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@kevel.com

Kevel: Making the internet a better place since 2010. ☁️ The Retail Media Cloud® Everything you need to build a world-class retail media network! Find out more about us here ⬇️ https://bit.ly/3WwSqzU

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27.11.2024
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Latest posts by Kevel @kevel.com

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🎙️ New Unlocking Retail Media episode

RMNs are losing top spenders by measuring the wrong things.

Sophisticated advertisers want:
• Aggregate data for MMM
• Geo-level testing
• Proof of incrementality

“If I can’t measure it the way I want to, I’m not going to spend.”

🎧  https://kevel.com/podcast

18.02.2026 19:14 👍 0 🔁 0 💬 0 📌 0
TV Advertising, Cross-Channel Performance & The Future of Commerce | James Borow
TV Advertising, Cross-Channel Performance & The Future of Commerce | James Borow TV advertising just became accessible to brands of all sizes.In this episode of Unlocking Retail Media, our CEO James Avery sits down with James Borow, who's...

New podcast episode: James Borow on how TV advertising drives cross-channel performance, measurement strategies for retail media, and where agentic commerce is headed.

05.02.2026 14:03 👍 0 🔁 0 💬 0 📌 0
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🚀 Start fast, think smart.

In the latest Unlocking Retail Media, James Avery chats with Ben Johnson (Chewy Ads) on building retail media strategies:

✅ Platform independence = long-term success
✅ Focus on YOUR unique customers

🎧 Listen here: https://www.kevel.com/podcast

#RetailMedia #AdTech

22.01.2026 13:03 👍 1 🔁 0 💬 0 📌 0
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🎙️ New Unlocking Retail Media episode is live!

Sam Wright (ex-Klarna) joins James Avery to explain why retail media isn’t about scale — it’s about demand, data, and results. If brands are asking, the opportunity is already there.

Listen here 👇
www.kevel.com/podcast

13.01.2026 16:28 👍 1 🔁 0 💬 0 📌 0
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"Call it what you want, but ignoring AI commerce is bad advice."

Scot Wingo breaks down why every retail media network should be paying attention to agentic commerce right now.

🎧 New episode with James Avery: https://www.kevel.com/podcast

#RetailMedia #AgenticCommerce

16.12.2025 14:03 👍 0 🔁 0 💬 0 📌 0
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Retail media has changed. Matt Nichols breaks down AI's impact on search, why lean supply chains are winning, and why full outsourcing is dead.

Listen to the full episode: https://www.kevel.com/podcast
#UnlockingRetailMedia

09.12.2025 14:03 👍 1 🔁 0 💬 0 📌 0
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🚨 The latest Kevel newsletter is out!

We cover how Albertsons is tying CTV advertising to retail outcomes, what brands genuinely need from retail media networks, and how major retailers are evolving their models

Plus more!

Check it out today

https://www.linkedin.com/pulse/cpg-wins-kevelapi-raxge

09.12.2025 12:03 👍 0 🔁 0 💬 0 📌 0
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📧 This week’s Kevel roundup: Nextdoor’s AI-powered local ads, retail media growth tips, incrementality challenges, and fresh takes from John Lewis & Partners + PayPal. Catch the full breakdown:

https://www.linkedin.com/pulse/one-stop-ad-shop-kevelapi-axlae

02.12.2025 16:31 👍 0 🔁 0 💬 0 📌 0
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🎙️ New Unlocking Retail Media conversation unlocked.

Mark Mannino explains why defense has always been part of brand strategy. With experience at Amazon Ads, Flywheel & VidMob, his perspective is unique. 

🎧 https://www.kevel.com/podcast

02.12.2025 14:03 👍 1 🔁 0 💬 0 📌 0
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🍁 Happy Thanksgiving to our US team, customers, and all who celebrate!

We’re grateful for our incredible global team, amazing customers and partners, and the chance to pause and reflect today. Thank you for being part of Kevel’s journey. Wishing you all a wonderful day!

