Think about what kind of experience you can build ON TOP of AT Protocol to build a new relationship with readers beyond mere “engagement” ✨
#ProtocolsForPublishers
A sneak peek into our #ProtocolsForPublishers event in NYC last week
#ProtocolsForPublishers coverage by @neeldhanesha.com for @niemanlab.org.
Guess we’ll have to plan some more events!
Was an inspiring group to be around, and enthusiastic energy from all participants.
Nice write-up about #protocolsforpublishers, a great event in NYC last week I had the pleasure of helping with, with thanks to @knowtheory.net @bmann.ca @chadkoh.com @ruperts.world and many brilliant participants: www.niemanlab.org/2025/08/the-...
Big thanks to @graze.social and @freeourfeeds.com for their support, and who get shout outs in the article.
A writeup of #ProtocolsForPublishers in @niemanlab.org by @neeldhanesha.com (who has good taste in backpacks 🎒😉)
www.niemanlab.org/2025/08/the-...
We just presented at Protocols for Publishers on building an internet that actually works for news 📰
Big thanks for @unternet.co for having us and @neeldhanesha.com for the writeup!
Chad waves at SVA
Name tag nook at SVA
Today is an invite only #ProtocolsForPublishers day at the absolutely gorgeous space at School for Visual Arts (SVA)
We’re meeting with a small group of publishers to dig deep on needs and opportunities.
We’ll report out next week on general themes.
@unternet.co @graze.social @freeourfeeds.com
Really enjoying the talks at the #protocolsforpublishers showcase at @betaworks.com. 🧵
@bmann.ca gave a great introduction to the publishers and technologists in the room.
A photo of Rupert on stage
@ruperts.world listing his buckets for thinking about different types of protocols #protocolsforpublishers
Last talk, @ruperts.world going over the platform shift we are going through and how @unternet.co fits into it
Rupert presenting in front of a slide with 4 points: Why I think this is a platform shift What I think the platform might look like Why it's urgent we think about protocols Emerging protocols & standards
@ruperts.world presenting at #ProtocolsForPublishers on what comes AFTER the browser
In a world where many publishers are still learning to listen using protocols that were established decades ago, I wonder if, in addition to new protocols that disintermediate publishers and their audiences, we need to build new publishers who will take advantage of them. #protocolsforpublishers
Photo of Ivan Sigal speaking at protocols for publishers
@ivansigal.bsky.social talking about the history of listening to info coming from the met, bloggers initially. #protocolsforpublishers
Front desk at Betaworks with a big sign for PfP on the wall
Doors opening soon for #ProtocolsForPublishers 🎉
We'd like to take another opportunity to thank our sponsors for their support of #ProtocolsForPublishers
👏 @betaworks.com
🎉 @graze.social
🥳 @freeourfeeds.com
Gonna hit up #ProtocolsForPublishers tonight. Who will I meet!?
A photo of Boris Mann outside the betaworks office
Setting up shop with @bmann.ca at @betaworks.com for the day ahead of #protocolsforpublishers
@knowtheory.net sitting by a wall looking off camera.
#sfo selfie on the way to NYC for #protocolsforpublishers & the ATProto NYC Hack day :)
Landing in NYC for #ProtocolsForPublishers. We have a pretty awesome group of folks coming together to work on keeping the future of the internet open! #PfP
Wide angle interior of a large bright room with many tables and chairs. In the foreground is a MacBook with the Luma event for Protocols for Publishers displayed
Currently @betaworks.com in NYC ahead of #ProtocolsForPublishers. Tomorrow night a BUNCH of cool people will be in here to talk about how we can ensure both the distribution AND the app layer of the web can remain open using #openProtocols for #ai and #opensocial
🎟️ pfp.unternet.co
I'm gonna be in New York next week for #protocolsforpublishers and this!
Our own @jluther.net will be at this event next Wednesday in NYC. DM us if you'd like to connect in person! #ProtocolsForPublishers
OK OK last one: earlier in the week is #ProtocolsForPublishers, focused on open protocols for publishers of all kinds.
Our friends from @unternet.co, @graze.social, and @freeourfeeds.com hosting discussions on how publishers can choose to not be disintermediated -> pfp.unternet.co
We'd like to take another opportunity to thank our sponsors for their support of #ProtocolsForPublishers
👏 @betaworks.com
🎉 @graze.social
🥳 @freeourfeeds.com
One week out from #ProtocolsForPublishers and we have an ✨amazing✨ group of people coming together. There is a LOT to cover with open social and open AI protocols, but it’s all about ensuring both the distribution & the application layer of the web remain open. See you there! 🥂
🎟️ pfp.unternet.co
Sorry George, a lot of this is discussion based. Could you sign up using the form on the pfp.unternet.co site just to register your interest? We will include you in the follow up. We plan to do some online stuff in the lead up to an event in London. Hopefully you can make that one!
"As AI overviews become the default gateway to information, we risk creating a generation of users who consume knowledge without question, publishers who cannot sustain quality journalism, and a public sphere increasingly shaped by the statistical patterns embedded in large language models." 👏👏👏
Big thanks again to @betaworks.com @graze.social and @freeourfeeds.com for helping us to gather such an amazing group of people in one room. We are really looking forward to meeting with all of you in person.
We have a number of technologists working on the frontier of these new protocols coming. Also there are many professional publishers that you have heard of coming to discuss the future. It is really going to be an amazing gathering of some super smart people.
