Robert W. Gehl's Avatar

Robert W. Gehl

@robertwgehl.org

Mastodon: @rwg@aoir.social. Bridged account @rwg.aoir.social.ap.brid.gy Research Chair at York University (Toronto). I mainly use Mastodon, so if you use https://fed.brid.gy/ I will follow you from there

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08.11.2023
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Latest posts by Robert W. Gehl @robertwgehl.org

Hey! Here's my first post on Blacksky infrastructure! I'm Rob, a professor of media studies in Canada. I have been studying alternatives to corporate social media for over a decade. #introduction

09.03.2026 14:48 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
Blog The annual conference of the Association of Internet Researchers is fast approaching! Scheduled for mid-October in Brazil, hundreds of Internet scholars (like me!) will convene to do what we do: share...

Hey, AoIRfriends on Bluesky! Did you know that your #AOIR2025 posts can travel to the fediverse? It's true! You can bridge your accounts to the fediverse and interact with AoIR members there *in addition* to on Bluesky!

I wrote a guide about this:
fossacademic.tech/2025/09/01/a...

09.10.2025 19:32 πŸ‘ 4 πŸ” 4 πŸ’¬ 1 πŸ“Œ 0
Blog The annual conference of the Association of Internet Researchers is fast approaching! Scheduled for mid-October in Brazil, hundreds of Internet scholars (like me!) will convene to do what we do: share...

Hey, AoIRfriends on Bluesky! Did you know that your #AOIR2025 posts can travel to the fediverse? It's true! You can bridge your accounts to the fediverse and interact with AoIR members there *in addition* to on Bluesky!

I wrote a guide about this:
fossacademic.tech/2025/09/01/a...

09.10.2025 19:32 πŸ‘ 4 πŸ” 4 πŸ’¬ 1 πŸ“Œ 0
Original post on aoir.social

Along with @__nate__, I have a new article out, called "After Twitter":

https://journals.sagepub.com/doi/10.1177/20563051251366907

The article is #openAccess and is our analysis of the fragmentation, polarization, and protective connections we're seeing across a major portion of social media […]

29.09.2025 12:39 πŸ‘ 1 πŸ” 4 πŸ’¬ 1 πŸ“Œ 0
Move Slowly and Build Bridges, by Robert W. Gehl

I would recommend @robertwgehl.org's book, Move Slowly and Build Bridges, about the history of developing the fediverse! moveslowlybuildbridges.com

14.09.2025 19:29 πŸ‘ 6 πŸ” 2 πŸ’¬ 1 πŸ“Œ 0
Original post on mastodon.social

FediForum special event next week!

Join us for an hour with Robert W. Gehl, who wrote a great new book about the Fediverse: "Move Slowly and Build Bridges: Mastodon, the Fediverse, and the struggle for democratic social media."

Come and hear excerpts from the book, and ask questions! We read […]

05.09.2025 12:00 πŸ‘ 1 πŸ” 6 πŸ’¬ 0 πŸ“Œ 0
This is a discount flyer for my new book, Move Slowly and Build Bridges. Use the promotion code AUFLY30 at global.oup.com/academic and save 30% off the paperback version of the book.

This is a discount flyer for my new book, Move Slowly and Build Bridges. Use the promotion code AUFLY30 at global.oup.com/academic and save 30% off the paperback version of the book.

Hey, fedi! If you want to buy my book, you can now get the paperback version direct from Oxford and save 30%!

https://moveslowlybuildbridges.com/images/discountBill.png

#moveSlowlyAndBuildBridges

22.08.2025 14:00 πŸ‘ 0 πŸ” 4 πŸ’¬ 0 πŸ“Œ 0

Really enjoying @rwg's new book on the Fediverse and the open social web.

A little academic, but still very readable.

21.08.2025 14:54 πŸ‘ 0 πŸ” 3 πŸ’¬ 0 πŸ“Œ 0
Original post on hachyderm.io

β€œDrawing on the sociologist Robert #Putnam, @ethanz argues that alternative #socialmedia can bolster the practices of #democracy. β€œWe should make this shift because participating in social networks we ourselves govern could turn online spaces into Putnam’s β€˜schools for democracy.’” 10 Instead of […]

19.08.2025 15:20 πŸ‘ 1 πŸ” 3 πŸ’¬ 0 πŸ“Œ 0
Original post on social.firesidefedi.live

Good day all! Fireside Fedi Episode 35 starts NOW! With me today is @rwg . Robert's next book, "Move Slowly and Build Bridges: Mastodon, the Fediverse, and the Struggle for Democratic Social Media" will be published by Oxford University Press this year.

