Gracenote ID Page Discover how Gracenote ID powers content discoverability and distribution with metadata that helps content distributors, owners and creators connect audiences to content.

**[Nielsen: Gracenote ID Data Solution]**

Gracenote ID is a data solution from Nielsen that offers accurate metadata and identifiers for media content, helping businesses track and

**Link:** Gracenote ID
**Category:** #MediaData #ContentIdentification #Broadcasting

The CIMM has announced an initiative to assess the role that universal watermarking on TV platforms could play in supporting improved measurement of content and advertising in the US market. #Advertising #BigData #ContentIdentification #DigitalTV #USA