Promotion doesn’t fix confusion.
If the strategy isn’t clear, pushing harder just burns money.
Clarity scales.
Confusion doesn’t.
Nine North’s got your back.
#MusicMarketing #ArtistDevelopment #ReleaseStrategy #MusicBusiness #IndependentArtist #ClarityBeforeHustle
Stop “dropping” music — launch it. A drop hits DSPs. A launch hits people.Tease it. Show it. Build the moment. Your song isn’t a surprise party…it’s a campaign.
📩 larry@ninenorthmail.com Nine North’s got your back.
#MusicMarketing #IndieArtist #ReleaseStrategy #LaunchDontDrop #ArtistGrowthTips
your audience isn’t “everyone.”
artists who win don’t try to please the whole world — they speak to their world.
narrow the focus, amplify the impact.
nine north’s got your back.
hmu: larry@ninenorthmail.com
#MusicMarketing #MusicBusiness #ReleaseStrategy #BuildYourFanbase #ArtistGrowthTips
Release dates aren’t suggestions—they’re deadlines.
Announce it, own it, deliver.
Need help with your rollout? → larry@ninenorthmail.com
Nine North’s got your back.
#MusicMarketing #ArtistTips #ReleaseStrategy #IndieArtist #ReleaseDay
🚨 The first 24 hours after your release? Critical.
Reply to every comment.
Thank every share.
Drop bonus content.
Push it hard.
Don’t waste it.
👉 larry@ninenorthmail.com
Nine North’s got your back.
#MusicMarketing #ArtistTips #IndieArtist #SongRelease #MusicIndustry #ReleaseStrategy #IndieMusic
Dropping your single with zero heads-up is like inviting people to a surprise party… for yourself… and no one comes.
Plan better. Promote smarter.
@9NorthRecords has your back.
🎥 larry@ninenorthmail.com
#MusicIndustry #ReleaseStrategy #IndieArtists #TikTokMusic #SpotifyTips
Are you promoting your music—or just posting about it?
One says “link in bio.”
The other builds momentum.
If you’re doing the work to make the music, don’t shortchange what happens after.
Promote with purpose.
We’ve got your back.
#MusicMarketing #ReleaseStrategy #PromoteYourMusic #MusicStrategy
I often frown upon packages that haven’t reached version 1.0 yet. Does this mean the author isn’t ready to commit to the current API and behavior? Should we expect #breakingchanges? And do the version numbers mean anything at all? Do they have a proper #releasestrategy? (cont'd)
