Brittany Winfield ✨ Social Media Manager + Mentor

The Life of a Social Media Strategist 🔒 B.W.

#TS12

Of course we'll start the week by sharing some recent client wins 🥳✨
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#socialmedia #socialmediamarketing #socialmediastrategy #socialmediamanagement #socialmediamanager #womenowned

Happy World Emoji Day to You! 😝
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#worldemojiday

👉 Grab it now at thewinfieldcreative.com/mid-year-mini-audit
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#socialmediaday #socialmedia #socialmediamarketing #socialmediastrategy #socialmediastrategist #socialmediamanagement #socialmediamanager #womenowned

By the end, you’ll know exactly where to focus so you can head into Q3 with clarity, not just coast through it.

It’s called the "Mid-Year Social Media Mini Audit" and inside, you’ll score yourself in three key areas: Optimization, Attraction, and Engagement.

This year, I created a simple resource to help you check in and realign your content with your business goals.

Today isn’t just about hashtags and trends, it’s about celebrating the way social media helps us connect, create, and build community 💛

Happy Social Media Day! 🎉

Who else needs this reminder today?
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#socialmedia #socialmediamarketing #socialmediastrategy #socialmediamanagement #socialmediamanager #womenowned #digitalagency #womenownedbusiness #vermontliving #vtwomenpreneurs #vermontwomen #womeninbusiness #vermontsmallbusiness

I'm here to tell you that feeling of vulnerable is normal. It means you are putting yourself out there. And THAT is something to celebrate 👏

Sharing your story, showing up as your true self, and putting your brand out there isn’t easy. It can make you feel exposed or scared that no one will resonate. But it’s also what builds trust and creates real connections.

Be sure to save your frame size guide to keep it handy for future posts! 💾
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#instagramupdates #contentcreation #socialmedia #socialmediamarketing #socialmediastrategy

#ICYMI Instagram's @mosseri announced an important change to photo sizing on the app! 🚨

Here's your cheat sheet on what to embrace and what to avoid!
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#socialmedia #socialmediamarketing #socialmediastrategy #socialmediamanagement #socialmediamanager #womenowned #digitalagency #womenownedbusiness #vermontliving #vtwomenpreneurs #vermontwomen #womeninbusiness #vermontsmallbusiness

💾 SAVE THIS POST FOR LATER 💾 Navigating the world of social media strategy?

Just post it 💛
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#clientwin #vtwomenpreneurs #vermontsmallbusiness #socialmediamarketing #socialmediastrategy

Sidenote, in the voice memo she also said: "I'm constantly thinking what would Brittany want me to do right now?" And anyone who knows me would say to themselves.

Share what makes you excited. Share what makes you sad. Share what makes you proud.

Your audience will share that feeling with you because it came from you.

This. This right here is an incredible reminder that in all of these talks of strategy and perfect grids, we cannot overlook the everyday wins.

She says: "I wanted to share a proud mentor moment with you. I received something that I was really excited about and I decided to post this as a random reel and I'm not going to overthink it. So I just did and I was really proud of myself."

I post this graphic today because of a voice memo I recently received from a social media strategy client.

"I will stop overthinking."

Now say it again.

💾 Save these tips and follow along for more @thewinfieldcreative
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#socialmedia #socialmediamarketing #socialmediastrategy #socialmediamanagement #socialmediamanager #womenowned #digitalagency #womenownedbusiness #vermontliving #vtwomenpreneurs #vermontsmallbusiness

✨ They take the posting pressure off of you. Stories are temporary, grid posts are forever. Both have their place in the strategy, but stories are meant to last 24 hours long only. This takes the pressure off of needing the perfect post, increasing your authenticity and saving you time.

✨ They let you more personally interact with your audience. When someone comments on your story, it starts a direct message (DM) with you, allowing you to have a more personal conversation with that person – compared to back and forth commentary on a public post.

✨ They let you track your insights better than grid posts. Even if someone watches your story for a brief moment and doesn’t interact with it, story insights list out who has seen your story. You can only see general data if the person likes or comments on your grid posts.

Here are 3 Things You Didn't Know About Instagram Stories 👇

And trust me, those are the moments they remember and root for 💛
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#socialmedia #socialmediamarketing #socialmediamanagement

So here’s your reminder: Post more of what makes you actually excited to hit “share.”
Because when you’re lit up inside, your audience gets lit up too.