No one can stop you!
No one can stop you!
True! That can be a strategy also.
Nice.
Indeed!
Yup! A good coach.
If there is a βrest of the story,β you might have a unique strategy, which is ideal. So itβs not bad to pursue that.
Whatβs bad is to just sit on a bad cancellation rate (or other key metrics) and pretend itβs OK.
(5/5)
The problem with most companies is they have one or more fatal metrics, but they wave it away like itβs OK, either because they donβt want to face the truth, or they invent some reason like βIβm like Shopify.β But youβre not, πΆπ―ππ¦π΄π΄ thereβs a βrest of the storyβ that justifies it.
(4/5)
β¦More like a paid-Freemium.
(3/5)
For example Shopify is objectively a phenomenal business, but their cancellation rate is 7%/mo. That's fatally highβ¦ normally. But they have such great NRR for the 50% of the population that stays after the first year, and such enormous new-customer acquisition, that it's actually OK.β¦
(2/5)
Any metric can be out of whack if the rest of the business model supports it.
(1/5)
Launches sometimes work. Itβs often news when they do, so you think theyβre a good idea.
It's just: (a) usually they don't work and (b) you need customers every day after and (c) it's a lot of time and energy.
Which makes it usually a waste and a let-down.
As the CEO, if youβre constantly answering trivial questions, making little decisions, you have a problem of your own making.
Is it because you're not allowing others to decide? They think they're not empowered?
It's a bad sign and you have to fix it.
We all need a mirror, showing us what we cannot see because we're in the thick of it.
All of us!
Whether you're watching your child grow or struggling with your startup, every milestone feels miraculous in the moment, but after a week, routine.
It's about cherishing the journey.
Awesome!
Yup, I've been saying that for almost 20 yearsβ¦ and also I was guilty of it, so I'm not one to talk, or maybe I am, I'm not sure. π
π
That's an awesome example; love it!
And how do you know that?
We have done extensive brand studies, with aided and unaided awareness, through a 3rd party so we're not biased. Internally we have reams of brand docs from high level descriptions to details on voice and design.
"I won't define it" is a funny way to summarize that. π
Ha!
π
π
Thank you!
Nice!
Vacillate between goals and systems.
Start with a directional goal. What systems could do that? But you learn while you execute, so the goal might change, as might the system.
Etc..
I don't have to, because 100% of our target market already knows our brand.
(And we have 200,000 paying customers.)
But if you really want that, AI can easily do that without even searching the web. π
That's aweosme.
Nice!
Haha yes this is particularly (typically) true of banks.
Absolutely.