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Nombase CPG

@nombase.com

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18.11.2024
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Latest posts by Nombase CPG @nombase.com

Expo West 2026 is here 🎙️ Managing editors Martín Caballero & Monica Watrous share their hit list: protein + fiber, seed oil-free formulas, regenerative ingredients, functional fatigue, GLP-1 friendly products, nostalgic flavors, and more. Listen now 👇

www.nombase.com/podcast/expo...

02.03.2026 17:55 👍 0 🔁 0 💬 0 📌 0

3 CPG investors build their own brand 🎙️

Kiva Dickinson & Rachel Mansfield on setting nonnegotiables, modeling margins early & building demand before retail.

24.02.2026 19:05 👍 0 🔁 0 💬 0 📌 0

Ultra-processed foods are under the microscope 🛒🔍

Spindrift’s Bill Creelman and Non-UPF Verified founder Megan Westgate break down a new certification setting stricter standards on ingredients, sourcing, and manufacturing—and what it means for brands and shoppers.

www.nombase.com/podcast/as-u...

17.02.2026 21:56 👍 0 🔁 0 💬 0 📌 0

New episode 🎙️ Got a hit drink at the farmer’s market? Hear from MSI Express on navigating the leap from kitchen to co-man with insights on packaging, formats, and trends that scale. Audio & video available. 🔊📺 www.nombase.com/podcast/big-...

13.02.2026 18:42 👍 0 🔁 0 💬 0 📌 0

Health is no longer just a marketing claim. It's becoming a core retail strategy. Hear how Kroger and FoodHealth are changing the game with a new health scoring system—and what it means for brands building at retail 🛒🥦

www.nombase.com/podcast/krog...

10.02.2026 20:46 👍 0 🔁 0 💬 0 📌 0

If you spend tens of thousands to be at Expo West but get lost in the noise, was it even worth it?
We break down why some brands win big while others fade, and the simple steps that make all the difference 🎯
www.nombase.com/podcast/why-...

03.02.2026 20:32 👍 0 🔁 0 💬 0 📌 0

📦 Supply chains are still unpredictable—volatile costs, hidden risks, and shrinking margins challenge every CPG brand.

🎙️ Tune in as experts from Agrowgate share how to secure your supply chain and protect your business.

www.nombase.com/podcast/the-...

27.01.2026 21:34 👍 0 🔁 0 💬 0 📌 0

New episode 🎙️ Navigating lawsuits, evolving rules & regulatory risk—legal expert Justin Prochnow breaks down what happened in 2025 and what CPG brands need to know heading into 2026. Audio & video available now. www.nombase.com/podcast/key-...

20.01.2026 22:15 👍 0 🔁 0 💬 0 📌 0

New episode 🎧📺: What does it take to scale your brand from regional to national in Whole Foods Market? Founders from JAS and Hella Cocktail Co share the behind-the-scenes strategies that make it possible.
www.nombase.com/podcast/whol...

13.01.2026 21:18 👍 0 🔁 0 💬 0 📌 0

Scroll through LinkedIn and it feels like everyone's winning. But behind the posts are stories of burnout, breakthroughs, and boundaries. Two seasoned CPG leaders get real about what building a career truly takes.

www.nombase.com/podcast/huma...

07.01.2026 20:28 👍 0 🔁 0 💬 0 📌 0

Private label is no longer just a store brand—it’s a key retail strategy. Kim Greenfeld shares how retailers make decisions and what that means for CPG brands trying to win shelf space 🛒
www.nombase.com/podcast/priv...

30.12.2025 21:49 👍 1 🔁 0 💬 0 📌 0

New episode 🎧✈️ Airline partnerships offer huge potential for CPG brands—if you know how to navigate them. Learn how Straightaway Cocktail Co. cracked the code, from pitch to scaling. Audio & video available now: www.nombase.com/podcast/airl...

23.12.2025 20:17 👍 0 🔁 0 💬 0 📌 0

Amazon is one of the most powerful growth channels for CPG brands, but the rules are changing fast 📦📊
In this episode with Straight Up Growth, we break down what’s ahead for 2026 and how to adapt your strategy.

www.nombase.com/podcast/the-...

16.12.2025 21:27 👍 1 🔁 0 💬 0 📌 0

Distributor deductions can eat into your margins fast. Learn how to identify preventable fees, manage disputes that work, and protect your bottom line with insights from Jenna Gelgand and Greg Esslinger 🎧💡
www.nombase.com/podcast/figh...

10.12.2025 06:26 👍 0 🔁 0 💬 0 📌 0

🇪🇸🇩🇰 Two iconic European brands, one mission: connect with U.S. consumers without losing their roots. In this crossover episode, hear how Inés Rosales and Lakrids by Bülow are adapting timeless treats for a new market.

www.nombase.com/podcast/the-...

