a way, or make one. Quote by ancient Carthaginian general Hannibal.

File this under "how to get shit done!" 💪

This might help you.
bsky.app/starter-pack...

Sadly, it doesn't appear any of the ones I know are on Bluesky. 😞 Did you try asking on here using the hashtag #SchoolPR?

Not I, but yes, I know a few who do school PR. Is it consulting or hiring?

The Media Landscape Is Shrinking, Can PR Adapt? Learn how PR professionals can adapt to media changes with high-impact strategies, innovative tools, and expanded content opportunities.

Great read for #PRpros!

"Ask PR professionals what keeps them up at night, and nine times out of ten they'll say the shrinking media landscape." ~Grace Williams (PANBlast PR) via @marketingprofs.bsky.social

Oooh, I'm not sure I can be here and not use emojis! 😄

We are all in the gutter, but some of us are looking at the stars. Oscar Wilde quote.

I 💗 this!

Okay, maybe I should've checked the hashtag first... I see this from @nevillehobson.xyz 👇

Yes, There Is a TweetDeck for Bluesky Third-party Bluesky apps can do things that the official ones don't, such as add bookmarks, schedule posts, and display a multi-column view.

This sounds awesome! So, who's using #DeckBlue?

Any feedback — especially from former TweetDeck fans?

PRovokeMedia Will No Longer Post on X We believe we can maintain a far-reaching social media presence without compromising our values or sacrificing our integrity.

It's official!

Sad state of affairs. 😔

Right?! Gives me the heebie jeebies. 🥴

A $12,000 Surgery to Change Eye Color Is Surging in Popularity Keratopigmentation could be dangerous, doctors warn. Patients say it's worth the risks.

🤯 What the fresh hell is this?! And why would anyone do it?!

"Doctors ... use a laser to cut into patients' corneas, then widen those incisions and fill them with dye, The Wall Street Journal reports." ~@axios.com

😍

Coca-Cola turns to AI for its Christmas ad in 2025 — sparking mixed reactions An AI delivery from Coca-Cola this year

The new AI-generated Coca-Cola ad seems to have a lot of haters, but that's not the whole story.

In fact, media intelligence firm Truescope found most didn't seem to care about the use of AI in the commercial, with 83% expressing "neutral" sentiments! #marketing

Bluesky is ushering in a pick-your-own algorithm era of social media More than 20 million people have joined Bluesky, a social network that gives you fine-grained control over what you see and who you interact with. I think it is the future of social media, says Chris ...

Bluesky is ushering in a pick-your-own algorithm era of social media. "I think it is the future of social media."

(By @stokel.bsky.social via @newscientist.bsky.social)