IAB Tech Lab Unveils New Standards for Live Event Advertising with Key Industry Partners The IAB Tech Lab announces its Live Event Ad Playbook in partnership with Amazon, NBCUniversal, FreeWheel, and Index Exchange to enhance ad delivery during live streaming events.

IAB Tech Lab Unveils New Standards for Live Event Advertising with Key Industry Partners #United_States #New_York #IAB_Tech_Lab #live_events #Concurrent_Streams