‘Authentic’ Is the Word of the Year. You Read That Right In a year dominated by artificial intelligence, deepfakes, and disingenuity, “authentic” has somehow emerged as Merriam-Webster’s word for 2023.

Remember when “authentic” was the word of the year in 2023? That was also the first full year generative AI became a household term, and the last year authenticity still meant “human,” not “well-prompted.”
#PostAuthentic #DigitalShift