Watch the show live:
#Owncast #Livestream […]

13.08.2025 15:00 πŸ‘ 1 πŸ” 3 πŸ’¬ 0 πŸ“Œ 0

Hey, Christine, happy Saturday. Wishing well to you and yours and, of course, ill to JK Rowling

16.08.2025 14:38 πŸ‘ 6 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0
Original post on aoir.social

Pleased to announce that my book, Move Slowly and Build Bridges: Mastodon, the Fediverse, and the Struggle for Democratic Social Media, is now available online, and will be out in print in a couple weeks!
https://moveslowlybuildbridges.com
That site has more stuff, too -- links to related […]

22.07.2025 19:04 πŸ‘ 13 πŸ” 110 πŸ’¬ 9 πŸ“Œ 0
Post image

πŸ“˜#BookAlert: Move Slowly and Build Bridges by @robertwgehl.org explores the #Fediverse β€” #Mastodon and beyond β€” as a #democratic alternative to #BigTech. Activists, devs & communities working for an ethical #socialmedia. A vital read for digital #democracy.

🌍 https://moveslowlybuildbridges.com/

23.07.2025 07:56 πŸ‘ 4 πŸ” 3 πŸ’¬ 0 πŸ“Œ 0
Move Slowly and Build Bridges Move Slowly and Build Bridges tells the story of activists, software developers, artists, and everyday people who have built the fediverse -- a large, noncentralized, alternative social media system. In contrast to big tech corporations like Meta, TikTok, or X, the fediverse is comprised of thousands of small, independent communities who use a powerful internet protocol to communicate with one another.

My book about Mastodon and the fediverse is now available for pre-order!

https://global.oup.com/academic/product/move-slowly-and-build-bridges-9780197776681?q=gehl&lang=en&cc=ca#

#Mastodon #fediverse #bookstodon #academicchatter

27.03.2025 16:46 πŸ‘ 3 πŸ” 21 πŸ’¬ 2 πŸ“Œ 0

[Daily random quote out of context from my academic book about Mastodon]

The following is a random quote from my next book, Move Slowly and Build Bridges:

Yes, There is An Alternative...

#MoveSlowlyAndBuildBridges #bot

27.03.2025 13:00 πŸ‘ 0 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0
TProphet (@tprophet@defcon.social) A Canadian friend's perspective on US behavior since the Trump regime was installed: ---cut here--- One thing I've learned over the past few weeks, and it's been a bit of a sobering lesson, is that a lot of Americans I know don't actually know what's going on between the US and Canada right now, and just how seriously Canadians are taking this. So, against my better judgement, here's a timeline to explain why we're here, and why we're angry. Nov 30th, 2018 - The United States, Canada and Mexico finalize a trade agreement. Trump personally negotiates the terms and signs the document, celebrating it as 'the greatest trade agreement in history". (This is important.) Nov 29th, 2024 - In a face to face meeting, Trump threatens the Canadian Prime Minister, Justin Trudeau, that he will be imposing 25% tariffs and that if Canada wants to avoid that, it should join the US as a state. Nov 30th, 2024 - Trump publicly calls our Prime Minister 'Governor Trudeau' and instructs his staff to only address him as Governor going forward. He again suggests Canada should join the USA. Dec 3rd, 2024 - Trump remarks that he would split Canada into two states once annexed.

This thread is a handy timeline of the threats against Canada made by Trump. Every bit is true. I've been watching intently (I'm a USian living in Toronto).

https://defcon.social/@tprophet/114150958658307132

#canpol #uspol

15.03.2025 13:50 πŸ‘ 0 πŸ” 3 πŸ’¬ 0 πŸ“Œ 0
Original post on aoir.social

Latest FOSS Academic Post: My workflow, 2025 edition:

https://fossacademic.tech/2025/03/15/workflow2025.html

In which I discuss chasing the FOSS Academic Lifestyle Dream, a world in which an academic can get all their work done using free and open source tools. And not just coding! I'm […]

16.03.2025 03:23 πŸ‘ 0 πŸ” 3 πŸ’¬ 0 πŸ“Œ 0
Original post on aoir.social

The latest FOSS Academic post is "Standards War?":

https://fossacademic.tech/2025/03/05/standardsWar.html

In which I contrast the fact that @iftas is shutting down some of its services against the advent of "Free Our Feeds," and I speculate that maybe we're seeing an ATProto/ActivityPub […]