02.12.2025 21:35 👍 0 🔁 0 💬 0 📌 0

Cannabis beverages are full of promise—and complexity. Michael Flemmens of SoRSE Technology breaks down the science, formulation, and scale-up strategies powering this fast-growing category 🍃🥤

www.nombase.com/podcast/the-...

25.11.2025 21:39 👍 1 🔁 0 💬 0 📌 0

New episode 🎧 The TikTok era is shaping how food & beverage brands reach consumers. Mike Westgate of TikTok breaks down creator power, discovery commerce & smart content strategies. Audio & video now available 👇
www.nombase.com/podcast/the-...

18.11.2025 21:02 👍 0 🔁 0 💬 0 📌 0

With new rules and rising demand for quality packaging, glass is making a comeback in the RTD space. Join GPI, Jimmy Bruton of Via Carota, and Sandstrom Partners to explore how glass builds trust, protects flavor, and helps brands stand out 🍸🧪

www.nombase.com/podcast/the-...

11.11.2025 21:45 👍 0 🔁 0 💬 0 📌 0

It’s hard to build a brand when the rules keep changing. Hear how two cannabis beverage founders are navigating uncharted territory with storytelling, sampling, and trust to grow in a space still finding itself 🌱🥤

www.nombase.com/podcast/how-...

04.11.2025 21:51 👍 1 🔁 0 💬 0 📌 0

📊 Investors all want to see your data—but how you present it can make or break your deal.

Edricco Reina and Taylor Urlich reveal what really matters, what hurts your pitch, and how to turn your numbers into a story investors believe in.

www.nombase.com/podcast/what...

28.10.2025 20:34 👍 0 🔁 0 💬 0 📌 0

Brands are turning Faire into a powerful growth engine 💸
Learn how top sellers are optimizing listings, building retailer loyalty, and driving revenue with insights from Faire’s Kyle Hughes and strategist Caroline Grace 🎧👇

24.10.2025 12:17 👍 0 🔁 0 💬 0 📌 0

🧠 Brain health is the hottest trend in functional food and beverage as consumers seek clarity, focus, and cognitive support.
Hear how brands are using science-backed ingredients like Cognizin® to build trust and drive innovation.

21.10.2025 21:19 👍 1 🔁 0 💬 0 📌 0

💼 Faire is helping CPG founders scale fast by connecting with thousands of independent retailers

Kyle Hughes from Faire and Caroline Grace break down how top brands turn the platform into a growth engine 🚀

www.nombase.com/podcast/some...

07.10.2025 21:33 👍 0 🔁 0 💬 0 📌 0

From maxed-out credit cards to a seven-figure seed round, Painterland Sisters share the real story behind their rise. With CFO Kevin Griffith, they unpack SAFE notes, crowdfunding, and capital strategies that actually work 💸🎙️

www.nombase.com/podcast/the-...

01.10.2025 20:49 👍 0 🔁 0 💬 0 📌 0

After Flow Water’s foreclosure, the risks of co-manufacturing have never been more real. Brad Woodgate joins Brandon Hernandez to break down how to protect your brand from unexpected shutdowns, packaging pitfalls, and contract landmines.
www.nombase.com/podcast/co-m...

23.09.2025 21:50 👍 0 🔁 0 💬 0 📌 0

THC and CBD started the buzz, but the future of cannabis beverages lies in the nuanced world of minor cannabinoids. Hear from the innovators shaping flavor, feel and function in next-gen drinks.

www.nombase.com/podcast/you-...

16.09.2025 21:51 👍 0 🔁 0 💬 0 📌 0

Alejandro González of Santatera Capital breaks down how they pick winning food & beverage brands 🍽️ From flavor-first investing to smart exits, this episode dives deep into what makes a brand irresistible—and fundable.

www.nombase.com/podcast/sant...

09.09.2025 19:10 👍 0 🔁 0 💬 0 📌 0

Foodservice can fuel retail growth—but only if you pick the right channels 🔍
Poorva and Rajus Korde of Aaji's join Sol-ti's Clay Lichterman to break down how emerging brands can use foodservice to drive awareness and velocity 🍽️📈

www.nombase.com/podcast/qual...

02.09.2025 17:35 👍 0 🔁 0 💬 0 📌 0

Is Wegmans on your radar? 🛒 Timing, trends, and execution shape who gets on the shelf. Hear from brands that made it and experts who know the game. Insights, stories, and strategy—all in one episode.

26.08.2025 21:02 👍 1 🔁 0 💬 0 📌 0

Want to know how to turn a Costco roadshow into a lasting spot on shelf? 🛒

Learn insider tips on setup, staffing, pitching, and building buyer relationships from pros who’ve done it.

This is your Costco cheat code.

www.nombase.com/podcast/cost...

12.08.2025 20:59 👍 0 🔁 0 💬 0 📌 0