27.11.2025 12:31 👍 1 🔁 0 💬 0 📌 0
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Nextdoor’s AI-powered local ads, how retail media networks can avoid plateauing, ongoing incrementality challenges, John Lewis new in-store digital tech, and PayPal’s view on the future of commerce media.

Check it out!

https://www.linkedin.com/pulse/postcode-precision-kevelapi-i4pne

25.11.2025 13:04 👍 2 🔁 0 💬 0 📌 0
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🎙️ AI will change the way we shop and this shift is happening fast

Mark explains why AI will change where shopping happens, and how PayPal Ads is responding with Storefront Ads

This is just one part of a fascinating conversation

🎧 Listen to the full episode → https://www.kevel.com/podcast

19.11.2025 10:05 👍 0 🔁 0 💬 0 📌 0
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🔓 Episode 1 of Unlocking Retail Media is live.

James Avery talks with Dr. Mark Grether from PayPal Ads about the power of PayPal’s transaction graph, how AI will move purchases off-site, and what it takes to scale a modern ad business.

Listen → https://www.kevel.com/podcast

18.11.2025 14:03 👍 0 🔁 0 💬 0 📌 0
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Wayfair is going all-in on AI—from discovery to personalization to service. This week’s #KevelNewsletter breaks it down, plus insights on travel media networks, Reddit’s Interactive Ads, and Estée Lauder’s new AI commerce push with Shopify.

https://www.linkedin.com/pulse/ai-makeover-kevelapi-tekce

18.11.2025 11:03 👍 0 🔁 0 💬 0 📌 0
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The key’s about to turn.... 🔑

Big conversations are about to begin...

Unlocking Retail Media with James Avery launches Tuesday, 18 November, bringing you candid conversations with the people shaping retail and adtech innovation.

Here’s your first glimpse of what’s to come👇

Stay tuned! 🎧

12.11.2025 14:03 👍 0 🔁 0 💬 0 📌 0
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🎙️ Something big is coming to your feed. 

We're launching Unlocking Retail Media — a podcast for the people building, scaling, and solving problems in retail media, financial media, and ad tech.

Stay tuned. We're going live soon.

11.11.2025 14:03 👍 1 🔁 0 💬 0 📌 0
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💡AI is rewriting retail media — a $750B shift you can’t ignore.

This week’s Kevel Newsletter unpacks the trends + partnerships reshaping the space.

👀 Read & subscribe: www.linkedin.com/pulse/retail...

11.11.2025 12:03 👍 0 🔁 0 💬 0 📌 0
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Something big is unlocking... 🔐

New ideas. New voices. New conversations.

Stay tuned — you won’t want to miss this.

10.11.2025 16:58 👍 0 🔁 0 💬 0 📌 0
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Retail media is changing fast. Brands need one place to manage campaigns.

Our partnership with Skai makes this possible giving advertisers unified access to Kevel-powered retail media networks alongside Amazon and Walmart.

https://bit.ly/4hHTN8m

06.11.2025 14:03 👍 0 🔁 0 💬 0 📌 0
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💰 Venmo as ad space? PayPal is moving into retail media with post-payment ads.

Plus: AI ad standards, curated marketplaces, rural retail media, and the future of in-store networks.

Read more - https://www.linkedin.com/pulse/venmo-vibes-kevelapi-4n7me

04.11.2025 13:03 👍 0 🔁 0 💬 0 📌 0
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This week’s Kevel newsletter is live!

We cover:
• Marriott’s media network launch
• Retail media’s path to 2030
• The role of stores in commerce media
• Fresh insights from Kevel’s server-side eBook

Catch up here ⬇️

https://www.linkedin.com/pulse/marriotts-stay-tistics-kevelapi-tbpxe

16.09.2025 14:31 👍 0 🔁 0 💬 0 📌 0
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We’re thrilled to be shortlisted for the
@digidaymedia.bsky.social Awards in TWO categories.

1️⃣ Best E-Commerce Technology
2️⃣ Best Sell-Side Programmatic Platform

Big thanks to our customers and partners—your support makes this possible.

