Sendamatic

ZMLUK fined £105k for sending 67m+ emails without valid consent. The ICO rejected its ‘soft opt‑in’ defence, stressing that vague consent and third‑party data are no substitute for clear opt‑ins. A sharp reminder that PECR compliance isn’t optional.

ico.org.uk/action-weve-...

#Email #EmailNews

“Reaching out” Tops the List of Most Overused Email Clichés (ZeroBounce Study) See the list: these are the most overused email clichés, based on a ZeroBounce study of more than a million work emails.

I hope this post finds you well, I'm checking in and reaching out about ZeroBounce's study into the most overused email clichés.

www.zerobounce.net/blog/newsroo...

#email

Microsoft Exchange Online is quarantining legit emails as phishing Microsoft confirms Exchange Online error misclassifying legitimate emails as phishing threats.

www.windowscentral.com/software-app...

"A recent incident led Microsoft to identify an issue with its Exchange Online service that mistakenly flagged legitimate emails as phishing and quarantined them."

#Email #EmailNews

Let's Talk Reengagement I appear to have written a lot about about re-engagement on the Email Geeks slack channel the last few days. The problem with slack is it’s not great at archiving or keeping information in an…

Re-engagement emails are a great tool for fixing deliverability problems like spam traps, abandoned inboxes, and mail stuck in spam, especially at big consumer ISPs.

Laura at WttW has put together an excellent breakdown.

www.wordtothewise.com/2025/12/lets...

#EmailDeliverability #ReEngagement

Yahoo Is Cutting Free Mail Storage (for some) Yahoo Mail is preparing another reduction to free mailbox storage, and this one is more restrictive than before. Although according to reports it is not impacting users in North America. This does…

Yahoo Mail reduced free storage from 1TB to 20GB last year, and for many it’s dropping again to 15GB from May 5.

emailexpert.com/yahoo-is-cut...

#YahooMail #Email #CloudStorage #EmailNews

New boss changed code so it sent two billion unwanted emails On Call: Techie summoned at 02:00 AM to sort things out sent another 2 billion trying to fix it

The Register: "New boss took charge of project code and sent two billion unwanted emails." #OnCall #TechFails

www.theregister.com/2025/10/24/o...

The Red Flag Weekend: Inside Gmail’s Global Filter Failure While the marketing world was still reeling from the Salesforce “Great Reset,” the 1.8 billion users of Gmail woke up on Saturday, January 24, to a different kind of disaster. For nearly five hours,…

"...our entire communication infrastructure relies on opaque, AI-driven filters that we don’t control. When those filters fail, they don’t just stop working, they turn on us."

emailexpert.com/the-red-flag...

#Email #EmailSecurity #EmailDeliverability #AIGovernance

Gmail preparing to drop POP3 mail fetching : It's January 2026, and Google is finding innovative new ways to make one of its services worse

Google quietly kills Gmail's ability to fetch mail from other email accounts using POP3

www.theregister.com/2026/01/05/g...

#Email #EmailNews

Earlier this year, Technische Universität Berlin analysed the SPF configuration of 12 million domains. While SPF adoption is rising, 2.9% have errors and over a third of domains allow 100k+ IPs to send mail, enabling spoofing risks.

The full study is here: arxiv.org/pdf/2502.08240

Exchange Online ditches mailbox recipient rate limit : Negative feedback sinks Redmond's plan to cap outbound email recipients

Microsoft reverse course on their Exchange Online upcoming mailbox external recipient rate limit after customer feedback that the change would create "significant operational challenges".

www.theregister.com/2026/01/07/e...

#Email #EmailNews #ExchangeOnline

Email Accessibility: A Guide to Inclusive Communication Unlock the power of inclusive communication with our guide to Email Accessibility. Learn essential tips and strategies to ensure email accessibility.

Accessibility isn't just about compliance, it makes email better for everyone.

www.accessibilitychecker.org/blog/email-a...

#Email #a11y #Accessibility

Cloudflare Radar 2025 Year in Review The Cloudflare Radar 2025 Year In Review features interactive charts, graphs, and maps you can use to explore what changed on the Internet Worldwide throughout 2025.

Cloudflare’s 2025 Year in Review is out - check their list of the most abused TLDs, domains linked to spam & malicious emails. If you’re buying a new domain and want good deliverability, these might be ones to avoid.

radar.cloudflare.com/year-in-revi...

#CyberSecurity #EmailSecurity #InfoSec

How Major Providers Like Google, Microsoft, and Apple Sort Your Inbox Gmail, Yahoo, Microsoft, and Apple Mail all leverage tabbed or categorized inbox experience. Discover their similarities and nuances.

Ever wondered how categorised inboxes from Google, Microsoft etc sort messages? Matthew at Validity explains:

www.validity.com/blog/how-maj...

Podcast E615 – Listener Q & A – Kitchen Sink WordPress Podcast: Download | Embed

Sendamatic was the Kitchen Sink WP podcast’s Tool of the Week! 🚀 If you’re looking for simple, reliable email delivery for your WordPress projects, we’ve got you covered. #WordPress #Email

kitchensinkwp.com/podcast-e615...

