Tesco Mobile helps decode kids’ digital slang in new BBH ad - Tesco Mobile is helping parents decode their kids' digital language, in its latest campaign from global agency BBH.

Ready to speak Gen Z?
@tescomobile & @BBHLondon are schooling #parents in the latest digital slang - decoding #teenage talk one emoji & acronym at a time.
#TescoMobile #BBH #DigitalSlang #GenZ #CreativeCampaign