05.03.2025 21:55 πŸ‘ 2 πŸ” 6 πŸ’¬ 3 πŸ“Œ 0
Aimonetti Justin	Aimonetti, Justin W.	Justin.W.Aimonetti@doge.eop.gov
Altik Jacob	Altik, Jacob R.	Jacob.R.Altik@doge.eop.gov
Armstrong	Anthony	Armstrong, Anthony J.	Anthony.J.Armstrong@doge.eop.gov
Balajadia	Jennifer	Balajadia, Jennifer	Jennifer.Balajadia@doge.eop.gov
Beynon	Alexandra	Beynon, Alexandra T.	Alexandra.T.Beynon@doge.eop.govBiasini	Riccardo	Biasini, Riccardo N.	Riccardo.N.Biasini@doge.eop.gov
Bobba	Akash	Bobba, Akash N.	Akash.N.Bobba@doge.eop.gov
Boizelle	Ashley	Boizelle, Ashley S.	Ashley.S.Boizelle@doge.eop.gov
Bryant	Emily	Bryant, Emily L.	Emily.L.Bryant@doge.eop.gov
Burnham	James	Burnham, James	James.Burnham@doge.eop.gov
Coristine	Edward	Coristine, Edward H.	Edward.H.Coristine@doge.eop.gov
Davis	Steven	Davis, Steven M.	Steven.M.Davis@doge.eop.gov
Elez	Marko	Elez, Marko	Marko.Elez@doge.eop.gov
Farritor	Luke	Farritor, Luke E.	Luke.E.Farritor@doge.eop.gov
Fox	Joshua	Fox, Joshua	Joshua.Fox@doge.eop.gov
Hanley	Joshua	Hanley, Joshua A.	Joshua.A.Hanley@doge.eop.gov
Holmes	Stephanie	Holmes, Stephanie M.	Stephanie.M.Holmes@doge.eop.gov
Killian	Gautier	Killian, Gautier C.	Gautier.C.Killian@doge.eop.gov
Kmiec	Keenan	Kmiec, Keenan D.	Keenan.D.Kmiec@doge.eop.gov
Lahera	Nicholas	Lahera, Nicholas	Nicholas.Lahera@doge.eop.gov
Lindemann	Kendall	Lindemann, Kendall M.	Kendall.M.Lindemann@doge.eop.gov
Musk	Elon	Musk, Elon R.	erm71@who.eop.gov
Peters	Noah	Peters, Noah	Noah.Peters@doge.eop.gov
Rajpal	Nikhil	Rajpal, Nikhil	Nikhil.Rajpal@doge.eop.gov
Ramada	Adam	Ramada, Adam	Adam.Ramada@doge.eop.gov
Raynor	Austin	Raynor, Austin L.	Austin.L.Raynor@doge.eop.gov
Schutt	Kyle	Schutt, Kyle L.	Kyle.L.Schutt@doge.eop.gov
Shaotran	Ethan	Shaotran, Ethan	Ethan.Shaotran@doge.eop.gov
Smith	Brad	Smith, Brad M.	Brad.M.Smith@doge.eop.gov
Stanley	Christopher	Stanley, Christopher A.	Christopher.Stanley@doge.eop.gov
Wick	Jordan	Wick, Jordan K.	Jordan.K.Wick@doge.eop.gov
Wiles	Susan	Wiles, Susan S.	Susan.S.Wiles@doge.eop.gov