🚀 Let’s go! #RetailMedia #AdTech #DigidayAwards

31.07.2025 14:20 👍 0 🔁 0 💬 0 📌 0
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🎧 Spotify is leveling up podcast ads with programmatic access.
🛒 Retail media + agencies = a shifting dynamic.
🤖 AI search is changing the marketing game.
📉 Legacy ad platforms? Still a drag.

Get the latest insights here
https://www.linkedin.com/pulse/podcast-profits-kevelapi-eddse

22.07.2025 12:02 👍 0 🔁 0 💬 0 📌 0

🫶Exciting News! Kevel has been named as one of the Top Most Loved Workplaces® for Young Professionals in 2025!

We’re passionate about fostering a culture of learning, inclusion, and impact because loving where you work should be the norm, not the exception.

mostlovedworkplace.com/top-most-lov...

21.07.2025 13:16 👍 0 🔁 0 💬 0 📌 0
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✈️ United’s Kinective Media is turning travel touchpoints into ad gold. This week’s Kevel newsletter also covers IAB’s Gaming Framework, DoorDash’s retail media moves, and Cannes Lions insights.

Check it out!

https://www.linkedin.com/pulse/first-class-content-kevelapi-megge

#AdTech #RetailMedia

15.07.2025 12:30 👍 1 🔁 0 💬 0 📌 0
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How DoorDash is evolving its retail media arm as ad revenue grows The ads division just acquired ad-tech startup Symbiosys for $175 million and is introducing new artificial intelligence tools for restaurant brands. 

DoorDash’s $175M acquisition of Symbiosys signals where retail media is headed: offsite, AI-powered, and omnichannel.

Retailers need tech that simplifies cross-channel ad management—exactly what we built with The Retail Media Cloud®.

14.07.2025 16:03 👍 1 🔁 0 💬 0 📌 0
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How 2 Large Retailers Approach In-Store and Out-of-Store Retail Media Albertsons and Dollar General pros explore RMN imperatives at PG’s GroceryTech event

🛍️ Retail media’s future is omnichannel—online and in-store.

Albertsons & Dollar General are leading the way.

At Kevel, The Retail Media Cloud® helps unify digital + physical ads into one seamless ecosystem.

Is your network ready?

🔗 progressivegrocer.com/how-2-large-...

10.07.2025 16:06 👍 0 🔁 0 💬 0 📌 0
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Cloudflare launches a marketplace that lets websites charge AI bots for scraping | TechCrunch Cloudflare is launching a new marketplace that reimagines the relationship between publishers and AI companies.

Cloudflare's new “Pay per Crawl” marketplace is a big step for fair value exchange online—publishers can finally get compensated when AI uses their content.

At Kevel, we believe that when you create value, you deserve a share.

More from @techcrunch.com
techcrunch.com/2025/07/01/c...

10.07.2025 13:56 👍 0 🔁 0 💬 0 📌 0
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Cloud Control Ad Tech Insights Cloudflare’s AI Bot Marketplace The story: July 1, 2025, Cloudflare launched a private beta of its new marketplace, “Pay per Crawl,” a bold initiative that allows website owners to charge AI bots for scraping their content. Publishers can now set individualized rates for AI crawlers

Retail media’s heating up 🔥

🧠 Cloudflare’s making moves in AI content monetization
📊 2025 ad spend forecasts just shifted
🌴 Cannes Lions brought the glitz and the insights

We unpack it all in this week’s Kevel newsletter. Catch up here ⬇️

08.07.2025 13:03 👍 1 🔁 0 💬 0 📌 0
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📩 Just dropped: This week’s Kevel Newsletter!

From #CannesLions 2025 highlights to the live sports streaming wars, plus:
🤖 AI’s next chapter
🛒 Retail media under pressure
📦 The tech gap in sponsored products
Stay ahead. Subscribe now!

#RetailMedia #AdTech

https://bit.ly/3G6r6DX

02.07.2025 12:02 👍 0 🔁 0 💬 0 📌 0