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Jim Hill

@jimhill.uk

Building stuff by the sea. πŸ„β€β™‚οΈ 🚧 brandparser.com βœ… datafiltr.com (SaaS used by 30+ UK unis est 2014) βœ… propellerexmouth.co.uk (Co-working community est 2017) πŸ…ΏοΈ ordaloca.com πŸ…ΏοΈ mobrule.ai πŸ…ΏοΈ uselimits.com

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10.09.2023
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Latest posts by Jim Hill @jimhill.uk

Video thumbnail

Finishing off a few new features.

Claude Code RC

03.03.2026 17:16 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Quite incredible to think I'm at this point. My original 2-week goal was pretty tough for the amount of work, but I'm pretty sure it will be zero to production ready within 3 weeks! 🀯

03.03.2026 16:53 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
A screenshot showing a Developers home page

A screenshot showing a Developers home page

Quite a lot of updates today! πŸ˜…

The developers / API set up is pretty much finished for brandparser.com AND with multiple environments. #ClaudeCode has been the perfect partner for getting this part finished.

03.03.2026 16:53 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
A screenshot of the typography page for a brand. Shows an editor that lets the user fine-tune each part of their typography.

A screenshot of the typography page for a brand. Shows an editor that lets the user fine-tune each part of their typography.

A little update to brandparser.com that now means you can make adjustments to crawled data typography for brand precision. Everything is editable and now that this hooks up well with LLMs, having a great set of typographic guidelines keeps your generated work perfect each time.

03.03.2026 16:24 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Really great domain!! Good work on getting something launched too πŸ‘

02.03.2026 22:24 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
A simple landing page showing "Student outreach feedback, simplified" as the key message.

A simple landing page showing "Student outreach feedback, simplified" as the key message.

...

5. Claude produced a 100% on-brand landing page!! 😳πŸ₯³

This was honestly a lot harder than I initially thought!

Still lots to add, but the fundamentals work very well now.

02.03.2026 21:02 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
A screenshot from Claude:

User: "Write me a very small landing page for a new product for our company, Datafiltr. The product is to tease a simpler way for collecting student outreach feedback. Be 100% on brand"

Claude:
"Gathered brand guidelines to craft on-brand landing page"
"Let me grab your brand details and the frontend design skill first."
"Prioritized brand consistency over design conventions for landing page"
"Now I have everything I need. Let me build this on-brand teaser landing page."

A screenshot from Claude: User: "Write me a very small landing page for a new product for our company, Datafiltr. The product is to tease a simpler way for collecting student outreach feedback. Be 100% on brand" Claude: "Gathered brand guidelines to craft on-brand landing page" "Let me grab your brand details and the frontend design skill first." "Prioritized brand consistency over design conventions for landing page" "Now I have everything I need. Let me build this on-brand teaser landing page."

...
4.I asked "Write me a very small landing page for a new product for our company, Datafiltr. The product is to tease a simpler way for collecting student outreach feedback. Be 100% on brand"
...

02.03.2026 21:02 πŸ‘ 2 πŸ” 0 πŸ’¬ 3 πŸ“Œ 0
A screenshot of Datafiltr.com. Main headline reads "Get more of the right applications by finding and working with the right schools"

A screenshot of Datafiltr.com. Main headline reads "Get more of the right applications by finding and working with the right schools"

πŸ”₯🎯 It has taken a *lot* of work to get this to work end to end. Basically:

1. I handed brandparser.com my URL (the image is a screenshot of the actual website for comparison)
2. I waited 2 minutes as it prepared my detailed brand guide
3. I configured our MCP server with Claude
...

02.03.2026 21:02 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

✨ Top Tip: Getting Claude Code to treat itself as the receiving end of the MCP results was a helpful unlock for MCP design. Until then it was just crap...

01.03.2026 22:02 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

Although not there fully, these are now making anything I generate using MCP or starter prompts almost fully on-brand. And for my other SaaS projects, it means we can deliver really branded products for our customers each time. Well that's at least the plan.

01.03.2026 21:47 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
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Today's little update. Parsing design elements from a URL has been hard - much harder than I thought months ago. Each time I think it's there, I throw a different type of website into the mix and realise how getting consistently good results requires quite a bespoke pipeline.

01.03.2026 21:47 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
Screenshot of Brandparser showing colours palette.

Screenshot of Brandparser showing colours palette.