Thunderbird Adds Native Microsoft Exchange Email Support - The Thunderbird Blog Thunderbird Exchange support has finally landed for email in the latest monthly release. Find out what's in, out, and still on the way.

Thunderbird 145 adds native Microsoft Exchange email support. Contacts and calendars aren't yet supported, but it's still a very useful addition to the open source email client.

blog.thunderbird.net/2025/11/thun...

#Email #EmailNews

Introducing “Insights”: A New Way to Understand Your Delivery Performance By Clea Moore, Principal Product Manager What’s new? Today, we’re excited to introduce Insights, a new feature in the Yahoo Sender Hub that provides email senders with greater visibility into their...

Yahoo has launched a new feature called Insights, giving senders better transparency and visibility into their delivery performance.

blog.postmaster.yahooinc.com/post/7985902...

#Email #EmailNews #Yahoo

November 2025 email news roundup What's been happening in the world of email? Google ramp up enforcement of email sender requirements, Yahoo introduce Insights to their Sender Hub, and more.

What's been happening in the world of email? Google ramp up enforcement of email sender requirements, Yahoo introduce Insights to their Sender Hub, and more.

www.sendamatic.net/blog/novembe...

#EmailNews #Email

The issues appear to be resolved now, but we're keeping a close eye on things.

Unfortunately the global Cloudflare outage continues to cause intermittent errors accessing the Sendamatic website and management API, but things appear to be improving.

Mail services remain unaffected.

sendamatic.freshstatus.io/incident/146...

Email sender guidelines FAQ - Google Workspace Admin Help Important: Starting February 2024, Gmail requires the following for senders who send 5,000 or more messages a day to Gmail accounts: Authenticate outgoing email, avoid sending unwanted or unsolicit

Starting November 2025, Gmail is ramping up its enforcement of email sender requirements, and non-compliant emails may face delays or rejections.

support.google.com/a/answer/142...

#Email #EmailNews

Managing newsletters in Proton Mail | Proton Learn how to easily manage email subscriptions in Proton Mail’s newsletters section. Unsubscribe, organize, and declutter your inbox in just a few clicks.

Proton Mail recently released a newsletters view that "helps you quickly organize and unsubscribe from email subscriptions without digging through your inbox". Gmail are rolling out something similar, will others follow suit?

proton.me/support/mail...

#Email #EmailNews #Newsletters

How to Fix Outlook HTML Email Rendering Issues The task of developing Outlook HTML emails can be frustrating (to say the least). This should help! Get advice for troubleshooting Outlook issues.

Microsoft is nudging users toward New Outlook, which promises to fix many rendering headaches. Still, Classic Outlook isn’t going away quite yet.

If you're battling Outlook quirks, Email on Acid has tips:
www.emailonacid.com/blog/article...

#EmailDev #EmailDesign #Outlook #HTMLemail

The Reputation Service That Got Caught in Political Crossfire » emailexpert For over two decades, SURBL has quietly performed one of the internet's most thankless jobs: identifying domains that spread spam and malware to protect email

Google dropped SURBL threat intelligence from Gmail. When politics, reputation, and email security collide.

emailexpert.com/industry-new...

#email #emailsecurity #surbl #infosec #emailnews

October 2025 email news roundup What's been happening in the world of email? Yahoo explore selling AOL, potential impacts of the European Union’s AI Act on emailers, and more.

What's been happening in the world of email? Yahoo explore selling AOL, potential impacts of the European Union’s AI Act on emailers, and more.

www.sendamatic.net/blog/october...

#EmailNews #Email

Best Practices for Email Design and Layout Learn best practices for email design and layout. Discover tips on visual hierarchy, mobile-first design, accessibility, and more.

Emails often look the worst on mobile - smaller devices especially often struggle with image and feature-heavy emails.

But since in most industries, almost half of emails are opened on a mobile device, it has to look good on the small screen.

bit.ly/4pnKyxL

#emaildesign

Email Authentication Protocols in 2025: SPF, DKIM, DMARC & BIMI Get essential info on how email authentication protocols work as well how they prevent email deliverability issues and email spoofing.

Email on Acid talk about how email authentication protocols work, how they prevent email deliverability issues, and email spoofing.

www.emailonacid.com/blog/article...

#email #dmarc

Email is Easy Everyone knows what an email address is, right?

Everyone knows what an email address is, right?

e-mail.wtf is a deceptively tricky game where you judge if an email address is valid.

How did you score?

#email #games

The EU AI Act: Impact on Email Marketers » emailexpert The European Union's landmark AI Act has officially entered into force, and while the full scope of its rules won't be in effect for a few years, it's time

Emailexpert talks about potential impacts of the European Union’s AI Act on emailers. While enforcement is still a way off, transparency requirements like clear labelling of AI-generated content are worth preparing for now.

emailexpert.com/industry-new...

#email #EmailNews #EUAIact

Alright Bab!

#InternationalDayOfBirmingham #UnitedStatesOfBirmingham

Deliverability rules Hot Take: Anyone who has to know exactly what the rules are for inbox delivery is trying to figure out how close they can get to violating the rules without negative consequences. Senders that comply…

Laura at WttW talks about email deliverability. The secret? Only send email people have asked you to send them.

www.wordtothewise.com/2025/08/deli...

#email #deliverability