Aimonetti Justin Aimonetti, Justin W. Justin.W.Aimonetti@doge.eop.gov Altik Jacob Altik, Jacob R. Jacob.R.Altik@doge.eop.gov Armstrong Anthony Armstrong, Anthony J. Anthony.J.Armstrong@doge.eop.gov Balajadia Jennifer Balajadia, Jennifer Jennifer.Balajadia@doge.eop.gov Beynon Alexandra Beynon, Alexandra T. Alexandra.T.Beynon@doge.eop.govBiasini Riccardo Biasini, Riccardo N. Riccardo.N.Biasini@doge.eop.gov Bobba Akash Bobba, Akash N. Akash.N.Bobba@doge.eop.gov Boizelle Ashley Boizelle, Ashley S. Ashley.S.Boizelle@doge.eop.gov Bryant Emily Bryant, Emily L. Emily.L.Bryant@doge.eop.gov Burnham James Burnham, James James.Burnham@doge.eop.gov Coristine Edward Coristine, Edward H. Edward.H.Coristine@doge.eop.gov Davis Steven Davis, Steven M. Steven.M.Davis@doge.eop.gov Elez Marko Elez, Marko Marko.Elez@doge.eop.gov Farritor Luke Farritor, Luke E. Luke.E.Farritor@doge.eop.gov Fox Joshua Fox, Joshua Joshua.Fox@doge.eop.gov Hanley Joshua Hanley, Joshua A. Joshua.A.Hanley@doge.eop.gov Holmes Stephanie Holmes, Stephanie M. Stephanie.M.Holmes@doge.eop.gov Killian Gautier Killian, Gautier C. Gautier.C.Killian@doge.eop.gov Kmiec Keenan Kmiec, Keenan D. Keenan.D.Kmiec@doge.eop.gov Lahera Nicholas Lahera, Nicholas Nicholas.Lahera@doge.eop.gov Lindemann Kendall Lindemann, Kendall M. Kendall.M.Lindemann@doge.eop.gov Musk Elon Musk, Elon R. erm71@who.eop.gov Peters Noah Peters, Noah Noah.Peters@doge.eop.gov Rajpal Nikhil Rajpal, Nikhil Nikhil.Rajpal@doge.eop.gov Ramada Adam Ramada, Adam Adam.Ramada@doge.eop.gov Raynor Austin Raynor, Austin L. Austin.L.Raynor@doge.eop.gov Schutt Kyle Schutt, Kyle L. Kyle.L.Schutt@doge.eop.gov Shaotran Ethan Shaotran, Ethan Ethan.Shaotran@doge.eop.gov Smith Brad Smith, Brad M. Brad.M.Smith@doge.eop.gov Stanley Christopher Stanley, Christopher A. Christopher.Stanley@doge.eop.gov Wick Jordan Wick, Jordan K. Jordan.K.Wick@doge.eop.gov Wiles Susan Wiles, Susan S. Susan.S.Wiles@doge.eop.gov

It's the entire email list for all DOGE employees. Have fun!

06.03.2025 17:21 πŸ‘ 33913 πŸ” 15278 πŸ’¬ 1159 πŸ“Œ 1611
The table of contents for the book Move Slowly and Build Bridges.
Introduction: On Alternative Social Media
1. Critical Reverse Engineering: How Mastodon Became a Twitter Alternative
2. Techlash: How to Vaporize Elon Musk
3. The Nonstandard Standard: When ActivityPub Met Mastodon
4. Codes of Conduct
5. Rage and Joy: Playvicious, #Fediblock, the BadSpace, and the Politics of Defederation
6. Paying for It: The Fediverse’s Alternative Economies
7. To Finity and Before: Environmentalist Experiments on the Fediverse
8. Threads
Conclusion: Caring for It: Putting the Ethics in Ethical Social Media
Epilogue: On Godmonsters, or Looking Backward and Forward at Social Media

The table of contents for the book Move Slowly and Build Bridges. Introduction: On Alternative Social Media 1. Critical Reverse Engineering: How Mastodon Became a Twitter Alternative 2. Techlash: How to Vaporize Elon Musk 3. The Nonstandard Standard: When ActivityPub Met Mastodon 4. Codes of Conduct 5. Rage and Joy: Playvicious, #Fediblock, the BadSpace, and the Politics of Defederation 6. Paying for It: The Fediverse’s Alternative Economies 7. To Finity and Before: Environmentalist Experiments on the Fediverse 8. Threads Conclusion: Caring for It: Putting the Ethics in Ethical Social Media Epilogue: On Godmonsters, or Looking Backward and Forward at Social Media

Here's the chapter overview.
I should note that I wrote the title to chapter 2 ("Techlash: How to Vaporize Elon Musk") a long, long time ago. Nice to see things holding up.

01.03.2025 22:47 πŸ‘ 1 πŸ” 4 πŸ’¬ 0 πŸ“Œ 0
The title page of a book. The book is titled "Move Slowly and Build Bridges: Mastodon, the Fediverse, and the Struggle for Democratic Social Media." Published by Oxford University Press.

The title page of a book. The book is titled "Move Slowly and Build Bridges: Mastodon, the Fediverse, and the Struggle for Democratic Social Media." Published by Oxford University Press.

I have reached the copyediting phase of the book, with a proof version of the title page as a nice tease of what it will all look like!

#bookstodon

01.03.2025 19:42 πŸ‘ 3 πŸ” 37 πŸ’¬ 4 πŸ“Œ 0
Original post on aoir.social

Latest FOSS Academic post:

https://fossacademic.tech/2025/02/15/organizing-fascism.html

In which I respond to the @404media article, "You Can't Post Your Way Out of Fascism."