It has been extremely hard to get really accurate, consistent, fast results for parsing a brand. Just colours (colors) alone has taken a few days to refine with Claude beavering away. But it has taken a combination of human ideas and AI implementation to get a great solution.

01.03.2026 10:40 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

*to

27.02.2026 19:43 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
Post image

It all starts too look more familiar in the app πŸ˜‚

27.02.2026 19:43 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

Oh and from the poor typing and grammar hopefully you can see this is stream of consciousness rather than AI πŸ˜‚

27.02.2026 19:07 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

The plan is to try and post daily updates as I think I’m almost ready for a production release. So hold me to that!

27.02.2026 19:05 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

Anyway, it has been great to refine a pipeline with a mix of agentic and deterministic flows. Claude Code remote control has been incredible as has Opus 4.6. But there are also soooo many things that my 30 years experience have enabled from how to QA to horrible security decisions it can make.

27.02.2026 19:05 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

Interestingly I got annoyed at what a great job Claude did of analysing Stripe.com’s brand. It was incredible! I tried to understand how it managed it for a few weeks, until eventually Claude confessed it already had their guidelines and was just using those 😫

27.02.2026 19:05 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

The complexity of this has become apparent over the last few weeks. In fact I’d already built 2 previous prototypes towards the end of last year and there are just so many edge cases.

27.02.2026 19:05 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

I have seen this done a lot too. From some of the big brand management companies, to large AI platforms. But they are nearly always wrong, use incorrect assets, give you every image from your website to choose from etc. and there is also little consistency…

27.02.2026 19:05 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
Brandparser - AI-Powered Brand Analysis Transform website URLs into comprehensive, structured brand guidelines with AI-powered analysis.

Brandparser.com is addressing a problem I see a lot with SaaS platforms and that I have myself: allowing a user (or agent soon) to provide a source (url right now) and get a reliable, sophisticated brand system. Think platforms that want to provide you a service on-brand.

27.02.2026 19:05 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

Over the last 2 weeks I’ve been trying an experiment, can I build a production grade fully functioning SaaS (that I need myself) with Claude.

It’s been really insightful and fun at the same time. I threw away nearly all the processes I’d been developing for a year or so…

27.02.2026 18:49 πŸ‘ 2 πŸ” 0 πŸ’¬ 2 πŸ“Œ 0
Angine de Poitrine - Full Performance (Live on KEXP)
Angine de Poitrine - Full Performance (Live on KEXP) YouTube video by KEXP

Can’t figure out why I love this band so much but I do?!? πŸ¦‡πŸ’©πŸ€ͺ🎸

The antidote to the AI firehouse

youtu.be/0Ssi-9wS1so

25.02.2026 21:49 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

For most of my career I have only described myself as a product person or a builder. Never a developer or designer or manager etc. whether it’s an IRL product or digital.

Boris talks about the blurring of roles at Anthropic already to being builders. It feels like that’s a good thing to me.

24.02.2026 17:05 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
Preview
Head of Claude Code: What happens after coding is solved | Boris Cherny Podcast Episode Β· Lenny's Podcast: Product | Career | Growth Β· 19 February Β· 1h 28m

This is a very insightful podcast with the creator of Claude Code. It hints at where things are likely to be by the end of the year and it feels pretty accurate. πŸ‘‚πŸŽ§

podcasts.apple.com/gb/podcast/l...

24.02.2026 17:00 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 1

So, so sorry Moose. Sending lots of love to you and the family x πŸ˜”

23.02.2026 16:46 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

This is great!

18.02.2026 18:22 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
Inside of a car showing a laptop, lots of wires and jackets charging port

Inside of a car showing a laptop, lots of wires and jackets charging port

When it’s half-term and you are away with your family, but remember you have to host a webinar in an hour, your laptop is on 5% and there’s no co-working for miles. πŸ˜«πŸ€¦β€β™‚οΈ

Thank goodness I found a spot with good 5G and had my Jackery charger in the car!

18.02.2026 11:45 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

I’m spending a lot of time again back with agents producing sub-standard results, even with lots of agent reviews etc. so was wondering if it’s a big like hiring someone and you realise it’s great at the start until you realise you’re micro-managing them due to the failure rate?

16.02.2026 20:28 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Hey Brian. It’s interesting that you are running this and I like that you found real business challenges. I get the agents, but what’s the output quality of your agents? Is it buzz or are you genuinely finding it life changing?

16.02.2026 18:12 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0