I argue that the "you can't post" piece ignores alternative social media, which itself is a form of activism that can […]

15.02.2025 18:24 πŸ‘ 1 πŸ” 7 πŸ’¬ 1 πŸ“Œ 0
Original post on aoir.social

I spoke to @waresgemma.bsky.social and the @ConversationCA Podcast about decentralized social media:

https://theconversation.com/decentralised-social-media-offers-an-alternative-to-big-tech-platforms-like-x-and-meta-how-does-it-work-podcast-249758

The episode discusses Twitter/X, Bluesky, and […]

13.02.2025 14:55 πŸ‘ 2 πŸ” 7 πŸ’¬ 0 πŸ“Œ 0
A screenshot of Google maps, focusing on the Gulf of Mexico, but in parentheses it says "Gulf of America."

Stop using Google stuff now.

A screenshot of Google maps, focusing on the Gulf of Mexico, but in parentheses it says "Gulf of America." Stop using Google stuff now.

Google maps as I see it in Canada.

Stop using Google.

11.02.2025 03:29 πŸ‘ 2 πŸ” 1 πŸ’¬ 0 πŸ“Œ 1
Original post on aoir.social

I wrote a short draft overview of alternative social media research, based on a project @rra and I are working on:

https://www.socialmediaalternatives.org/2025/02/07/asm-scholarship-history.html

We trace ASM scholarship back to its early days in the late 2000s, through the Unlike Us […]

07.02.2025 21:36 πŸ‘ 0 πŸ” 3 πŸ’¬ 0 πŸ“Œ 0
Original post on aoir.social

Hey, y'all, I've been on the fedi a minute. I've been on Mastodon since 2017, and an admin since '22.

The people at IFTAS are doing great work. Needed work. They provide space for admins to share knowledge, and they build evidence-based blocklists new instances can use to stay safe.

They need […]

06.02.2025 22:14 πŸ‘ 0 πŸ” 22 πŸ’¬ 0 πŸ“Œ 0

[uspol]

I'd say Canada ought to do a retaliatory tariff on things Trump's companies produce, but then again Trump companies either make nothing of value or they have gone bankrupt. Gotta do something else instead.

(I'm down for banning X in Canada!)

02.02.2025 02:03 πŸ‘ 0 πŸ” 2 πŸ’¬ 0 πŸ“Œ 0
Thinking of Switching to Linux, Fellow Academics? Ok, so Microsoft did a thing, a potentially privacy-violating thing, called Recall. Microsoft has been doing lots of other things. Apparently these things have led to people not wanting to use Windows 11, the latest Windows – or even stop using Windows altogether. It seems people are upset – so much so, they are talking about switching to Linux. For those of you who are academics (or in related fields), I can tell you: the switch is entirely feasible. I’ve been using Linux since about 2008 or so to do my academic work. After writing three books with a fourth on the way, as well as nearly 30 peer-reviewed articles, I’d say it’s clear the work can be done with Linux. I should note I’m in the humanities, not computer science, so I’m using Linux mainly to write, research, and collaborate with other authors doing social science work. And it’s also important to note that I have worked at β€œMicrosoft Campuses” for my whole career, meaning most of my colleagues use Windows and the IT folks support mostly Windows. In fact, when IT finds out I use Linux, they tend to say β€œWe don’t officially support that” (and then they help as best they can). So I am definitely proof an academic can survive using Linux. Here, I want to talk a bit about my experience using Linux and Free and Open Source Software (FOSS) as an academic for the past two decades and toss in some tips for those thinking of switching. I hope it’s helpful, and if you have questions, let me know! (Also, before I begin: use whatever computer OS you like! I’m not judging! I just want to help academics who might want to switch.)

For Global Switch Day, I'll recommend my blog post about switching to Linux. I wrote it for academics, but other professionals might benefit from it:

https://fossacademic.tech/2024/05/24/fald.html

#GlobalSwitchDay

01.02.2025 15:34 πŸ‘ 0 πŸ” 3 πŸ’¬ 0 πŸ“Œ 0
Original post on aoir.social

Latest FOSS Academic: Introducing the Network of Alternative Social Media Researchers!

https://fossacademic.tech/2025/02/01/asmNet.html

This is a new hub for academic researchers who study alternative social media.

Pretty apropos for Global Switch Day!

#FOSSAcademic #AlternativeSocialMedia […]

01.02.2025 20:20 πŸ‘ 0 πŸ” 5 πŸ’¬ 1 πŸ“Œ 0